Hybrid marketer, BD executive and consultant, providing solution-agnostic expertise and services wrapped around UCaaS, co-lo and IaaS, voice and data networks, cybersecurity, cellular optimization, SD-WAN, big bandwidth and back-up.

Message me if you're interested in supporting the Cyber Academy as a "Security Sherpa™." www.lakotaonline.com/cyber

One-to-one marketing, business development and sales:• B2B marketing communications - strategic and tactical• Direct sales and new account penetration• Content marketing and Social media management• Content curation and technical copy writing• Public relations - B2B and local• Event marketing and management; data collection; sponsorship activation• Email and mobile marketing; customer engagement strategies• Segmentation analysis and CRM• Content strategy and implementation; technology program and project management

Strategic management and planning for national and international marketing and sales activities promoting three core software technologies. (Software and technology provider of efficient, scalable and cost-effective enterprise content distribution, digital signage/digital media, and application acceleration solutions for highly distributed, network-connected organizations.)

Responsible for all integrated marketing communications promoting branded software portfolio, new releases, services, and the Seapine brand; primary goal was to generate leads and increase preference through trial downloads of the Seapine product suite. (Software developer serving a global customer base; provider of application lifecycle management - ALM - solutions for product development and IT organizations in a variety of industries, including life sciences, education, financial services, gaming and Web development.)

Directed and managed integrated marketing activities, including online marketing, sales direction, Web site development, print collateral, direct mail, trade shows, public relations, search engine marketing, and Webinars/online demos; led marketing and business development departments. (Consulting engineering and systems integration firm, specializing in the design and implementation of highly automated distribution centers and order fulfillment systems, often integrated with FORTE’s warehouse control software and a warehouse management system.)