Lori Moran Email & Phone Number

United States

Penn State Health Hampden Medical Center And Penn State Health Holy Spirit Medical Center

Harrisburg, Pennsylvania Area

Camp Hill, Pennsylvania

• Handled all aspects of media relations, including relationship building with key reporters and assignment editors, developing talking points and coaching senior level staff• Planned and executed internal and external events, working with all levels of staff, from volunteers to CEO• Successfully managed yellow page advertising in seven directories and reduced spending from $100,000 to nearly $50,000 • Wrote speeches and letters for CEO• Made presentations at board of directors, executive council and department directors meetings• Researched, wrote and coordinated photo shoots for annual report• Worked with advertising agencies on brochures and publications and attended regular meetings• Wrote and distributed weekly employee newsletter• Wrote and oversaw the design of a newsletter for outreach service donors• Maintained clipping and video files

Harrisburg, Pennsylvania

• Established and cultivated relationships with more than 440 media partners in Pennsylvania• Wrote news releases, opinion/editorials, quarterly newsletter, brochures and other publications• Wrote grants to solicit funding from the public and private sectors• Assisted in special events planning• Delivered speeches to outside organizations• Maintained a clipping file

• Assisted in establishing corporate identity of newly formed alliance and communicated such to internal and external audiences• Wrote and designed various publications• Managed print production for two hospitals• Handled media relations and crisis communications, including Legionnaire’s outbreak• Assisted in special events planning