Lori Mathis
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Lori Mathis Email & Phone Number

VP Client Services | Customer Marketing | Brand Strategy | Data Analytics | Consumer Insights | Digital Marketing | Budget Management | Team Mentoring | Go-to-Market Strategy at Premium Retail Services
Location: Lubbock, Texas, United States 5 work roles 1 school
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Role
VP Client Services | Customer Marketing | Brand Strategy | Data Analytics | Consumer Insights | Digital Marketing | Budget Management | Team Mentoring | Go-to-Market Strategy
Location
Lubbock, Texas, United States
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Who is Lori Mathis? Overview

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Lori Mathis is listed as VP Client Services | Customer Marketing | Brand Strategy | Data Analytics | Consumer Insights | Digital Marketing | Budget Management | Team Mentoring | Go-to-Market Strategy at Premium Retail Services, a company with 2982 employees, based in Lubbock, Texas, United States. AeroLeads shows a matched LinkedIn profile for Lori Mathis.

Lori Mathis previously worked as Vice President Strategic Accounts at Premium Retail Services and Sales Marketing Executive at Gray Media. Lori Mathis holds Bachelor Of Applied Arts, And Science from Stephen F. Austin State University.

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Premium Retail Services

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Profile bio

About Lori Mathis

As a seasoned marketing and business development leader, I bring over 20 years of experience driving substantial growth and transformation across various industries. My career journey has taken me through impactful roles where I have led cross-functional teams, developed strategic partnerships, and executed innovative marketing strategies that have generated over $12 billion in topline growth.Director of Marketing | CPG | Consumer Technology | Manufacturing Email: lorimathis2167@gmail.comPositive and influential leader with a vision to create targeted campaigns that effectively engage customers across multiple touchpoints. Excel in developing and executing comprehensive integrated marketing strategies, leveraging data-driven insights and consumer understanding to drive campaign success.Repeated success in leading, coaching, and influencing cross-functional teams to devise and implement comprehensive integrated go-to-market strategies that enhance new concepts and ideas delivering results. A knack for fostering relationships with executive management, team members, clients, and stakeholders. Proven leader with the ability to guide and mentor teams, make decisions, take action, and spearhead transformative processes and organizational changes.CORE COMPETENCIES:• Go-to-Market Strategy• Brand Management• Digital Marketing • Data Analysis & KPIs• Consumer Insights• Strategic Planning • Creative Thinking & Problem-Solving• Budget Management• Stakeholder Partnerships• Cross-Functional Team Leadership• Communication CAREER HIGHLIGHTS:• Outlined multi-brand integrated marketing communication strategies, driving commercial growth for a $35B multi-category business, earning the company over $12B in topline revenue across channels and e-commerce.• Utilize data-driven strategies to build brands and propel purchases by leveraging market analytics and customer insights on behavior and sentiment.• Fosters strategic relationships with partners and creates tailored or mutually beneficial campaigns and programs to augment ROI, profits, and sales growth. Please contact me at: 281.620.3887 with any inquiries about Marketing opportunities.

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Premium Retail Services
Premium Retail Services
VP Client Services | Customer Marketing | Brand Strategy | Data Analytics | Consumer Insights | Digital Marketing | Budget Management | Team Mentoring | Go-to-Market Strategy
chesterfield, missouri, united states
Employees
2982
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5 roles

Lori Mathis work experience

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Vice President Strategic Accounts

Current

Dallas-Fort Worth Metroplex

As the Vice President of Strategic Accounts at Premium Retail Services, I spearhead a team dedicated to delivering tailored solutions that align perfectly with our clients' business and marketing objectives. By utilizing the expertise of subject matter experts, we strategically develop and execute plans that decisively meet client goals. I take charge of.

Nov 2024 - Present

Sales Marketing Executive

Lubbock, Texas, United States

As a Sales Executive at KCBD, I contributed to client success by connecting businesses with impactful broadcast and digital advertising strategies. I focused on building strong client relationships and leveraging the station’s trusted platforms to enhance brand visibility and engagement. This experience sharpened my expertise in media sales and provided a.

Aug 2024 - Nov 2024

Director, Channel & Partner Marketing

Louisville, Kentucky, United States

  • A U.S. home appliance manufacturer majority-owned by a Chinese multinational home appliances company Haier since 2016. #1 brand in its industry with 12,000 employees and approximately $12B in annual revenue.Led a.
  • Supervised and transformed the team into award-winning and client-focused industry leaders while establishing comprehensive KPIs and leading strategic business planning processes.
  • Trained over 25,000 clients and developed 152 launch toolkits. Established API feeds and created efficient learning module distribution paths for partners.
  • Produced consistent annual budget growth: 30% in the first year, 53% in the second year, and 58% in the third year.
  • Attained 3X growth in global MDF adoption from 20% to 60% across B2B & B2C; boosted reimbursement rates from 80% to 100%.
  • Created and executed strategies in collaboration with the U.S. B2B and B2C go-to-market teams, executing over 200 key campaigns within GE Appliances.
Jul 2019 - Dec 2022

Integrated Marketing Director

Round Rock, Texas

  • Dell Inc. is an American technology company that develops and supports computers and related products and services. #2 PC Brand with 133,000 employees and $101.6B in annual revenue.Spearheaded B2B and B2C business.
  • Strategic Partnerships: Forged a lucrative two-year alliance with Walmart’s PC gaming division, Microsoft, and Intel, catalyzing $20M in revenue without direct financial investment.
  • Customer Acquisition: Achieved a 50% revenue surge in the office superstore/supply channel by acquiring four pivotal B2B and B2C customers.
  • Marketing Innovation: Pioneered over fifteen innovative marketing tools and analytical frameworks, including Customer Journey Mapping, Shopper Segmentation, and Share of Voice, while spearheading Shopper Insights and.
Mar 2012 - Jul 2019

Senior Retail Strategist

Hp

Dallas, TX

  • Hewlett-Packard is an American multinational information technology company headquartered in Palo Alto, California, that develops personal computers (PCs), printers and related supplies. #1 Consumer Technology brand.
  • Investment Leadership: Led a $75M investment in retail planning, aligning with business goals and strategic initiatives.
  • Marketing Strategy Execution: Orchestrated B2B and B2C marketing plans, collaborating with field management to drive account growth.
  • Retail Innovation: Designed and executed 300+ Store within Store projects, enhancing customer experiences and brand visibility.
Jun 2004 - Feb 2012
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Lori Mathis education

FAQ

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What company does Lori Mathis work for?

Lori Mathis works for Premium Retail Services.

What is Lori Mathis's role at Premium Retail Services?

Lori Mathis is listed as VP Client Services | Customer Marketing | Brand Strategy | Data Analytics | Consumer Insights | Digital Marketing | Budget Management | Team Mentoring | Go-to-Market Strategy at Premium Retail Services.

Where is Lori Mathis based?

Lori Mathis is based in Lubbock, Texas, United States while working with Premium Retail Services.

What companies has Lori Mathis worked for?

Lori Mathis has worked for Premium Retail Services, Gray Media, Ge Appliances, A Haier Company, Dell, and Hp.

Who are Lori Mathis's colleagues at Premium Retail Services?

Lori Mathis's colleagues at Premium Retail Services include Phillip Awad, Haley Dakota Little, Donovon Walter, Robert Fladung, and Brittany Pokorski.

How can I contact Lori Mathis?

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What schools did Lori Mathis attend?

Lori Mathis holds Bachelor Of Applied Arts, And Science from Stephen F. Austin State University.

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