Louella D'Costa Email & Phone Number

Singapore

Singapore

Singapore

‣ Define and lead a cohesive strategy for internal communications and employee engagement in collaboration with senior global stakeholders to align messaging with business objectives for the Digital Channels and Data Analytics team within the Corporate & Institutional Banking business.‣ Lead structured internal and change communications that deeply resonate and spark engagement among employees and stakeholders ‣ Craft executive communications including key narratives, messages, speeches, blogs, presentations, social media assets and customer communications. ‣ Measure the impact of engagement efforts through analytics.

Singapore

‣ Drove internal & client communications efforts to champion the Bank’s global training and awareness initiatives with a goal to build trust among 85,000 colleagues through a security-aware culture.‣ Spearheaded the creation of content and campaigns to equip colleagues and clients with vital insights into cyber security, data protection, privacy, phishing, resilience, and third-party risk. ‣ Bridging knowledge gaps to drive key desired behaviours amongst colleagues.

Singapore

Created key global thought leadership campaigns and content for the Bank and planned content strategy for earned and owned media to drive reach, engagement and lead generation across target audiences and create positive reputational value for the organisation.

Singapore

‣ Led internal communications for Transaction Banking and Corporate Finance in close collaboration with global leadership and management teams to drive the corporate narrative, brand promise, and fiscal objectives. ‣ Strengthened cross-functional employee connections through curated events, newsletters, and thematic communications series that fostered a sense of belonging.‣ Managed the external positioning for the business across trade publications.

Singapore

Managed internal, leadership and digital communications and employee engagement for the Bank’s global Business Products group that included Wealth Management, Financial Markets, Transaction Banking and Corporate Finance.

Singapore

Managed internal and online Communications for the Group Retail Banking and Corporate & Institutional Banking businesses.

Singapore

Communications lead for the Group SME Banking business and managed external and internal communications for Group Retail Banking

Mumbai Area, India

Pivotal role in driving external communications working directly with the country CEO and business heads for media relations, reputational risk, and issues management.

Mumbai Area, India

Team lead for key client relationships of the financial services practice. Led media strategy, media relations, crisis communications and issues management for a key financial services conglomerate – the Kotak Group.

Mumbai Area, India

Client servicing, media relations, creative input and execution of multi-faceted communication programmes and events across diverse client categories

Mumbai Area, India

Developed editorial content, managed ad sales and grew subscriptions for the company’s trade magazine