Lotta Lundström Email & Phone Number

Austin, Tx, Us

At Planview, I drive regional awareness and pipeline, by increasing volume and conversion at all stages of the funnel, including target accounts. I work cross-functionally in an agile go-to-market model with Marketing, Sales and Product teams, to build strategic plans and execute on multi-channel campaigns across the entire buying cycle, such as content syndication, advertising, social media, email marketing, events, webinars etc.Leveraging data and analytics, I continually evaluate, report on and optimize campaigns to improve results.

Stockholm, Stockholm County, Se

As a Digital Marketing Specialist at Neonode, my mission is to create brand and product awareness, drive sales and handle communications with Neonode’s external stakeholders. I do this through a mix of strategic and hands-on work. Developing and executing a digital marketing plan, both inbound and outbound campaigns and activities, storytelling, social media, SEO and analytics. I’m also a major part of internal change projects around new CRM and Marketing Automation solutions as well as the build-up of a new website.Neonode provides advanced optical sensing solutions for contactless touch, touch, gesture control, and in-cabin monitoring. Think elevator pads, or any type of kiosk like check-in machines at the airport, or ordering at a fast food restaurant. Imagine touching on a holographic projection instead of the actual touch screen or panel – how cool (and germ-free)!

Minneapolis, Mn, Us

Teleopti was acquired by Calabrio (www.calabrio.com) in June 2019. The title is the same but even more focus on demand generation. In summary:Planned and executed regional campaign strategies – digital and traditional – adapted to market conditions such as language, market maturity and culture. Created marketing plans and associated budgets for each region as well as follow up on metrics. Initiated and managed end-to-end content and persona-based lead generation campaigns to drive demand. Examples are ownership of ABT (Account Based Targeting) outbound program including display advertising and close collaboration with BDR’s and Territory Managers, as well as partnerships with various media partners and influencers for inbound lead generation campaigns (for example webinars, best practice guides, blogs, ads, content hubs and more). Customer marketing campaigns such as upsell/cross-sell initiatives and customer experience activities.

Gothenburg, Se

Helsinki, Fi

Helsinki, Fi

Successful Project Management Training - "To Lead Without Being The Boss"

Communicaton And Leadership

Dihm, Marketing

High School

Senior