Brand Marketing | Brand Strategy | Digital Marketing Lori is an innovative, global marketing leader who brings an infectious enthusiasm to her work. She is a creative marketer with a breadth of expertise in business development, business strategy, relationship management, and communications for established companies and startup enterprises. Lori has an exceptional track record in account management, user experience improvement, branding, and team development. She's skilled in delivering highly critical performance milestones within tight schedules and budgets, finding and applying customer insights, problem-solving, and industry-leading marketing strategies to drive customer engagement. She has a passion for understanding customer psychology and using this knowledge to tell the story of her brands. Lori is always looking for new ideas, open to other opinions and willing to share her knowledge. She's a natural collaborator with strong relationship building skills, providing the ability to work across departments to ensure the success of programs. She's a hands-on and energetic team leader who challenges her staff to stretch beyond their limits by offering training and insight, positive and constructive feedback, all within a productive culture.Specialties: Digital Marketing, Project Management, Account Management, Tactical Implementation, Campaign Management, Product Marketing, Data Analytics, Team Leadership, Development and Recruitment, Brand Awareness and Messaging, Launch Promotion, Branding, Creative Thinking, Member Lifecycle Marketing, Customer Retention, Customer Acquisition, Partnership Development, B2C Consumer Marketing, B2B Marketing, Sales Enablement, Marketing Automation, Lead Generation, Social Media, PPC, SEO, SEM, Email Marketing, Website Usability, Travel, Hospitality, Technology Innovation
Listed skills include Marketing, Social Media Marketing, Digital Marketing, Marketing Strategy, and 21 others.
