Louise Burke Email and Phone Number

I am a Senior Editor with two decades’ experience in news and features journalism for many major print publications, websites and digital. I am passionate about producing compelling and memorable storytelling and have a track record in high-ranking online articles reaching millions of readers worldwide. I am a highly capable interviewer and ghostwriter drawing out stories for a celebrity interview in a national publication or profiling a CEO and making them shine in a corporate blog. My interviews are always impactful and memorable.Over the years during roles in-house, I've achieved extensive experience leading teams and spearheading new editorial strategies and brand extension ideas that connect audiences with the brand and drive growth.Skilled in:– Producing relevant, accurate and engaging content that people engage with in both print and online in a bid to drive sales and growth. (From long reads and interviews to lifestyle features and how-to/the best... guides.)– Copywriting. Creatively transforming content for a commercial purpose from advertorials, social media posts/campaigns, short videos and blogs. (Starling Bank, Apple News+, Disney, Lionsgate Films, Aldi, Paypal.)– Strong leadership and editorial judgement. An excellent communicator with an ability to connect well with people. Worked with multi-award-winning teams for best editor, magazine and special commendations for special issues.–Executing a new idea all the way through to the final stage with an unflappable and committed approach - and within budget!– Excellent digital skills - CMS, SEO, Analytics and supportive tools.Worked in-house/published work in the The Telegraph, Stella, the Mirror, Grazia, Stylist, Red, Fabulous magazine, the Express, Yahoo UK, the women's weeklies and netmums.com. Just finished a short-term in-house role with Yahoo Life UK as Freelance Editor, while also working as freelance Contributing Editor for Attivo Life, a luxury lifestyle glossy magazine for an independent wealth management company and contributing features for nationals.Currently in a permanent position as Editorial Director at Netmums.