Lori Webber Email & Phone Number

Cary, Nc, Us

Raleigh, Nc, Us

The Green Chair Project is a non-profit organization dedicated to providing furnishings and household essentials to those facing the challenges of homelessness, crisis, or financial hardship. By collaborating with over 100 Wake County nonprofits and partner agencies, we equip individuals and families with the items necessary to create a nurturing environment and a new beginning.I help develop marketing strategies to create brand impact, raise awareness, and increase sources of funding and donorship. I also work at the front desk to help ensure our donors, agency partners, and clients have a good experience with us.

PORCH is a grassroots group of 2000+ volunteers, across 10 states and 550+ neighborhoods, fighting hunger and food insecurity through neighbors helping neighbors. Our model is simple. Each month neighbors leave a bag of non-perishables on their porch, volunteers collect those bags, and deliver them directly to local pantries, schools, or community centers.I helped create the PORCH Student Ambassadors Program, enabling college students to make a difference in the fight against hunger in their home or college towns. I also drive social media, brand awareness and demand initiatives to help establish new neighborhoods.Reach out to me if you'd like to learn more about how you can help fight hunger in your community.

Houston, Us

Creating a trusted and sustainable bunker fuel supply chain ecosystem to enable greener shipping

Provide strategic consulting in support of messaging, product marketing and go-to-market initiatives for B2B businesses. Current Initiative: Participate Learning, Inc. - uniting the world through global learning

Armonk, New York, Ny, Us

Led the marketing strategy and go-to-market for IBM Supply Chain and IBM Sterling, a $2.5B+ AI and blockchain-enabled software and services portfolio that enables clients to build smarter supply chains. Drove product introduction and launches for 30+ offerings by collaborating with a global ecosystem of sellers and industry influencers. Managed a worldwide team of 60+ professionals to rebrand and reposition the portfolio, drive brand awareness in the market through social, press and analyst relations, and establish and grow pipeline through differentiated messaging, account-based marketing demand generation and customer-centric sales enablement.

Armonk, New York, Ny, Us

Joined IBM through the acquisition of Emptoris. Led the marketing strategy and GTM activities for IBM Watson Commerce and IBM Watson Supply Chain.Responsible for product positioning, messaging, introduction and launch; created new Watson brands and drove awareness and demand creation programs to build and capture market share and grow pipeline for these $1.5+B business units; evangelized our solutions with industry influencers and analysts; enabled IBM and Business Partner sellers to position and sell our solutions to line of business clients.

Industry leader in supply and contract management solutions to Global 2000 companies; acquired by IBM in 2012. Responsible for the marketing strategy and go-to-market activities of this $100+M enterprise software company including product marketing, demand creation, lead generation programs, new product introduction and launch, press and analyst relations, corporate branding and communications, field and partner marketing programs and customer acquisition and retention.Rebranded and repositioned the company’s portfolio into the Strategic Supply Management suite of solutions. ■ Drove the creation of a marketing automation strategy establishing a closed-loop lead process allowing for automated lead tracking, scoring, and progression and nurturing ■ Achieved revenue growth of 50% and new customer growth of 30% ■ Built a global team of marketing professionals skilled in product marketing, marketing programs and digital marketing ■ Key player in the activities associated with the IBM acquisition and the successful integration of the company into IBM

Us

SaaS-based ePedigree and Serialization software and services for the Pharmaceutical industryResponsible for product marketing, field marketing programs, telemarketing/teleselling, new product launch and introduction, public and industry analyst relations, communications and customer programs.Repositioned the company from a single, compliance driven e-pedigree product to a value-based solutions platform for product security and global traceability and serialization ■ Led market opportunity analysis, modeling and pitch messaging for a round of venture financing and a proposed merger ■ Key player in company’s M&A initiatives and subsequent acquisition.

Vélizy-Villacoublay, Fr

Industry leader in 3D and Product Lifecycle Management software and services. Joined Dassault Systems through the acquisition of MatrixOne. Responsible for the corporate, field and channel marketing of the $600M Americas geography including the successful integration of the MatrixOne brand and products into the DS corporate and marketing infrastructures.

Industry leader in providing Product Lifecycle Management (PLM) software and services that was acquired by Dassault Systemes in May 2006.Responsible for the marketing strategy and activities of this $230M global enterprise software company including company and product positioning and branding, new product introduction and go-to-market, market research and customer segmentation, competitive research and analysis, public and analyst relations, internal and external communications, brand awareness and demand generation, new market field readiness, customer acquisition and interaction activities, customer-facing collateral, the corporate web site, and all major corporate, sales and marketing events.

Andover, Ma, Us

Industry leader in the manufacture of high-density power converters and power systemsProgressive levels of marketing responsibility with ultimate responsibility for the global marketing strategy and execution of this $250M company.

Maynard, Ma, Us

Maynard, Ma, Us

Master Of Business Administration (Mba), Business And Industry

Bs, Management/Finance