Lori Blix

Lori Blix Email and Phone Number

Marketing Executive @ Freelance
Saint Paul, MN, US
Lori Blix's Location
Greater Minneapolis-St. Paul Area, United States
Lori Blix's Contact Details

Lori Blix personal email

n/a

Lori Blix phone numbers

About Lori Blix

Marketing leader with over 25 years of experience building brands, driving consumer engagement, and leading the development, execution and measurement of local and national multi-channel marketing campaigns across traditional and digital platforms. Background includes positioning new brands, helping established companies rebrand, building and launching products, and developing marketing strategies that change behavior and multiply revenue throughout the business-to-consumer, business-to-business, and business-to-employee channels.Industry experience includes: Financial Services, Credit Unions, Healthcare, Health & Wellness, Investment Services, Travel, and Hospitality.

Lori Blix's Current Company Details
Freelance

Freelance

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Marketing Executive
Saint Paul, MN, US
Lori Blix Work Experience Details
  • Freelance
    Marketing Executive
    Freelance
    Saint Paul, Mn, Us
  • Oucu Financial
    Vice President Of Marketing
    Oucu Financial Feb 2021 - Present
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  • Hope Chest For Breast Cancer
    Board Of Directors
    Hope Chest For Breast Cancer Oct 2017 - Feb 2021
    Greater Minneapolis-St. Paul Area
    Partnering with 10 Twin Cities and Rochester hospitals, Hope Chest provides on-the-spot emergency assistance to women undergoing treatment for breast cancer.
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  • Total Expert
    Marketing Campaign Director, Financial Services
    Total Expert 2019 - 2021
    Greater Minneapolis-St. Paul Area
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  • Adestinn
    Vice President Marketing
    Adestinn 2013 - 2017
    St. Paul
    Responsible for marketing strategy, brand management, new member acquisition, content management, creative leadership, and consumer engagement tactics to drive a movement across employers, employees, health insurance providers, fully-insured members and hospitality partners.Plan, direct and drive all marketing efforts to enable healthcare providers and employers to successfully launch a new employee wellness benefit, engage employees, and achieve optimal levels of participation and growth. Responsible for brand development and execution.
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  • Endura Financial Federal Credit Union
    Director Of Marketing
    Endura Financial Federal Credit Union 2008 - 2013
    Responsible for achieving aggressive portfolio and membership growth through national employer groups and the Minneapolis marketplace. Set strategic marketing direction, built a solid new brand spinning from Honeywell, lead the development and execution of all creative outputs, developed member communication strategies, built interactive prospecting campaigns and integrated data and analytics for segmentation. Responsible for annual marketing budget, forecasting, ROI, compliance, measurement and management of marketing staff.
  • American Express
    Product Development Project Manager
    American Express 1997 - 2005
    Built custom financial wellness products and financial health marketing campaigns for national employer groups. Responsible for marketing 401K plans and self-directed investment accounts to Fortune 500 companies across the United States.Managed all phases of product development from initial strategy, positioning, content, creative execution, value proposition, and client engagement.Lead new brand development within the B2B and B2C channels. Built and co-lead a new creative strategy team to set creative policy and address strategic issues around brand, consumer perceptions, and market differentiation.
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  • Macmanus Advertising
    Account Coordinator
    Macmanus Advertising 1995 - 1997
    Traffic and production coordinator for advertising campaigns. Responsible for media buying.

Lori Blix Skills

Brand Management Marketing Marketing Communications Crm Marketing Strategy Leadership Strategy B2b New Business Development Segmentation Multi Channel Marketing Strategic Planning Product Development Product Launch Customer Relationship Management

Lori Blix Education Details

Frequently Asked Questions about Lori Blix

What company does Lori Blix work for?

Lori Blix works for Freelance

What is Lori Blix's role at the current company?

Lori Blix's current role is Marketing Executive.

What is Lori Blix's email address?

Lori Blix's email address is lo****@****inc.com

What is Lori Blix's direct phone number?

Lori Blix's direct phone number is +195233*****

What schools did Lori Blix attend?

Lori Blix attended University Of Wisconsin-Eau Claire.

What skills is Lori Blix known for?

Lori Blix has skills like Brand Management, Marketing, Marketing Communications, Crm, Marketing Strategy, Leadership, Strategy, B2b, New Business Development, Segmentation, Multi Channel Marketing, Strategic Planning.

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