Louise L. Email & Phone Number

Dublin, County Dublin, Ireland

GMP & Data SolutionsAI solutions Machine Learning for AdvertisingFull Funnel Media Cloud Platform Strategies

Dublin, County Dublin, Ireland

Connextz Consulting is specialised in Business Development, Marketing and Sales. We work with a range of clients across different sectors and are dedicated in helping you grow your business and developing a business strategy that yields tangible results. Online Marketing, Brand Management, Identifying New Business Opportunities and eCommerce are some of.

• Overseeing & implementing the marketing plan for the Bridge House Hotel and group properties.
• Compilation & management of the marketing plan & budget for the six main hotel products: leisure, business, weddings, restaurant, Bar/Bistro, corporate
• Re-design of all public-facing materials, including hotel brochures, logos, menus, stationary, all pos material.
• Re-design of website, ensuring consistent theme with other materials
• Reviewing and improving press release material before going to press
• Plan and control cost effective PR & advertising programme in line with budget

• New business development.
• Preperation & delivery of sales presentations.
• Strategic partnership & relationship management.
• Contract negotiation & close. Full sales lifecycle management from start to finish.
• Digital audience development & monetization.
• New business model research.

Dublin & Spain (part Of Cube Ventures/ T2o Media Group)

• Set up and management of sister office in Dublin.
• New business development.
• Preparation & delivery of sales presentations.
• Strategic partnership & relationship management.
• Contract negotiation & close. Full sales lifecycle management from start to finish.
• Digital audience development & monetization.

Madrid Area, Spain (part Of Cube Ventures)

• International market expansion research.
• Developing new sales relationships to increase business volume.
• Supporting senior management in augmenting sales strategies and targets.
• Identifying and exploiting online business opportunities.
• Relationship management.
• Analysing competent market activity and trends.

• My role involved developing an online search engine marketing strategy for a range of clients,managing their online advertising & optimizing their investment.
• Online Search engine marketing strategy development & continual management
• Key word analysis & ad creation with ongoing analysis
• Campaign Management- search/content networks & youtube
• Adwords, Refined ads & Yahoo Search platform user
• Analytical reporting- daily, weekly & monthly reviews

• My role as marketing executive and business developer for Zumo was to enter into the Spanish market as quickly and as effectively as possible. The role was both exciting and rewarding as the juice and smoothie concept.
• Spanish web implementation/update, ezine development, mail shots
• CRM
• Database & sales report analysis
• Development of new product launches into the Spanish market
• Organization of all promotional & pos material

• Member of implementation team with responsibility for integrating the global Cemex Way business process model with the existing commercial structure within Readymix Plc. This included analysis of current and proposed.
• Analysis & implementation of the Cemex Way Base Model processes.
• Involved in the integral/ parallel testing and “Go live”of the new systems & processes within the existing business.
• I was responsible for providing all the Commercial Admin staff with indepth training in SAP in the area of S&D.
• I coordinated the execution of the MRT report in the Eastern region, a tool used to eliminate suspended transactions on the new SAP system.
• Providing site support to the operation on and after the GO LIVE.

Diploma Ecommerce, Ecommerce

Web Analytics & Technical Analysis, Online Marketing

The course is focused on the importance of web analytics, metrics, KPI´s and the importance of online tracking and measurement of online.

Online Marketing, Digital Marketing, Honours

In conjunction with the University of Barcelona and Online Business School

Bachelor, International Marketing With Spanish And German

Activities and Societies: Class Representative, Drama Club, PRO Gymnastics ClubErasmus Year 2004. Studied in the University of Seville.

Erasmus, Marketing, Business And Spanish

Diploma, Media Production And Communications