Louise White work email
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Louise White personal email
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An experienced and influential marketing professional with a strong track history of building teams that over-perform and always grow revenues.I am committed to putting commercial marketing at the heart of a business and have experience of acquisitions, change management, product development, launches and business integration.I have created, developed, managed and integrated successful teams across the whole strategic sales and marketing spectrum. This includes sales and marketing, customer service, data intelligence, audience development, research, product development, technical and digital.I have a wealth of experience in integrating businesses, from original due diligence and M&A through to change management and delivering results.
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CeoSiftLingfield, Gb
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CooSiftLingfield, Gb
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Chief Strategy OfficerSift Jul 2024 - PresentBristol, Avon, Gb
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Non Exective DirectorSift Nov 2023 - PresentBristol, Avon, Gb
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Chief Marketing OfficerDonor Tribe 2019 - Jul 2024
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Chief Marketing OfficerWhite Knight Media Ltd Jan 2017 - Jul 2024London, GbWhite Knight Media have over twenty years’ experience in helping media businesses grow. We specialise in digital transformation, change management, media strategy, sales and marketing of subscriptions and events, and most importantly sustainable revenue growth. -
Associate DirectorBriefing Media Ltd Feb 2012 - Dec 2016London, England, GbResponsible for integrating and developing the marketing functions, product strategy and underlying technology to aggressively and rapidly grow the subscription and delegate revenues of the businesses.Managed and recruited new marketing teams and developed the existing teams to ramp up their skill sets to deliver rapid and significant revenue and volume growth.Developed a digital marketing training program and hired digital natives, significantly ramping up all the teams’ ability to deliver sophisticated and effective digital marketing programs. I combined this with a complete review and change of the underlying sales and marketing system, infrastructure and investment process.The result: Tripled Farmers Guardian subscription revenues and moved to a membership model. This involved a 100% increase in yield whilst increasing renewals rates and delivering more than 75% increase in acquisitions. Achieved similar growth for paid delegate revenues across the media and agriculture portfolio. The Media portfolio paid delegate revenues increased by more than five-fold. -
Group Marketing DirectorIncisive Media May 2006 - Feb 2012London, England, GbLed the centralised marketing function to deliver significant subscription, delegate, digital and books revenues.Management of a 100+ team in London, New York and Hong Kong spanning product marketing, subscription marketing, event marketing, telesales, renewals, circulation, customer databases, list research, customer services and fulfillment operations. -
Group Head Of MarketingIncisive Media May 2005 - May 2006London, England, Gb
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Head Of Product MarketingIncisive Media May 2003 - May 2005London, England, Gb
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Head Of Subscription MarketingRisk Waters Group (Brought By Incisive Media In 2003) Aug 2001 - May 2003
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Product Marketing ManagerPearson 1998 - 2001London, Gb
Louise White Skills
Louise White Education Details
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University Of LeedsPhilosophy And How They Shape International Politics. -
Bishops Stortford Boys (Don'T Ask)General Studies.S-Levels In English And Economics
Frequently Asked Questions about Louise White
What company does Louise White work for?
Louise White works for Sift
What is Louise White's role at the current company?
Louise White's current role is CEO.
What is Louise White's email address?
Louise White's email address is lo****@****dia.com
What is Louise White's direct phone number?
Louise White's direct phone number is (898) 017*****
What schools did Louise White attend?
Louise White attended University Of Leeds, Bishops Stortford Boys (Don't Ask).
What are some of Louise White's interests?
Louise White has interest in Cooking, Gardening, Horses Generally, Horse Racing, Old Media, New Media.
What skills is Louise White known for?
Louise White has skills like Marketing, Online Advertising, Audience Development, Crm, Strategy, Product Development, Subscriptions, Sales Management, Circulation, Due Diligence, Business Integration, Publishing.
Who are Louise White's colleagues?
Louise White's colleagues are Li Chen, Anthony Vaags, Yun Wang, Joanne Birtwistle, Andrew Evans, Katherine Jablonowska, Linda Svensson.
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