Nationally recognized sales executive, leveraging complex technology tools to data mine invaluable UX information to drive sales | Adept at building lasting client relationships, assessing needs and providing solutions that translate into mutual profitability | Inspirationally relating to and training multi-generational team to reach their highest potential and sales goalsCAREER HIGHLIGHTS:AWARD WINNING LEADER: Multi-year designation to President's Club, culminating in entire team's first qualificationINDUSTRY EXPERT: Featured speaker at industry events and interviewed in leading industry publicationSALES PRODUCER: Bringing in $3.9 million from General Motors SFE Program, through mentoring 20+ person team
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Vp Of SalesDealer StreamChicago, Il, Us -
Senior Director AutomotiveReputation Aug 2023 - PresentSan Ramon, California, UsReputation utilizes AI-based insights to provide real-time solutions to accelerate sales, enhance customer satisfaction, and drive more traffic to dealerships.• Directing eight person national sales team, closing this year on $10 million of OEM • Leading General Motors Standards for Excellence (SFE) program, generating over $4 million in annual sales revenue• Innovatively recruiting, mentoring and managing a multigenerational sales team, resulting in entire team qualification for President's Club status• Cross-functionally collaborating with marketing, customer success, and product teams to align sales initiatives with company objectives -
Strategic Director Of Sales -AutomotiveReputation Aug 2019 - PresentSan Ramon, California, Us
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Director Of Sales- West CoastAutoalert Sep 2016 - Aug 2019Kansas City, Mo, UsAutoAlert is the automotive industry’s first and only Proactive Portfolio Management [PPM] Solution for the modern dealership. AutoAlert PPM data-mining technology maximizes your CRM and DMS data insights, strengthening every aspect of dealership sales, retention, communication, intelligent marketing, and customer experience.• Led ten person West coast team and significantly grew and coordinated Ford program to over 1000 dealers nationally -
Director Of Sales- Major AccountsAutoalert Jun 2016 - Aug 2016Kansas City, Mo, Us
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National Sales ManagerVinsolutions May 2011 - Dec 2016Mission, Kansas, UsIndustry-leading developer of internet based customer relations management (CRM) and internet lead management (ILM) software, VinSolutions provides clients 24/7 dealership sales and marketing information.• Salesperson of the Year 2013-16, averaging $800,00 in annual sales• Generated $4 million in recurring revenue -
Territory ManagerVinsolutions Dec 2009 - May 2011Mission, Kansas, Us
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Sales ManagerVisible Customer Oct 2008 - Dec 2009Sell automotive DMS Data Analytics software servicesPresent to "C" level and General Managers, Sales Managers and F&I Managers. Install software after the sale and train employees. Accomplishments:Top Performer- # 1 national salesperson out 10
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Chicago Sales ManagerVisible Customer Oct 2008 - Nov 2009Visible Customer will help the auto dealer increase profit for both Sales and Service while at the same time improving customer loyalty.One to One marketing will help change the industry. It isa brillant idea for the future of this business.
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Account ExecutiveDealerskins Oct 2006 - Oct 2008• Dealerskins was a startup company before Dominion Enterprise bought the company. • Created and sold custom websites to Automobile Dealers. • Sold website and search engine optimization services (SEO)Accomplishments:Sold over $300K per month.Sold over 280 net new businesses in Illinois and Wisconsin.Responsible for signing the largest account in company history called "Drive Chicago" Signed over 100 Automobile DealersSold over $60K in monthly reoccurring revenuesSold startup revenue of $100K for custom built the websites
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President And FounderJewels Jul 2003 - Oct 2006Two Jewels was an entrepreneurial enterprise in which a myriad of lines of fashion jewelry and accessories were sold to retail stores. Generated sales through home shows and holiday shows. Was responsible for all of the buying, advertising, marketing and sales for the organization.
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Marketing And SalesBjr Promotions Jul 2001 - Jun 2003This company consisted of trade shows held in Las Vegas targeting a specific "ultra successful" type of clientele. Shows were created and organized every month in Las Vegas. I was in charge of procuring the vendors to participate in the trade shows.
Lori Berkson Education Details
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International Academy Of Merchandising And Design LtdFashion Merchandising -
Arizona State University
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Université Canadienne En France, Ville-Franche-Sur-Mer, FranceFashion Merchandising
Frequently Asked Questions about Lori Berkson
What company does Lori Berkson work for?
Lori Berkson works for Dealer Stream
What is Lori Berkson's role at the current company?
Lori Berkson's current role is VP of Sales.
What schools did Lori Berkson attend?
Lori Berkson attended International Academy Of Merchandising And Design Ltd, Arizona State University, Université Canadienne En France, Ville-Franche-Sur-Mer, France.
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