Lori Lenis Email & Phone Number

Miami, Fl, Us

Miami, Florida, Us

Design District Magazine is the official magazine of the Miami Design District,the ultimate global destination for commerce and culture. Described by Vogue as“the cultural heartbeat of the city” and by The Financial Times as “an international artand design center with luxury shopping and world-class restaurants,” the Miami Design Districtis home to more than 200 flagship stores, cultural exhibitions, design showrooms, public art,live performance series, and the finest dining Miami has to offer.Every issue of Design District Magazine is an all-access pass to what’s going onin this one-of-a kind neighborhood. Attracting a culturally-savvy, international clientele,Design District Magazine is the perfect platform to reach luxury consumersand creative influencers.

Seasoned consultant for luxury lifestyle, home-furnishings, interior design, art, architecture, building-products, hospitality and fashion clients on business development, brand strategy, go-to-market activation, media planning, goal-setting, internal and external communications and sales management.

Newport Beach, California, Us

New business and account management executive representing the leading media brands in commercial and residential architecture, interior design and engineering: ARCHITECT, BUILDER, MULTI-FAMILY EXECUTIVE magazines.ARCHITECT is the official media partner and publication of the AIA (American Institute of Architects)Responsible for building brand partnerships and maintaining superior relationships with leading architectural, building product engineering and interior design product manufacturers in the Eastern US, Canada and Europe

Cornwall, Ny, Us

Recruited to spearhead all aspects of international expansion of NY Metro magazine. Responsible for brand management, circulation strategy, industry marketing, national sponsorship opportunities, print and digital advertising activities, trade show management and social media direction for the newest luxury design and lifestyle magazine in the interior design and architecture category.

Des Moines, Ia, Us

Recruited for senior sales role, managing key accounts for Traditional Home, the largest magazine in the shelter category, with a print circulation of almost 900,000 readers and a total audience of over 4.6 million. Responsible for developing comprehensive media and marketing programs for national luxury design, home furnishings and contract accounts for Traditional Home, TRADHomemag.com, House & Garden and the Luxury Home Portfolio of SIPs.Managed new business development and account management of print, digital, advertorial, native content, showhouse and social influencer program sponsorship and custom video opportunities.

New York, New York, Us

Responsible for management of advertising and new business development activities for national home furnishings and hospitality accounts in the Eastern U.S. territory for the nation’s premier high-end interior design and architecture magazine.Played a key role in the launch of Luxe Interiors + Design as a national brand.Responsible for the development of strategic alliances, marketing partnerships, special events and media sponsorships.Responsible for selling comprehensive integrated advertising programs and sponsorships to national and international luxury brands and their agencies.

New York, Ny, Us

Responsible for management of all advertising and new business development activities to to-the-trade clients the Northeast U.S. territory for the nation’s premier contract design and architecture publisher.Consistently ranked top producer on sales team with an average of 25+ ad pages per issueResponsible for diverse portfolio of 250+ client accounts from MN up to ME down to DCDeveloped one-of-a-kind, creative print and on-line marketing programs and national sponsorship opportunities.

New York, Ny, Us

Responsible for all East Coast print and online advertising sales, new business development, marketing, value-added merchandising program development, and event marketing for the industry’s premier restaurant/hospitality publisher. Achieved record increase in new business development. Responsible for management of trade show exhibits, event marketing and sponsorship programs as well as co-branded opportunities.Tasked with building and maintaining new client base in the following areas: Food, Beverage, Spirits, Travel/Tourism, Commodity Boards, Natural Products, Pharmaceutical, Consumer Electronics, Automotive, Beauty, Pet Care, Kitchen Equipment, Home Appliances, Apparel and Financial Institutions.

Paris, Ile De France, Fr

Responsible for the development of the Consumer Goods, Food & Beverage, Tourism, Hospitality and Healthcare, “Center of Excellence,” for the World’s 5th largest Advertising, Communications and Public Relations Firm.Key duties included new business development and account supervision for: Siemens Home Appliances, J&J/Merck, Sanofi-Aventis, Australia Tourism, Pravda Vodka, Panera Bread, Godiva, St. Regis Hotels, Whole Foods, WhirlpoolProvided public relations, marketing and communications counsel on: new business development, brand strategy, in-depth research, strategic and creative plan development, event planning, promotional material creation, media relations, Web site development and annual campaign writing.

Created and implemented marketing and public relations campaigns for International hotels and resorts, high-profile chef-driven restaurants, and luxury retailers. Managed brand strategy, press material creation and daily media pitching and new venue openings for: Viacom, Omni Hotels, Starwood Hotels, Lettuce Entertain You Restaurants, McCormick & Schmick’s Restaurants, Clubhouse Restaurants, Fruit of the Loom, House of Blues, Paul Stuart and Polo Ralph Lauren.Developed creative concepts, branding strategy and campaign for Starwood/W Hotel’s Heavenly Bed debut.

Tracy, California, Us

Leader of sales, marketing and special events department for award-winning, nationally acclaimed restaurant development and operations group. Responsible for new business development, P&L, development of sales tracking systems, and management of sales management staff.Responsible for creation of new communications and branding strategy, department repositioning, corporate and new venue logo design, promotional planning and execution, press and marketing kit creation, new venue openings and promotional events for special events division.

Chicago, Il, Us

Responsible for sales and execution of trade show special events at the nation’s largest convention center. Planned events for the following national trade shows: National Hardware, National Housewares, National Restaurant, FMI, Pack Expo, Radiological Society of North America and National Sporting Goods Show.Responsible for solicitation of new business, new menu development, implementation and execution of special events for 1.2 Million square feet of function-space, 75 meeting rooms and, 8 restaurants.Represented 45 properties throughout the U.S. Responsible for sales, marketing and event planning for venues, which included: Chicago Cubs and Sox Stadium Clubs, Navy Pier, Café Brauer and large scale off-premise catering functions.Consistently ranked highest among sales management team with 400% annual increase special event sales.Assisted with development and implementation of sales system and customer referral program for special events department, which generated $10 Million in annual revenue.Responsible for proposal writing, special events planning, menu creation and theme development for clients including: Toyota, Bank of America, McDonald’s Corporation, Kodak, Nike, Arthur Andersen and Motorola.

Ba, Journalism-Advertising/Visual Communications

High School Diploma, Marketing/Communications/Business/Art