Lorraine Monteiro Email and Phone Number

- Leading the development and execution of a comprehensive recruitment strategy aimed at attracting both active and passive candidates across a diverse skill spectrum- Cultivating a diverse talent pool through proactive sourcing methods across multiple channels, including social platforms, career pages, job boards, associations, universities, and external databases- Utilizing advanced Excel skills, data visualization, and problem-solving to gather, analyze, and present extensive data to diverse audiences. Monitoring recruitment marketing activities, assessing applicant and source quality, campaign expenditure, application conversions, and KPIs to gauge success and adapt strategies accordingly- Successfully orchestrating the implementation and launch of an Applicant Tracking System. This encompassed needs and competitive analyses, ensuring system compatibility, validating data, troubleshooting, debugging, evaluating, and ongoing maintenance- Continuously overseeing and optimizing data flow within internal database systems, managing web postings, offering technical support to applicants, and enhancing user experience through ongoing improvements- Nurturing relationships with potential candidates, screening applications, providing guidance, and aligning profiles with suitable opportunities. Proactively engaging with both existing and new profiles to address current recruitment needs- Remaining updated on labour market trends, encompassing skill demand, supply, and availability, for informed decision-making- Expertly interpreting user behaviour data from Google Analytics, including applicant conversions, candidate demographics, and website traffic resulting from recruitment initiatives. Implementing Search Engine Optimization (SEO) techniques for enhanced visibility- Identifying and initiating contact with sector-specific groups, individuals, and organizations to foster partnerships in support of recruitment efforts

- Crafted compelling content to enhance the impact of more than 170 volunteer job descriptions- Analyzed recruitment results to report trends, challenging placements, and candidate quality based on sources. Devised tactics to attract highly qualified candidates- Engaged in thorough exploration, testing and experimentation with new applicant tracking software for integration within the organization- Executed improvements to the job board and web application process, aiming to elevate user satisfaction and experience

- Assisted incoming volunteers in achieving their fundraising objectives by conducting webinars, providing fundraising tools, and crafting personalized fundraising strategies for each volunteer- Organized, managed and carried out fundraising events in Ottawa, Vancouver, and Toronto- Effectively implemented marketing initiatives to secure extra funding from Alumni and boost event participation- Tracked, monitored, and cross-referenced incoming donations using Raiser's Edge and Excel, assessing fundraising progress toward set objectives

- Surpassed recruitment targets across Cuso International programs through the inception, development, and implementation of marketing campaigns to amplify application rates- Matched skilled volunteers from Canada and the US with suitable international placements- Recognized marketing prospects and managed recruitment-oriented campaigns, encompassing online advertisements and e-newsletter initiatives- Actively advocated placements on external platforms and relevant professional networks. Engaged in outreach to potential candidates while collaborating with internal stakeholders to define recruitment needs- Leveraged Google Analytics and Excel spreadsheets to monitor, analyze, and evaluate outcomes of recruitment and marketing efforts, aiming to enhance effectiveness

- Increased CAA membership sales through well-structured marketing initiatives encompassing radio and newspaper advertisements, landing pages, poster displays, magazine inserts, and targeted social media campaigns- Formulated pricing strategies, forecasted future sales projections, and collaborated with both internal and external stakeholders to meet monthly sales targets- Conducted extensive testing on 120,000 direct mail pieces across Ontario, aiming to enhance overall performance through iterative improvements- Delivered comprehensive post-campaign analysis and insights to the organization, including actionable recommendations for future strategies and directions

- Conducted Marketing Research for client projects by evaluating competitor strategy- Provided and maintained Search Engine Optimized content for clients' WordPress page

- Executed initiatives to enhance brand recognition, bolstered social media visibility, and produced e-newsletters- Handled administrative tasks, oversaw bookkeeping, drafted meeting agendas, and coordinated event scheduling and planning