Louise Reid Email & Phone Number
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Louise Reid is listed as B2B marketing + PR consultant at Louise Reid Communications, a with 1 employees, based in York, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Louise Reid.
Louise Reid previously worked as Managing Director at The Scott Partnership Ltd and Director of Client Services at The Scott Partnership Ltd. Louise Reid holds Intermediate Certificate In Hr Management, Chartered Institute Of Professional Development (Cipd), Hr Management from Avado.
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About Louise Reid
With a background in languages and journalism, I am passionate about great communication. Whether it be writing compelling copy, getting the most out of employees, communicating effectively with diverse audiences or building brands globally, I have the strategic outlook, practical skills and hands on experience to help organisations achieve marketing and communications success. With particular expertise in scientific, trade and technical b2b sectors, I have helped a wide range of organisations, from start-ups to multinational market leaders, to achieve growth around the world. Having spent 18 months growing a business and servicing clients in Asia, I know how to develop and implement global and regional strategies that resonate. I have significant experience of providing the following services:- Branding, strategy development and messaging- Technical and scientific content development + editing- Inbound marketing- Lead generation and sales enablement- PR and social media - Advertising and creative- Digital (strategy, planning, SEO, social, web development, app development, email)- Market research and insight- Events and exhibitions- Media and comms training- Media planning and buyingI lead global, multi-site integrated teams and drive agency growth, leading business development, client service, marketing and HR. I am a published author with exceptionally high quality standards and a passion for writing, editing and inspiring audiences with stellar content.
Louise Reid's current company
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Louise Reid work experience
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Managing Director
CurrentI currently lead a team of b2b specialists serving global clients supplying the pharma, biopharma, healthcare, environmental, food manufacturing and materials science industries. I oversee all client programmes, am responsible for quality and client service, HR, resourcing and people management, business development and marketing – as well as overall agency performance. I also act as a hands-on Account Director on a number of key accounts, providing strategic marketing consultancy to clients and leading account teams to deliver integrated content-led campaigns. As an agency leader, I bring experience, entrepreneurship, creativity, confidence and the ability to inspire others. As a marketer, I offer strong strategic abilities, outstanding copywriting and editing skills, deep sector expertise, exacting quality standards, solid digital knowledge, exceptional client relationship skills and impressive productivity levels.
Director Of Client Services
The Scott Partnership is a renowned specialist b2b integrated marketing and sales consultancy that helps its clients to be successful. As Director of Client Services, I am responsible for ensuring we provide the best quality consultancy and service to clients. As a seasoned international b2b marketing strategist, I provide marketing and sales advice to clients and lead the agency team in exceeding client expectations.
Trustee (Volunteer)
OCAY is a small local charity, helping people over the age of 50 to get their voice heard by providing a free, independent and confidential advocacy service
Volunteer Ambassador
I worked with the Media Trust to facilitate their Media Matching service in Greater Manchester. By matching charities looking for comms and media support with suitable volunteers, we aim to fill skills and resource gaps in the charity sector.
Freelance Writer And Communications Consultant
With 10 years' experience of writing and editing copy for a broad range of global organisations, I offer a high quality, responsive, cost-effective service for clients and agencies alike. My experience covers writing and editing for: PR, advertising, digital and SEO, sales tools, whitepapers, technical documents, speeches, presentations and ghost writing for blogs.I have particular experience in the following sectors but am highly flexible and adaptable and can write for any sector, b2b or b2c:- Food, health and nutrition- Chemicals and personal care- Manufacturing and engineering- Logistics, shipping and energy- Technology and services- Regional consumer mediaWhile writing is my biggest passion, I have extensive expertise in numerous marketing communications disciplines, including:- Branding, strategy development and messaging- PR and social media - Advertising and creative- Digital (strategy, planning, SEO, web development, app development)- Market research and insight- Events and exhibitions- Media and comms trainingFor more information about my experience or services, get in touch to request my portfolio and rates: louisereid81@gmail.com
Director, Bdb Asia
Head of BDB's Asian operation, the team and I support multinational b2b clients in communicating with complex audiences across Asia-Pacific. At BDB Asia, you will find a blend of local knowledge, insights, media expertise and language skills with global perspectives, synergy with global campaigns and tailored strategic advice. We offer the responsiveness, cost and flexibility of a local agency and the creativity, diversity and skills of a globally active expert network.We provide regional marketing comms strategies and plans that allow clients to adapt their approaches for different markets. We provide content, tools and ideas that can be used pan-regionally, and/or localised by our representatives in key markets. We provide specialist knowledge and extensive experience in the following b2b sectors: food and nutrition, healthcare and pharma, engineering and manufacturing, energy and construction. BDB Asia combines the best of BDB with the local, on-the-ground support needed to deliver outstanding results for our clients in Asia.
Client Services Director
Responsible for ensuring the service we provide to clients is top notch, I head up BDB's induction, training and development programmes, implement and monitor quality processes and provide strategic consultancy to clients. I encourage and seek out regular feedback from clients to ensure we have a culture of continual improvement and dedication to excellence. In 2012, we were the first marketing services company in the world to achieve Investor in Customers' 3 star rating for outstanding customer service. An accolade that only matters to us because it came from direct and independent feedback from our clients. As a member of BDB's leadership team, I played a central role in developing the company business plan and always try to spread positive energy, a progressive approach and entrepreneurship across the company. I have made marked improvements to the company's training and development and recruitment programmes over recent years, for which we were recognised by Investors in People in 2013 and as a winner at the inaugural Skills for Business Awards in July 2014.
Account Director
I play a key role in developing communications strategies for my clients and ensure the results our campaigns achieve exceed their expectations. Activities I oversee include strategic planning, branding, PR programmes, advertising campaigns, digital marketing, exhibition and event management, direct mail, photoshoots and the creation of sales tools.My strong PR skills helped a client to increase their return on investment (by coverage) by 700% over the previous year. I led the development and implementation of a new creative identity for a chemical client that led to an increase in sales of 17% in one year. Regularly media train company directors, giving them confidence to get their messages across in challenging interviews.
Account Manager / Senior Account Manager
As account manager and then senior account manager at BDB, I planned, delivered and evaluated marketing comms plans for b2b clients across various industry sectors around the world. Work included PR campaigns across more than 15 countries, trade shows, including planning, design and build of 200m2 booths and delivery of creative and digital campaigns. I was also instrumental in growing revenue with clients and winning new accounts.
Account Executive / Senior Account Executive
Starting my career at BDB, I began by focusing on copy writing and developing my client handling and project management skills. I was quickly promoted to senior account executive after just a year, in recognition of my skills, drive, results and relationships with clients. During this time, I honed my copy writing, planning, organisation and creative skills and lay strong foundations for the move to management. Never one to hide behind a bushel, I pushed myself to learn new things, take on more responsibility and make suggestions for business improvements. Working for 6 managers across 5 or 6 clients enabled me to learn how to handle the pace and intensity of agency life. To this day, I often draw upon the experiences I had as an account executive and try to ensure my actions and decisions take people of all levels, skills and interests into account.
Journalist (Spanish Language)
I worked as a journalist at a local newspaper and TV station in Ciudad Guzman, Jalisco, Mexico. I wrote articles on topics including abortion, the role of the Pope, the cult of celebrity and piracy. I interviewed the Bishop of the town and the head of police. I presented 3 live TV shows in Spanish.
Louise Reid education
Intermediate Certificate In Hr Management, Chartered Institute Of Professional Development (Cipd), Hr Management
Nvq Level 2, Leadership
Cim Professional Diploma, Marketing
2:1, Modern Language Studies
Frequently asked questions about Louise Reid
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What company does Louise Reid work for?
Louise Reid works for Louise Reid Communications.
What is Louise Reid's role at Louise Reid Communications?
Louise Reid is listed as B2B marketing + PR consultant at Louise Reid Communications.
Where is Louise Reid based?
Louise Reid is based in York, England, United Kingdom while working with Louise Reid Communications.
What companies has Louise Reid worked for?
Louise Reid has worked for Louise Reid Communications, The Scott Partnership Ltd, Older Citizens Advocacy York (Ocay), Media Trust, and 'Freelance'.
How can I contact Louise Reid?
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What schools did Louise Reid attend?
Louise Reid holds Intermediate Certificate In Hr Management, Chartered Institute Of Professional Development (Cipd), Hr Management from Avado.
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