Chelsia Low Email & Phone Number

Singapore

Singapore

Responsible for planning, implementing, and managing the branding, digital marketing, content strategy planning, web analytics, and keyword strategy (SEM/ SEO) for APJ region and leading a team of senior marketing specialists.Develop marketing campaigns with commercial teams across omni-channel platforms, taking the demographics of the area into account, manage campaign budgets, analyze and monitor market trends in the APJ region. Spot opportunities, bridge performance gaps & instrument defining success metrics to drive continuous improvement.Leveraging on data to activate commercial opportunities and orchestrate targeted marketing plans with clear ROI expectations.Measure and report on campaign performance to key internal and external stakeholders, highlighting revenue risks, opportunities and changing landscapes.

Singapore

Lead a team of highly motivated and passionate services operations professionals to support customers on timely guidance on service entitlements and proficiency offerings. Provide advanced notice of service agreement term expiration and provide expert consultation on warranty and repair, calibration, system services to sales to confidently incorporate Service programs into account and territory plans. Overseeing all facets of special projects from inception through execution, identifying and securing necessary resources, equipment, and staff to meet project deadline and budgetary requirements. Proven ability to handle customer service and reduce customer complaint response time from 48 hours to 6 hours by implementing priority customer management and corrective and preventive action procedures.

Singapore

Responsible for the business, sales and customer operations management for the branches in Southeast Asia Region, Australia and New Zealand and ensuring and improving the performance, productivity, and profitability of the organization through the provision of effective methods and strategies. Manage a team of personnel in Customer Service, Administration and IT, collaborating with other business units, to implement internal and external business processes to support timely decision-making and effective leadership, leveraging on cross-functional competencies and expertise. Management of Department’s budget.• Establishment of Legal Business Entities in Southeast Asia Region• Facilitator, Planner and coordinator in the Offices leases and relocations• Established, developed and manage Contracts Management Group• Formulate Best Practices in support of organizational goals. Formulate and implement departmental and organizational policies and procedures to maximize output. Monitor adherence to rules, regulations and procedures.• Improved operations efficiency by cutting redundancies and outdated standards in business self-assessment tests• Order management & Customer Service- Manage and monitor the execution of the order cycle, from quote to cash and manage and monitor the customer service level provided by service provider• Oversee performance management and career development of entire team; hold Team Leads accountable for regular performance assessment and actively participate in performance improvement planning and career development activities• Services Implementation – Support ASEAN & ANZ Services team on implementation and deployment of services program bought by customers and working with Regional Service Centre• Supports the sales team on the pre- and post sales activities, engaging with 3rd party vendor procurement and liaison, large Complex Opportunity Project Management and solutioning• Discount Approval Matrix and Sales Territory Management

Singapore

Lead a team of marketing professionals and responsible for the marketing communications like events, ads, public relations and direct mailing activities in National Instruments ASEAN. Develop, implement and execute plans and strategies for NI events, conferences,tradeshows in the ASEAN region. Hands on experience in budget management, database management, digital campaign optimization, closed loop Sales and Marketing process, project management and program management. Adept at gathering and using data to provide Marketing teams and Sales teams with actionable insights.

Singapore

Responsible for the Marketing Communications activities ranging from events, tradeshows, direct marketing (DM), advertising and public relations (PR) in the ASEAN region for National Instruments – a world leader in computer-based measurement and automation. - Responsible for the marketing communications like events, ads, pr and direct mailing activities in National Instruments ASEAN (Singapore, Malaysia, Thailand, Philippines, Vietnam, Indonesia) - Develop, implement and execute plans and strategies for NI events, conferences, tradeshows in the ASEAN region- Manages a team of marketing staff to handle onsite events management, direct mail, processing of leads into the system, to name a few- Positioned and maintained National Instruments’ strong presence in the ASEAN region, particularly in emerging markets like Vietnam and Indonesia - Successfully achieved results in direct marketing campaigns, events and PR pitches that were executed, leading to sales performance- Identify opportunities for win-win partnerships and strategic alliances that further business goals

Central Singapore

• Conceptualise, plan and develop marketing plans and strategies for market expansion and penetration• Successfully organise Corporate events and Training Seminars for Distributors, capacity ranging from 100 pax to 8, 000 pax• Drive promotions to achieve Sales Target/ Volume• Responsible for developing a new format of Business Opportunity Training for new and current distributors• Particpated in International Marketing Team in Corporate Rebranding Project

Singapore

• Provided sales and marketing support to Business Development Directors, assisting them in the development of business market in Asia, North Asia and Middle East regions• Responsible for managing and servicing key accounts for International hotel chains like Shangri-La Hotels & Resorts, Moevenpick Hotels and Resorts, Accor Group of Hotels & Resorts, Jumeirah International and many independent local hotels • Introduce and market hospitality training and revenue enhancement programmes to new prospects and existing clients • Coordinate training programmes set up and preparation with hotels • Handles sales enquires from clients and manage crisis/ confrontational situation in a professional manner• Oversee the administrative operations of the head office in Singapore • Acquired excellent PR skills and customer service management

Bachelor Of Arts And Social Sciences, 2Nd Class Honours, Arts And Social Sciences

• 2nd Class Honours (Lower) Degree in Geography • Bachelor of Arts (Merit) Degree, majoring in Geography and Southeast Asian Studies.

• Ias Professional Certificate For The Brand Management School, Brand Management

Graduate Diploma In Marketing Communications, Marketing Communications, Passed With Distinction And Silver Award Medalist

Related Coursework: Advertising and Promotions, Consumer Behaviour, Direct Marketing, Integrated Marketing Communications, Public.

Bachelor Of Arts And Social Sciences, 2Nd Class Honours, Geography, Bachelor Degree Wityh 2Nd Class Honurs

Certificate In Digital Marketing, Digital Communication And Media/Multimedia