I am responsible for maximising the value of Pump, a Microsoft Dynamics 365 app for recruitment businesses, by understanding recruiters needs and communicating those priorities to the Pump Development Team. I define and prioritise the immediate backlog of works as well as the longer term roadmap and strategic vision for Pump. My role includes: - Clearly expressing Product Backlog items- Ordering the items in the Product Backlog to best achieve goals and missions- Optimising the value of the work the Development Team performs- Ensuring that the Product Backlog is visible, transparent, and clear to all stakeholders, and shows what the team will work on next- Ensuring the Development Team understands items in the Product Backlog to the level needed

I am responsible for maximising the value of Pump for recruitment businesses, understanding recruiters needs and communicating those priorities to the Pump Development Team. I define and prioritise the immediate backlog of works as well as the longer term road map and strategic vision for Pump.My role includes: - Clearly expressing Product Backlog items- Ordering the items in the Product Backlog to best achieve goals and missions- Optimising the value of the work the Development Team performs- Ensuring that the Product Backlog is visible, transparent, and clear to all stakeholders, and shows what the Engine Team will work on next- Ensuring the Development Team understands items in the Product Backlog to the level needed

- #RecHangout - Google+ Hangout on Air organiser - Colleague Blog / Website co-ordinator - Inbound Marketing- Sales-Marketing Strategy - CRM Process - Content Marketing- Online Advertising- Events Organisation- SEO- Social Media Communications- Technology and Tools Research and Innovation - Customer Communications- Internal Communications- Branding and Culture Email - louis.welcomme@colleaguesoftware.com Phone - 01603 735932

Successfully researched, planned and carried out a comprehensive social media marketing and communications strategy. Included a 9000 word proposal covering tools, tactics, objectives, target audience, measurement and analysis, implementation, integration, risk and engagement and usage policies. Tools included Twitter, Facebook,HootSuite and Youtube.Involved in marketing activities across the board within the Marketing Team.Significantly improved PR coverage over the twelve weeks. Extended PR contact lists,engaged in online media relations, researched target publications and journalists, wroteand designed press releases (integrated with outlook email) and contacted journalists.Promoted Google Analytics and other marketing and measurement devices.Copy-writing and e-newsletter marketing skills put to use with Norwich International Airport e-newsletter. Established and implemented a special Travel Agent's enewsletter using MailChimp.Attended additional workshops including, 'Social Media, It's importance, power and Impact...' by TribePR, 'More Profitable Online Retailing' by Further Marketing and two workshops on SEO and Social Media led by respected online marketing 'guru' NigelTemple.

• Full time in-house internship working within the marketing team of The Original CottageCompany – the umbrella brand of several self-catering cottage agencies in England.• Responsible for significant copy-writing input into five self-catering cottage brochures for2010/11.• Direct experience and training from a former journalist and current PR and CommunicationsManager.• Significant online copy-writing including the use of SEO.• Responsible for successful press releases and for monthly e-newsletters.• Communication with national and local journalists.• I made some significant effort to improve their social media marketing and brandawareness – successfully pushed for social media to be devolved to the local brands.• Volunteered to sit on the 'Green Team' as the marketing representative.• Worked closely with a tight-knit marketing team of design, IT, photography, marketing and sales staff.

Barley to Beer project – The East Anglian Brewers Co-operative/UEA 2009-2010• Planned and wrote a business case for the new enterprise, Barley to Beer, with the aim ofsecuring funding from the East of England Development Agency's Rural DevelopmentProgramme for England – Barley to Beer's aim was to promote local real ale on barleygrowing farms.• This involved co-ordinating the project between farms, the Brewers Co-operative andvarious other local organisations including marketing agencies, local community groups,SEEE, tourist boards, brewers, pubs the East of England Development Agency and theGuild.• Included research for and the writing of a viable business plan as well as financialforecasts. I was given much independence and this allowed for a great deal of initiative.