At Momkai, our focus is on creating meaningful, memorable, and memberful experiences for clients across Europe, North America, and Japan. We work closely with every client to understand and reach their most important community members — and grow that community around a shared purpose.

At Verve, I'm leading the strategy and marketing team in our mission to build Living Brands as well as managing the strategic direction of the Verve brand.Besides directing the strategy and marketing team, I worked on over 100+ projects, ranging from C-level brand consultancy to creative concepting of verbal brand identities, campaigns and brand storytelling.Some of the projects I'm proud of:- Facts First: a strategic brand platform and content strategy for the Dutch press… Show more At Verve, I'm leading the strategy and marketing team in our mission to build Living Brands as well as managing the strategic direction of the Verve brand.Besides directing the strategy and marketing team, I worked on over 100+ projects, ranging from C-level brand consultancy to creative concepting of verbal brand identities, campaigns and brand storytelling.Some of the projects I'm proud of:- Facts First: a strategic brand platform and content strategy for the Dutch press office ANP- Tech at the speed of ideas: brand story, strategy & copywriting for high-tech consultancy agency Clevertech. (European Design Award)- Sleep better, breathe better: brand story & brand storytelling consultancy of Somnox, the sleep robot that is on a mission to guide the next 100 million people to sleep better. Show less

At Verve, I’m leading and developing the Verve brand to become the nr #1 digital branding agency. At the same time, I’m consulting C-level brands on their brand storytelling and function as a link between the clients needs and the design team. I’m specialized in the implementation of visual and verbal identities together with the design team. Some of the project I’m proud of:- Rebranding Verve: a new name, identity and positioning for the agency itself. Including development and… Show more At Verve, I’m leading and developing the Verve brand to become the nr #1 digital branding agency. At the same time, I’m consulting C-level brands on their brand storytelling and function as a link between the clients needs and the design team. I’m specialized in the implementation of visual and verbal identities together with the design team. Some of the project I’m proud of:- Rebranding Verve: a new name, identity and positioning for the agency itself. Including development and implmentation of a new visual identity, website and copywriting. - HighFive - concept, event curation and event management of Verve's annual conference. Five talks about the future of branding, interaction and creativity with speakers like Ebi Atawodi (Uber/Netflix), Ilina Scott (YouTube/Google) & Merijn Hos (illustrator)- Building the world of tomorrow: an evergreen storytelling strategy & learning module for Universiteit Utrecht Show less

Contentstrateeg gespecialiseerd in merkstrategie, brand management, content en social media strategie, content marketing, copywriting, story styling, growth hacking en online storytelling. Opdrachtgevers: Stimuleringsfonds Creatieve Industrie, Cornelis Serveert, Let's Do It, ArtEZ, Museum Boijmans Van Beuningen, BTK Zorg, Doornvogel, Museumnacht010, Adcase, Z33, Studio de Ronners.Meer info & portfolio: www.lottebloem.comIk help je graag met je:Merkstrategie &… Show more Contentstrateeg gespecialiseerd in merkstrategie, brand management, content en social media strategie, content marketing, copywriting, story styling, growth hacking en online storytelling. Opdrachtgevers: Stimuleringsfonds Creatieve Industrie, Cornelis Serveert, Let's Do It, ArtEZ, Museum Boijmans Van Beuningen, BTK Zorg, Doornvogel, Museumnacht010, Adcase, Z33, Studio de Ronners.Meer info & portfolio: www.lottebloem.comIk help je graag met je:Merkstrategie & MerkverhaalSocial Media & online storytellingContent marketing & strategieCopywritingConcept & campagneRedactie-werk (video en tekst)Programmering & concept: events & talks Show less

As Content Marketer at ARTtube, I worked on the entire brand experience. I doubled the 18-35 age group's engagement by collaborating with influential art bloggers and creating compelling video content. Our innovative campaigns, like 'Waar je 's nachts voor terugkomt' and 'De Stijl x Dutch Design,' garnered enthusiastic responses and boosted museum visitors. Additionally, I curated content for events like Lowlands. I also played a pivotal role in promoting the collective of 37 museums… Show more As Content Marketer at ARTtube, I worked on the entire brand experience. I doubled the 18-35 age group's engagement by collaborating with influential art bloggers and creating compelling video content. Our innovative campaigns, like 'Waar je 's nachts voor terugkomt' and 'De Stijl x Dutch Design,' garnered enthusiastic responses and boosted museum visitors. Additionally, I curated content for events like Lowlands. I also played a pivotal role in promoting the collective of 37 museums, successfully advancing their interests and increasing their visibility through strategic partnerships. Show less

At Doornvogel, a digital marketing communications agency renowned for crafting exceptional digital customer relationships, I played a pivotal role in managing OVMiles and contributing to various content and social strategic projects and pitches for prominent clients like Vattenfall Exclusief, T-Mobile Extra, and the Ministry of Infrastructure & Environment. My responsibilities included:- engaging 35,000 OVMiles users through social content development, coordinating discounts and… Show more At Doornvogel, a digital marketing communications agency renowned for crafting exceptional digital customer relationships, I played a pivotal role in managing OVMiles and contributing to various content and social strategic projects and pitches for prominent clients like Vattenfall Exclusief, T-Mobile Extra, and the Ministry of Infrastructure & Environment. My responsibilities included:- engaging 35,000 OVMiles users through social content development, coordinating discounts and contests with over 30 regional partners, and actively shaping activation and recruitment campaigns.- reinforcing the positive sentiment surrounding the RET brand on social media through strategic planning, content creation, and implementation. - Contributing to the conceptualization, framing, and launch campaign of Club Staatsloterij, a direct marketing initiative reaching one million people, boasting 400,000 users, and achieving 8.5 million activations. Show less

As a Jr. Project Manager at Leukedingendoen, I powered our community growth through influential content strategies. From newsletters to social media, I managed it all, including partnerships with Airbnb and a standout project, "De Leukste Ondernemer van -" competition, which landed me different interviews on public radio.

At Leukedingendoen, I transformed from an enthusiastic visitor into an integral part of the team. As a editorial intern, I took the reins, managing everything from design and newsletters to curating the Leukedingendoen agenda and interviewing fascinating "Leuke Mensen." In a remarkable two-month stint, I initiated the "Iedereen is een Leuk Mens" campaign, propelling our Facebook following from 700 to 2000. My days were dedicated to spreading positivity, creativity, and a dash of… Show more At Leukedingendoen, I transformed from an enthusiastic visitor into an integral part of the team. As a editorial intern, I took the reins, managing everything from design and newsletters to curating the Leukedingendoen agenda and interviewing fascinating "Leuke Mensen." In a remarkable two-month stint, I initiated the "Iedereen is een Leuk Mens" campaign, propelling our Facebook following from 700 to 2000. My days were dedicated to spreading positivity, creativity, and a dash of sarcasm, making Leukedingendoen the go-to hub for all things fun. Show less