Lori Drum Email & Phone Number

United States

New York, United States

Performance Marketing Ad Sales

New York City Metropolitan Area

A B2B start up technology company to enable buyers and sellers to interact directly through the platform for the purpose of buying and selling video content. Platform includes movies, documentaries, animation, etc. One of the first employees hired to lead sales efforts and strategy.

New York, New York

Domestic distribution sales representing Sony Pictures Television content. Successfully sold and distributed Sony Pictures Television content in both national and local markets. Increased sales in key markets by analyzing current program line- ups to increase viewership and gain better market share.

Greater New York City Area

Hired, trained, and mentored a team to successfully outperform individual and group revenue goals. Developed and expanded Performance Advertising, Digital/AVOD, National and Integrated Sponsorship Advertising Sales generating over 50 million dollars in ad sales revenue. Sold sponsorships and marketing integrations including the Grammy Awards, Academy.

Greater New York City Area

Hired to grow the performance advertising sales team by taking a previously outsourced division and creating a new one from the ground up. Developed a new team internally and implemented new sales processes. Helped launch Magic Johnson’s Aspire TV Network by growing the sales team, creating new sales processes to target and acquire new partnerships.

Greater New York City Area

Hired, trained, and mentored a team of sales professionals to successfully increase ad sales revenue and expand on brand/sponsorship integrations with key partners across Oxygen's linear and digital platforms.