Lou Applebaum Email and Phone Number
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FORTUNE 500 CONSUMER GOODS EXECUTIVEwith proven results in corporate strategy, finance, M&A, marketing, sales, HR, and business development. Launched dozens of new products; executed numerous acquisitions, divestitures, licensing and minority investments. Ran the strategic planning process in a global company, resulting in a dramatic reshaping of the margin structure and growth trajectory, ultimately leading to a ten-fold expansion of shareholder value over 10 years. Consistently recognized for exceptional leadership skills, and the ability to collaborate productively across diverse functions and geographies, inspiring individuals and teams to high performance. Operations: Directed working teams of HR, IT, Finance, Sales, Marketing, Operations and Legal to ensure optimal synergy capture and minimal disruption of core and acquired businesses during the integration phase of mutiple acquisitions. Finance: Built strong financial literacy across IS/BS/CF by owning the overall strategic planning process and through M&A and Venture investment evaluations over a 10+ year period. Marketing: Spent 10+ years in brand marketing functions including P&L ownership as well as leading a global cross company marketing council focused on building out best-in-class capabilities. Sales: Led a cross divisional sales council focused on building out strong capabilities in sales rep incentives, distributor management and national accounts selling strategies resulting in a single consolidated approach to major account calls.Corporate Strategy | Brand Acquisitions/Integrations | Business Development | Portfolio Optimization | New Product Development | Leadership | Operations | Finance | Sales | MarketingConsumer Goods | Beverages | Alcohol | Cannabis
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Chief Commercial Officer (Cco)Sabé BeveragesSaratoga Springs, Ny, Us
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Strategic AdvisorFind Wunder Mar 2024 - PresentSan Francisco, Ca, Us -
Strategic AdvisorDrinkade Jan 2024 - Presentwww.drinkade.com
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Strategic Advisor And Consultant, Adult BeveragesIndependent Consultant Jan 2019 - PresentConsulting in the Adult Beverage space- Numerous projects in the beer, wine and spirits spaces spanning sales, marketing, finance and business development- Includes 4+ month engagement leading strategy and corporate development in vertically integrated CA and NV Cannabis company of 175 people
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Chief Commercial Officer (Cco)Sabé Beverages Mar 2023 - PresentOakland, Ca, Us
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Strategic AdvisorSabé Beverages Jul 2021 - May 2023Oakland, Ca, Us
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PresidentSabé Beverages Oct 2019 - Jun 2021Oakland, Ca, UsLeading the commercial and support roles in the geographic and channel expansion of the businessdrinksabe.com
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Strategic Advisor And Board Member, Alcohol BrandsRedbud Brands Apr 2022 - PresentAustin, Texas, UsStrategic Advisor for current beverage alcohol brands and adult beverage venture investmentsBoard Member of Picadas Hard Agua FrescasBoard Member of SunDaze Fermented Cocktails -
Co-Founder And Ceo, Proof Positive LlcRedbud Brands Jul 2021 - Mar 2022Austin, Texas, UsBrought on the stand up the Beverage Alcohol arm of Redbud Brands and launch the first 2 products
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AdvisorRedbud Brands Aug 2020 - Jun 2021Austin, Texas, Us
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Svp Business Development - Beer DivisionConstellation Brands 2015 - 2018Rochester, New York, UsResponsible for Craft & Specialty Group with 800 employees, four production sites, eight restaurants/taprooms and $150M in revenues. Matrixed in leaders from Finance, HR, IT, Legal, Operations, Engineering and Retail. Developed the vision and executed a strategy to expand the Division beyond imports to high-end domestically produced brands. Accomplishments include:STRATEGY DEVELOPMENT FOR NEW PORTFOLIO PLATFORM• Over a three year period, moved from no share, no capacity and no capabilities to purchasing and installing brewing capacity to gain a significant share of the very large domestic high end beer segment. BRAND ACQUISITIONS/INTEGRATIONS• Identified, acquired, integrated, and stabilized additional brands.NEW PRODUCT DEVELOPMENT & OPERATIONS EXPANSION• Collaborated with consumer insights innovation teams to fill the pipeline with high potential future products and define the assets needed to drive success. Managed an expansion and capabilities build out of production facilities to take on a variety of new products.CORE BUSINESS EXPANSION• Led development of a clear market expansion strategy for all brands, including pricing strategy, market penetration goals and capital investment needs to build out six new stores in key target markets across the country. -
Vp Of Human Resources (Interim)Constellation Brands 2017 - 2017Rochester, New York, UsManaged HR function while a successor was hired. Accountable for all HR activities and functions for office, operations and retail employee base.
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Svp Strategy & Business DevelopmentConstellation Brands 2004 - 2015Rochester, New York, UsCollaborated with C-Suite and Board of Directors to develop, vet and implement the strategic plan across the company on an annual basis. Identified dozens of potential acquisition targets across global markets that fit with the company strategy. Worked in major regions of Europe, China, India and South Africa to develop business models that maximized current and future product portfolio sales. Accomplishments include:CORPORATE VENTURES• Stood up and ran first internal Corporate Ventures Group structure to identify early stage minority investment opportunities in complementary products and technologies.BUSINESS DEVELOPMENT / M&A• Opened new international geographies including China, India and parts of Europe.• Negotiated licensing arrangements for brand tie-ins.• Contributed to identifying and executing divestitures of unprofitable and non-strategic business.• Led negotiations and provided commercial input to corporate development group for financial model development on dozens of acquisitions.
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Sr Marketing ManagerBausch + Lomb 2001 - 2004Bridgewater, Nj, UsProvided global strategic guidance and owned the P&L for the most profitable portfolio in the contact lens division. Collaborated with R&D, Regulatory and Sales to identify new product opportunities and claims. -
Global Marketing ManagerThe Tiffen Company 2000 - 2001Hauppauge, Ny, UsHired to manage the company’s flagship products. Drove revenue and margin expansion by focusing on new product development and sharpening the focus on major differentiated product lines. -
Sales And MarketingConstellation Brands 1994 - 2000Rochester, New York, Us
Lou Applebaum Skills
Lou Applebaum Education Details
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University Of Rochester - Simon Business SchoolMarketing And Finance -
Harvard Business SchoolNegotiating Skills
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The Tuck School Of Business At DartmouthConstellation Executive Development Program
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University Of RochesterEconomics
Frequently Asked Questions about Lou Applebaum
What company does Lou Applebaum work for?
Lou Applebaum works for Sabé Beverages
What is Lou Applebaum's role at the current company?
Lou Applebaum's current role is Chief Commercial Officer (CCO).
What is Lou Applebaum's email address?
Lou Applebaum's email address is lo****@****eld.com
What is Lou Applebaum's direct phone number?
Lou Applebaum's direct phone number is +158521*****
What schools did Lou Applebaum attend?
Lou Applebaum attended University Of Rochester - Simon Business School, Harvard Business School, The Tuck School Of Business At Dartmouth, University Of Rochester.
What skills is Lou Applebaum known for?
Lou Applebaum has skills like Strategy, Competitive Analysis, Marketing Strategy, Cross Functional Team Leadership, Brand Management, Customer Insight, Strategic Planning, Pricing, Product Development, Product Marketing, Pricing Strategy, Forecasting.
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