Lori Connor Email & Phone Number

Hamilton, On, Ca

Kitchener, Ontario, Ca

I'm responsible for the full landscape of marketing copy, including email communications, guides, webinar promotions, and ads.

Kitchener, Ontario, Ca

In addition to creating great content, I also manage projects across Vidyard's marketing team and in conjunction with third-party content creators.

Kitchener, Ontario, Ca

I create compelling, SEO-friendly copy. My content is top-ranking on Google for major industry terms. I increased email open rates by 17.5%, CTR by 20%, and CTOR by 34.6%.

Mississauga, Ontario, Ca

I wrote and copy-edited B2B and B2C content for an IT client. This involved compiling complex technical information from developers, converting that data into documentation, and putting SEO best practices to work to improve search rankings (with a 20% YoY increase in web traffic).Bonus: My award applications scored the client two 2020 IBM Beacon Award Finalist wins.

Toronto, On, Ca

I wrote B2C product copy; compiled, edited, and handed off product documentation on tight deadlines; created catalogue page layouts; and audited sales for reporting.

I pitched, researched, and wrote news articles for publication on rapid deadlines.

I wrote copy, created multimedia content, cut visuals, shot segments, floor directed, and presented on the desk for the daily television news program. I was also instrumental in developing page layouts for the weekly print edition.