• Create and implement the signature program’s development plan• Formulate operating policies and procedures for the program• Design and employ marketing strategies to identify and engage business community partners• Work with local business leaders and regional educational institutions to execute program development plans• Install and maintain Entrepreneurship Advisory Board• Analyze business and economic trends to assess startups’ market viability• Interface with and evaluate prospective program members, investors, and partners• Perform cost-benefit analysis for new program initiativesAchievements:• Raised $300,000 in investment funding for student-owned businesses between 2017 and 2023• Raised $800,000 in venture capital for startups evaluated by student financial analysts between 2022 and 2023• Succeeded in harnessing $20,000 in yearly contributions from advisory board members to support students’ business development efforts• Led the recruitment efforts to hire Groupon.com founding member as part of entrepreneurship faculty• Trained and supervised team of entrepreneurship students in business pitch competitions, winning $120,000+ between 2018 and 2023• Responsible for winning the Cairns Foundation Innovation Challenge five consecutive years (2018-2023)• Responsible for winning first place at the CEO Global, Business Pitch Competition, 2019. Finalist 2021• Responsible for student’s appearance on Fox Network’s hit TV series, Billion Dollar Idea, 2022• Filed seven provisional patent applications on behalf of students

- Developed and Managed Startup Quest, a training program for aspiring entrepreneurs.- Prepared advertising campaigns in trade publications and collateral material for internal and external audiences.- Assisted spokespersons and/or serve as spokesperson in response to requests for information from the media and other key audiences.- Conferred with production and support personnel to coordinate and produce advertisements, promotions, and collateral material.- Assisted in arranging public appearances, special events, contests or exhibits for customers to increase product and service awareness and to promote goodwill.- Assisted in evaluating the effectiveness of communication methodologies as well as customer satisfaction.- Supported development and communication of informational programs to maintain favorable public and stakeholder perceptions of the organization’s accomplishments and agenda.Achievements:• Crafted and delivered a presentation and business/marketing plan, which led to a $1MM funding for a new entrepreneurial training program in 2012• Conceived and organized a large-scale economic development event (865 participants) in partnership with International Speedway Corporation during the 2010 Daytona 500 race. Event aired on Speed Channel, ESPN, and Channel 13 News. +100,000 combined views on YouTube.com• Developed and launched a new line of online training products that reduced operating costs by $350,000 (+/- 35%) in 2011

Overhauled the company’s Marketing Department, which consisted of 10 representatives. Prepared an annual marketing strategy and operating budget. Managed the strategic development of the department. Prepared business activity reports and revenue forecasts. Conducted audits of department accounts and financial transactions to ensure compliance with company strategy and goals. Established financial policies and procedures for dealer network.Demonstrated departmental overhaul and other achievements:• Established a new system for budgetary control, which reduced marketing operating costs by 33% during a financial crisis in 2007.• Assessed and redefined marketing programs, which produced savings of 50% in the marketing budget for 2009, all while maintaining forecasted revenue.• Reorganized the department’s positions consistent with the newly defined marketing programs, which lowered the employee turnover rate by 10% and streamlined information across the department.• Developed a marketing strategy for the 2008 fiscal year, which resulted in revenues 6.1% higher than forecasted in the build plan, using only 82% of the budget.• Coordinated simultaneous marketing promotions, one for the dealer network and another for end users, which resulted in 5% increased sales during the fourth quarter of 2007. These were the strongest fourth-quarter results in 5 years.

Launched a new Export Department. Developed export business strategy for various product lines. Researched, contacted, and qualified prospect customers internationally. Implemented mass outreach programs for new customers in each country. Crafted payment and financing structures for overseas customers. Created databases to track prices in foreign markets, including automated currency converters. Developed promotional campaigns for each region. Coordinated attendance to key tradeshows in America, Europe and Asia. Analyzed production and transportation costs for various product lines, and devised automated IT tools for calculating the company’s return. Revised product line-up in each country to cope with specific market demands.Demonstrated success in the launch of a new department and other achievements:• Developed an export business strategy, which resulted in the growth of export sales from 9% to 31% (in relation to the company’s total revenue) in merely 3 years.• Achieved +30 MM euros sales in 2005, which was 5% above established goal.• Enhanced customer base by 80% in a specific market in order to minimize the company’s risk for a specific product line.• Researched market specific demands, which led to the company receiving three product certifications in the United States and Europe.