Executive Producer
Executive Producer (2008 - 2015)Managed global product development for multi-platform learning games and sites including JumpStart.com, MathBlaster.com, SchoolofDragons.com, WorldofMadagascar.com, and Neopets.com. Educational Software Development experience was instrumental to Jumpstart’s strategic partnership with DreamWorks Animation and the use of their “How to Train Your Dragon” Brand• Led the transition of Knowledge Adventure’s standalone education game studio into Jumpstart’s multiplatform global production studio• Established studio’s Agile production procedures, pipelines, and best practices across all facets of the Software Development Lifecycle, enabling simultaneous deployment in 8 locales across iOS, Android, and Windows devices as well as websites, Facebook, and other social media and gaming sites, resulting in over 500K daily and 7M monthly active users• Owned the master product and resource schedule and maintained the vision of all products with 10 apps earning “10 top” title in iTunes, Google Play, and Amazon stores• Collaborated with Business Development and Marketing teams to identify target markets, assess competition, strategize, and pinpoint product positioning leading to reincarnation of JumpStart and Math Blaster as online and mobile MMOs• Created monetization strategies in Mobile, Online, and Free-to-Play Interactive Games Space• Incorporated core game loops and key game play mechanics to convert free players into paid players, growing the user base 100% in 18 months and increasing mobile downloads 500% in the same time period