Lori Moore Email and Phone Number
Experienced strategic communicator with a demonstrated history of working in the banking and healthcare industries. Skilled in Content Strategy and Development, Communication Training, Art Direction, and Corporate Communications. Strong communications professional with a BA focused in English from Birmingham-Southern College.
Paiden Consulting , 2024
View- Website:
- regions.com
- Employees:
- 17786
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Principal, Writer And Communications StrategistPaiden Consulting , 2024Auburn, Al, Us
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Senior Business Partner, Retail BankingRegions Bank Aug 2024 - PresentAuburn, Alabama, United States
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Principal, Writer And Communications StrategistPaiden Consulting , 2024 Dec 2023 - PresentAuburn, Alabama, United StatesGuide and development of strategic communications plans based on client business objectives; outline and execute communications ecosystems that incorporate all paid and owned channels for maximum impact.Provide content writing, editing, and proofreading based on research, interviews, and client-provided information for editorial, sponsored content, and marketing use. Collaborate with, supervise and direct other creative team members as needed.
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Vice President/Senior Manager Of External Content StrategyPnc Sep 2022 - Dec 2023Birmingham, Alabama, United StatesLed team of six writers who researched, wrote, and edited enterprise-wide thought leadership content to serve as top-of-funnel content to drive user experience closer to point of sale. Collaborated with individual teams across 13 lines of business to maximize use and impact of content across all owned channels.Tracked, analyzed, and reported performance across all owned content channels. -
Vice President/Senior Communications Lead, External Content StrategyPnc Sep 2021 - Sep 2022Birmingham, Alabama, United StatesResearched, wrote, and published thought leadership content specific to the bank's Women’s Business Development initiative; corporate sponsorships; early childhood education initiatives; corporate responsibility; environmental, social, and governance (ESG) topics; and other ad hoc efforts.Collaborated closely with senior leaders to execute ghostwritten blogs or editorials as needed.
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Content ConsultantBbva Compass Jul 2018 - Oct 2021Birmingham, Alabama AreaStrategized and wrote content to provide top-of-funnel communications designed to engage readers and drive sales process. Managed vendor relationships and editorial efforts for freelance writers. Edited content for technology and innovation, retail line of business, enterprise risk management, and human resources.
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Svp/Group Marketing Manager; Retail, Small Business & BrandBbva Compass Mar 2017 - Jul 2018BirminghamDeveloped and executed integrated marketing campaigns through traditional and digital channels that drove brand awareness, employee engagement, and retail banking sales across 650 branches in seven states. Directed cross-functional team to execute digital and traditional initiatives for retail and small business efforts, including direct mail, email, content marketing, and social media. Executed employee engagement initiatives to reinforce brand internally and externally.
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Group Marketing Manager; Brand, Retail & Small BusinessBbva Compass Jun 2015 - Mar 2017Houston, Texas Area
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Svp, Consumer Marketing DirectorBbva Compass Feb 2014 - Jun 2015Houston, Texas Area -
Commercial Banking - Marketing Vice PresidentBbva Compass May 2013 - Feb 2014Houston, Texas Area
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Director, Public Relations And Internal CommunicationsBbva Compass Mar 2012 - May 2013Houston, Texas Area
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Client Communications LeadBbva Compass Dec 2011 - Mar 2012Houston, Texas Area
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Vp, Sr. Internal Communications ConsultantBbva Compass Mar 2011 - Jan 2012Develop communications strategies that influence employee attitudes and drive employee behavior to meet departmental and bankwide objectives
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Marketing Communications ManagerMedseek 2010 - Mar 2011Birmingham, Alabama AreaResponsible for all public relations and marketing content research, development and implementation.
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Freelance Writer/Communications ConsultantLori G. Moore Nov 2009 - Jan 2010A freelance copywriter and marketing communications consultant with more than 20 years' experience, Lori has a strong concentration in financial and healthcare marketing. Areas of writing expertise include collateral development, web content, and scriptwriting,
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Strategic Account ManagerMiller Communications, Inc. Apr 2003 - Nov 2009Sell, develop and implement strategic marketing communications plans for financial institutions, healthcare organizations, commercial real estate and construction companies across the Southeast -
Assistant EditorHoffman Media Oct 2002 - Apr 2003 -
Communications ManagerCompass Bank Jun 1990 - Oct 2002
Lori Moore Education Details
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English -
Vestavia Hills High School
Frequently Asked Questions about Lori Moore
What company does Lori Moore work for?
Lori Moore works for Paiden Consulting , 2024
What is Lori Moore's role at the current company?
Lori Moore's current role is Principal, Writer and Communications Strategist.
What schools did Lori Moore attend?
Lori Moore attended Birmingham-Southern College, Vestavia Hills High School.
Who are Lori Moore's colleagues?
Lori Moore's colleagues are Leslie Galvez, Kellie C. Dowdy, Pmp, Jennifer Robinson, Betty Harrell, Kuria Kelvin, April Weary, Carol Demarco.
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Lori Moore
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Lori Moore
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