Senior Brand + Creative Design Strategist
CurrentAs Senior Brand + Creative Design Strategist for ElectriCities, I create visual pieces that help convey the message and value of public power. ElectriCities and NC Public Power encompass a great deal of detail and information. It is our team’s duty to collaborate, visually support that message, and present things in ways that are easy to comprehend – all while staying within our brand guidelines. Based on the need, that could be anything from creating print/web/branding materials for member cities and towns to graphic support for our in-house departments.Duties include but are not limited to:• Lead on Conference design (print and digital)• Lead on brand guidelines• Create new and edit existing Logo Designs, Bill Insert Designs, web and print graphics as needed, etc.• Creative lead on Annual Report (coordination, scheduling, production, creative direction and project management) Earned APPA Public Power of Excellence Award in Communication, 2021• Manage contract designers for in-house graphics and ads• Manage ad calendar for Economic development producing multiple artworks each month• Manage production for quarterly newsletter (print and e-blast)• Provide in-house graphic and web support for all other departments as needed• Project manage as needed• Help new team members as needed