Loretta Martinelli

Loretta Martinelli Email and Phone Number

Senior Creative Manager and Art Director @ L.K.Bennett | Creative Strategy, Digital Design @
Loretta Martinelli's Location
London, England, United Kingdom, United Kingdom
Loretta Martinelli's Contact Details

Loretta Martinelli work email

Loretta Martinelli personal email

About Loretta Martinelli

My favourite kind of brief is one that challenges me both creatively and commercially. Over the last ten years I have grown a diverse portfolio of work across motion graphics, fashion and still life. I’d like you to know that…I’m an ideas person with a consumer-first approach to my work – I am a visionary and forward thinker constantly keeping up to date with emerging trends in fashion, design, film, art and technology. I am a natural leader who coaches teams to develop internal processes to ensure working practices are efficient whilst focused on producing high quality and engaging creative.I can drive commercial success through creative – I have a deep knowledge of a variety of mediums from photography, video and sound editing, digital and branding allowing for an rounded strategic creative output. With a wealth of industry contacts and technical skills across multiple media able to direct teams and external agencies to work well together, sometimes under the most challenging of circumstances. Versatile and quick to respond to challenges along the way, I have a very solution driven and hands-on approach.I inspire my teams to deliver excellence – I am always seeking the most original ideas and strategic concepts even within the most challenging of briefs, deadlines, time or budget constraints. I have extensive experience managing in-house creative teams alongside external agencies which has involved using my strong listening, negotiating and influencing skills. My positive and energetic attitude also helps.Professional skillsCreative Vision and Strategy | Art Direction | Production and post-production | Planning and management | Video and sound briefing and editing | UX and UI | Content strategy | Budget management | Workflow | Team leadership and development | Problem solving | Positive outlook | Hard-working and loyal | Organised and approachable

Loretta Martinelli's Current Company Details
L.K.Bennett

L.K.Bennett

Senior Creative Manager and Art Director @ L.K.Bennett | Creative Strategy, Digital Design
Loretta Martinelli Work Experience Details
  • L.K.Bennett
    Senior Creative Manager And Art Director
    L.K.Bennett Nov 2017 - Present
    London, United Kingdom
    I manage a team of designers to deliver weekly briefs as well as bigger back-end projects, executing wireframes and site map designs. I oversee the strategy and execution of all creative assets across all digital channels, marketing campaigns, small and large print advertorials and PR.I have a key role in implementing brand digital road maps. Working closely with trade, content, marketing and PR as well as analysts and developers on the improvement of the site architecture, user journey and UX and UI.I have a great experience in shoot production and Art Direction working closely with the Creative Director, translating the brand vision and ensuring the delivery of campaigns and ecom shoots from concept through to final assets delivery.I oversee the yearly photography budget. Commissioning photographers, stylists, makeup & hair artists and set designers. I manage model castings and ensure the production and post-production of all shoots are delivered on time and within budget.I supervise and sign-off all retouching of both photography and videos.KEY RESPONSIBILITIES:Art direction, production and post-production / creative lead / content and marketing strategy / team and workflow management / problem-solving / decision making / UX & UI strategy and implementation.KEY ACHIEVEMENTS:Constantly coaching, inspiring and developing a strong team / delivering a high design standard / establishing an effective working relationship among departments / implementing a better workflow / increasing traffic / improving usability.
  • Arcadia Group Ltd
    Lead Digital Creative
    Arcadia Group Ltd Apr 2016 - Nov 2017
    London, England, United Kingdom
    Creative lead of all digital creative projects from concept to production. Drove the development of site architecture and all range of visuals requirements across the whole digital mediums including, front-end, web/interactive, emails, banner ads, social-medias, digital signature for desktop, mobile and app.Managed all briefs, files and teamwork flow. Worked closely with teams of online developers and e-commerce senior management to oversee the maintenance and development of the e-commerce site. Report to E-Commerce Director and Creative Director.
  • Arcadia Group Ltd
    Maternity Leave
    Arcadia Group Ltd Mar 2015 - Apr 2016
  • Arcadia Group Ltd
    Lead Digital Designer
    Arcadia Group Ltd Dec 2013 - Mar 2015
    London, England, United Kingdom
    Oversee all digital creative projects from concept to production.Liaise with key-stakeholders to execute and deliver all digital assets.Manage and mentor a team of creatives.Assisting in concept and art-direction of shoots.Post-production aid.Design and execution of UX and UI wireframes, as well as a whole range of visuals required across a spectrum of digital mediums; from front-end web/interactive, emails, banner ads, social-media applications to digital signage for desktop, mobile and app.Manage all briefs and files.Keep up to date with company strategy, offering market-competitive solutions.
  • Arcadia Group Ltd
    Senior Creative Designer
    Arcadia Group Ltd Apr 2007 - Dec 2013
    London, England, United Kingdom
    Concept and design of a wide range of print projects, from big scale window schemes to press lookbooks, garment labels as well as in-store POS.In-depth knowledge of print materials and production executions. Oversaw projects from concept and design through to budgets and production management.
  • Sky
    Motion Graphic Designer
    Sky Nov 2003 - Apr 2004
    London, England, United Kingdom
    Motion graphic designer specialising in conceptualising and executing on-air identity branding, storyboarding and delivering graphic animations for TV title sequences and programs for numerous channels across SKY UK LIMITED.Collaborated with various departments (CGI department among them) in briefings and oversaw the whole process and execution of projects.
  • Why Not Associates
    Motion Graphic Designer
    Why Not Associates Jul 2003 - Nov 2003
    London, England, United Kingdom
    Design and execution of TV brand identities for various clients including the rebranding of RAI (Radiotelevisione Italiana).
  • Creative Resources
    Graphic Designer
    Creative Resources Mar 2003 - Jul 2003
    London, England, United Kingdom
    Supported the concept and delivery of various graphic design projects for numerous retails brands, Marks & Spencer and Calvin Klein being the design studio main clients. Execution of in store graphics, conceptualisation and delivery of VM projects and other various design projects for digital, print and environmental design.

Loretta Martinelli Skills

Art Direction Illustration Layout Fashion Photoshop Creative Direction Art E Commerce Adobe Creative Suite Graphic Design Illustrator Branding Indesign Brand Development Print Marketing Sketching Final Cut Pro Retail Digital Media Photography Motion Graphics User Experience Creative Strategy Management Design Concept Development Responsive Web Design Ecommerce Print Design

Loretta Martinelli Education Details

Frequently Asked Questions about Loretta Martinelli

What company does Loretta Martinelli work for?

Loretta Martinelli works for L.k.bennett

What is Loretta Martinelli's role at the current company?

Loretta Martinelli's current role is Senior Creative Manager and Art Director @ L.K.Bennett | Creative Strategy, Digital Design.

What is Loretta Martinelli's email address?

Loretta Martinelli's email address is lo****@****p.co.uk

What schools did Loretta Martinelli attend?

Loretta Martinelli attended University Of The Arts London, Ucl, Università Ca'​ Foscari Venezia, Università Ca'​ Foscari Venezia, Università Ca'​ Foscari Venezia.

What skills is Loretta Martinelli known for?

Loretta Martinelli has skills like Art Direction, Illustration, Layout, Fashion, Photoshop, Creative Direction, Art, E Commerce, Adobe Creative Suite, Graphic Design, Illustrator, Branding.

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