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Accomplished travel/hospitality executive with deep experience in marketing, leading teams, and creating a service-centric culture. Results-oriented, decisive leader with proven success in strategy development and hotel re-positioning. Strong track record of increasing revenues and growing bottom line, while spearheading organizational culture changes and efficiencies. Excels in dynamic, demanding environments while remaining pragmatic and focused.
Momentum Strategies Group/Blu Hotel Management
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PrincipalMomentum Strategies Group/Blu Hotel Management Jul 2018 - PresentSan Luis Obispo, California AreaCreating successful strategies for business focused on the tourism and hotel industries.
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Chief Executive OfficerMartin Resorts Feb 2017 - Jun 2018San Luis Obispo, California AreaProvided strategic leadership for a collection of boutique hotels promoting a contagious spirit of hospitality. Created a culture where people thrived and provided exceptional guest satisfaction while driving record revenues and net operating income. -
Vice President Strategy & MarketingMartin Resorts May 2016 - Feb 2017San Luis Obispo, California AreaLeader of the strategic efforts for all Martin Resorts hotels and restaurants, researching and identifying opportunities the company should pursue for further development - acquisitions, joint ventures, customer marketing, and financial modeling - and responsible for developing annual and multi-year strategies which outline the company's course to follow for years to come. Responsible for the development of business plans, including market analysis, pro forma financial analyses and feasibility studies for new business initiatives. -
Vice President Marketing And SalesMartin Resorts Jul 2013 - Jan 2016San Luis Obispo, CaliforniaDeveloped and implemented a comprehensive strategic marketing, sales, and guest service delivery plans for the company’s five hotels and restaurants which continue to drive record-breaking revenues and NOI. • Named as the company's Most Valuable Player for 2014• Martin Resorts named as one of the Top 50 Fastest Growing Companies by the Pacific Coast Business Times. -
Marketing Strategy/Branding ConsultantElite Meetings International Oct 2012 - Jul 2013Santa Barbara, California AreaDeveloped B2B strategic marketing plan for EliteMeetings.com (a portal matching meeting planners with hotels/resorts). Created an overarching brand strategy, customer lifecycle mapping with triggered email marketing, a loyalty program, public relations strategies, key results/performance dashboard for senior management and other digital marketing strategies. -
Vice President Sales MarketingPacifica Hotel Co. Feb 2003 - Oct 2012Santa Barbara, California AreaResponsible for overall company branding/marketing efforts as well as overseeing the successful development and execution of individual hotel marketing and sales efforts for 26 hotels. -
Regional Director MarketingHarrah'S Entertainment Apr 1993 - Jul 1996Reno-Lake Tahoe, NevadaResponsible for strategic planning and execution of marketing programs encompassing all aspects of the business: hotel, gaming, restaurant, entertainment and retail.
Lori Keller Skills
Lori Keller Education Details
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Marketing/Journalism
Frequently Asked Questions about Lori Keller
What company does Lori Keller work for?
Lori Keller works for Momentum Strategies Group/blu Hotel Management
What is Lori Keller's role at the current company?
Lori Keller's current role is Principal at Momentum Strategies Group/Blu Hotel Management.
What is Lori Keller's email address?
Lori Keller's email address is lo****@****ail.com
What is Lori Keller's direct phone number?
Lori Keller's direct phone number is +180545*****
What schools did Lori Keller attend?
Lori Keller attended Arizona State University.
What are some of Lori Keller's interests?
Lori Keller has interest in Children, Economic Empowerment, Education, Environment, Poverty Alleviation, Disaster And Humanitarian Relief, Animal Welfare.
What skills is Lori Keller known for?
Lori Keller has skills like Email Marketing, Marketing, Online Marketing, Marketing Strategy, Digital Marketing, E Commerce, Advertising, Hospitality, Event Management, Public Relations, Hotels, Sales.
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Lori Keller
It Security Project Management And Internal Auditing For Industry Framework ComplianceSpartanburg, Sc -
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Lori Keller
Spartanburg, Sc2yahoo.com, yahoo.com4 +161476XXXXX
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Lori Keller
𝐂𝐡𝐫𝐢𝐬𝐭 𝐅𝐨𝐥𝐥𝐨𝐰𝐞𝐫 | 𝐏𝐫𝐨𝐛𝐥𝐞𝐦 𝐒𝐨𝐥𝐯𝐞𝐫 | 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐈𝐧𝐭𝐞𝐥𝐥𝐢𝐠𝐞𝐧𝐜𝐞 𝐋𝐞𝐚𝐝𝐞𝐫 𝘚𝘱𝘦𝘤𝘪𝘢𝘭𝘪𝘻𝘪𝘯𝘨 𝘪𝘯 𝘏𝘦𝘢𝘭𝘵𝘩𝘤𝘢𝘳𝘦 𝘙𝘊𝘔 𝘢𝘯𝘥 𝘗𝘳𝘢𝘤𝘵𝘪𝘤𝘦 𝘖𝘱𝘦𝘳𝘢𝘵𝘪𝘰𝘯𝘴Greenville-Spartanburg-Anderson, South Carolina Area
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