Louis Abate Email & Phone Number

Boston, Ma, Us

Boston, Ma, Us

Toronto, Ontario, Ca

Backed by Nexa Equity, MeazureUp is a digital field assessment platform that delivers consistency and sustainability across operational processes. Leveraging our robust analytics engine, we offer restaurant and retail management quick and easy ways to track performance and identify areas of improvement to make data driven decisions.

Overland Park, Kansas, Us

Backed by Nexa Equity, Storewise exists to help independent grocers rise against competitors by creating software that automates manual tasks and reduces errors; protecting profits, guaranteed. Our team provides straightforward data analytics and automation software that enables independent grocers to prevent loss, compete more effectively, and sets the stage for future innovations. Beyond software, we provide grocers with a team of industry veterans and support specialists ready to work together and strengthen their business.

Wilmington, Delaware, Us

Wilmington, Delaware, Us

RevSure is the only Full Funnel Attribution Solution that enables modern demand generation teams to 3X their pipeline and confidently prove marketing ROI. Unlike legacy attribution solutions, RevSure combines full funnel attribution with predictive intelligence and active recommendations, giving high growth marketing teams the information they need to be more effective at every stage of the lead journey.

New York, Ny, Us

Waltham, Massachusetts, Us

Allego is transforming organizations with award-winning sales enablement technology built for today's distributed teams.As the Director of Digital Marketing I was responsible for Allego's web properties, digital advertising program, and brand marketing. Key focus areas: - Digital Strategy: Ran global digital advertising program - influenced 1/3 of all opportunities in 2022, Increased inbound conversions (form fill) 332% (2019 to 2023), Managed ground-up website redesign- Vendor Management: Directly Managed Design, Development, SEO, and Digital Agencies in addition to in-house digital team- Partner Program: Worked with Partner team to develop and support Partner Ecosystem / Marketplace- Branding: Launched new brand and positioning on web and all digital channels in 2022 as Allego shifted from a learning and readiness solution to a full Sales Enablement Platform with multiple product offerings- Video content + Podcast: Worked with content team to produce and promote content in all formats, including a successful podcast series, Global Kick-off "sizzle reels," Executive interview series, and more.

Boston, Ma, Us

Nasuni enables enterprises to store and synchronize files across all locations at any scale. Powered by the Nasuni UniFS® global file system, Nasuni file services stores unstructured data in object storage from providers such as Amazon, Dell EMC, IBM, and Microsoft, while caching actively used data wherever it is needed – on-premises or in the cloud – for high performance access. By using Nasuni to collaborate on files across multiple sites and consolidate Network Attached Storage (NAS) and remote office file servers, customers maximize workforce productivity while reducing IT cost and complexity.As the Director of Digital Marketing I drive the global digital marketing, demand gen, and brand advertising strategy + execution for the rapidly growing organization.Key focus areas:- Work with product, design, and development teams to optimize the website to meet KPIs- Oversee global paid advertising programs across all channels including TechTarget, Google, LinkedIn, Facebook, YouTube, and Instagram- Guide demand gen efforts, support direct response and brand campaigns- Manage organic social media channels, drive internal/partner syndication efforts

Boston, Ma, Us

- Managed key marketing partners including digital agencies, designers, and contract writers- Maintained and optimized website (SEO, CRO, Pathing, UX/UI)- Managed Google Ads search and retargeting campaigns- Worked with demand gen and content teams to generate compelling content for digital campaigns including blog posts, infographics, eBooks, videos, and case studies

Boston, Ma, Us

- Led 2014 rebranding effort (website, brand style/voice, logo, explainer video)- Managed Nasuni.com and all associated microsites/landing pages- Oversaw use of the Nasuni brand, maintain adherence to brand guidelines- Worked with analyst firms (ESG, Storage Switzerland, 451 Group) to manage sponsored content projects- Produced/filmed/edited all videos, including Nasuni Tech Talks, Customer Success Stories- Wrote for, managed and updated The Nasuni Cloud Storage Blog, tracked RSS feeds, reported on page views and trends- Oversaw the planning, production, and promotion of all website assets and multimedia (White Paper, Solution Brief, Data Sheet, eBook, Infographic, Case Study, Video)- Produced product feature/demo video series highlighting key features and new capabilities

Boston, Ma, Us

- Built out and published content on all social channels, including YouTube, Twitter, LinkedIn- Ran digital ad campaigns on LinkedIn, Reddit, Google- Tracked and responded to public comments on IT forums such as Spiceworks- Started video case study program featuring customers such as Gesmer Updegrove LLP, The Walsh Group, and Cooley/Group

Boston, Ma, Us

- Tracked and updated all social media accounts- Monitored web activity, forums, industry news and responded to comments- Created banner ads, landing pages, emails, screencasts- Positioned Nasuni as a thought leader through the use of new media channels (Twitter/LinkedIn/Facebook/Google Plus/Industry blogs/forums)

Boutique agency providing hyperlocal digital marketing to SMB clients through web + social channels Including Google Local, Twitter, Facebook, Yelp, YouTube, and more. - Sold social media/Internet advertising services- Leveraged inbound marketing/SEO via Google Local, Google Merchant Center, Twitter, Facebook, Yelp, YouTube, Wordpress, Blogger- Produced photo/video overviews, assisted with web design, digitized and hosted documents

Brockton, Ma, Us

Ran Hewlett Packard Hardware and CRM programs. Working closely with United Stationers and HP, I was responsible for merchandising the HP line, marketing it to 650 sales reps, as well as providing pre-sales support.

Brockton, Ma, Us

As an Account Executive in the Greater New Haven area, I was ultimately responsible for managing over 500 active accounts. Roughly 50% of the business I personally opened up through the process of 'cold-calling'. Daily activities included delivery and pitching of new marketing material, fielding customer questions, margin management, as well as soliciting new business.

During the spring/summer of 2004 and winter of 2005 I interned at Warner Instruments, a small manufacturer/distributor of specialized tools used in bio/drug research. I learned the basics of an ERP system called MK. I was involved in a few marketing projects, including the production of an instructional video that was placed on a product page of their web site. I was also responsible for refining their e-commerce search engine as well as manually cross-linking products to stimulate accessory purchase.

Richfield, Minnesota, Us

Worked in a fast paced, highly competitive environmentAssisted with accessory merchandising, display setupRecognized for outstanding warranty/accessory sales within first two monthsBecame proficient in using Retail POS systems