Ignacio Loyola work email
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Ignacio Loyola personal email
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I am a passionate E-commerce Professional with +9 years of experience managing & developing Ecom businesses from scratch being responsible of setting the team, processes, marketing strategies, systems & tools required to become the fastest growing sales channel within a company. I have expertise with apparel, footwear & fashion industries complemented with deep understanding of the behaviors of LATAM markets particularly in Mexico, Chile, Brazil, Colombia, Peru & Argentina. I have had exposure to other regions outside Latin America such as Australia, Russia, Turkey & South East Asia markets where I had the chance to supervise.I have a proven track record of launching and growing +10 Ecom brand sites with different business models, being supported by fantastic teams. I have also contributed to the launch of official stores with the most relevant marketplaces in each market (e.g. Mercado Libre). I had an active participation in omnichannel projects that foster synergies between offline/online environments. I am truly passionate about building a business, developing people and challenge them to reach their true potential.More recently, I have been involved on blockchain developments to unlock all the benefits from this technology into real use case scenarios.
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Co-FounderBlossomeSantiago De Querétaro, Qro., Mx
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Fundador & CeoMerlion Jul 2019 - PresentQuerétaro Y Alrededores, MéxicoIn today’s digital world, it is hard to keep up with constant shifts in consumer shopping behaviors. You now need to sell online to be visible and stay relevant. Thankfully, it’s never been easier. In Merlion, we know how to plan, launch and run an eCommerce business from scratch while helping you to build your brand equity, maximize your current resources, and increase your reach. -
Co-FounderBlossome Jan 2024 - PresentMéxicoEn Blossome tenemos como misión ofrecerte alternativas naturales de alta calidad que promuevan tu salud y bienestar. Utilizamos como base el conocimiento de las plantas medicinales para, mediante un proceso artesanal, producir extractos que mejoren la calidad de vida de las personas. Más información en: https://blossome.com.mx/,
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Profesor EcommerceCrehana Nov 2019 - PresentMéxicoProfesor del curso "Prepara tu Ecommerce para campañas de alto impacto". https://www.crehana.com/mx/cursos-online-growth-marketing/prepara-tu-ecommerce-para-campanas-de-alto-impacto/?af=f45855c1-dc50-4581-a0a4-10212628073f -
Director GeneralEconic App Oct 2020 - Dec 2021Querétaro Arteaga, México -
Strategy DirectorEconic App Oct 2019 - Oct 2020Querétaro Arteaga, MéxicoAccountable for business strategy and new business development. Responsible for the establishment and coordination of an operating rhythm and cross department alignment within the organization. -
Senior Manager Ecommerce Emerging MarketsUnder Armour May 2015 - Jun 2019PanamáResponsible for launch & develop new UA.COM sites in Mexico, Chile, Brazil, Australia & New Zealand. from scratch, being Ecom employee #1 in region. Accountable for setting up local and regional teams including Operations, Customer Service, Inventory Planning, Site Content, Performance Marketing, among others. Responsible for channel strategy across Emerging Markets region including Own & Operated + Distributor business models.Full P&L responsibility for the channel in Mexico, Chile, Brazil, Australia & New Zealand.Accountable to support UA.COM growth with EM Distributors in South East Asia, Turkey, Russia, South Africa & the Middle East. -
Merchandising Manager Ecommerce Latin AmericaAdidas Group Sep 2012 - Apr 2015Panamá* Contributed to overachieved yearly NS targets with growths ~60%.* Defined and organized eCom Marketing Calendar for each site, including product launches, onsite content and newsletters aligned with corresponding marketing units.* Developed business processes and perform trainings for the eCom Merchandising Area in SLAM.* Acted as the Key User for eCommerce to develop enhancements and new functionalities.* Implement, monitor and enhance of CRM retention programs using mainly email marketing tactics. -
Business Development Manager Latin AmericaAdidas Jan 2011 - Aug 2012Panamá* Co-leader of the implementation of 6 eCommerce sites across LAM(excl. Brazil); including process definition, negotiations with vendors,product assortment, on site merchandising and payments.* Development of harmonized business processes for the development of a new ERP worlwide system. Responsible of Sales Processes for Latin America. Interaction with represenatives of 30 countries to agree on to-be processes. Responsible of documenting process flows and process alignment.* Leader of the BI initiative serving as a link between business (Finance) and IT enabling data quality in existing BI plattform in terms of net sales, gross sales discounts and inventory.* Project and Implementation manager of e-Commerce plattform for Spanish Latin America countries, including definition of business processes, vendor selection, etc -
It Manager MexicoAdidas Group Apr 2006 - Dec 2010Ciudad De México Y Alrededores, MéxicoActed as the project manager for the merge between adidas & Reebokin Mexico, reporting results and progress to Regional VP.o Winner of the 11th man contest for a trip to the World Cup in SouthAfrica with the project “Reebok eCommerceT responsible for the implementation of a new POS for +20 retail storesin Mexico.o Established an automated IT ticketing system to organize supportacross all departments. -
It SpecialistAdidas Group Jan 2004 - Apr 2006Ciudad De México Y Alrededores, MéxicoHelpdesk Support with specialty in BI & Reporting.
Ignacio Loyola Skills
Ignacio Loyola Education Details
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Dirección Y Gestión De Entidades Deportivas -
Campus Querétaro -
E-Commerce/Electronic Commerce
Frequently Asked Questions about Ignacio Loyola
What company does Ignacio Loyola work for?
Ignacio Loyola works for Blossome
What is Ignacio Loyola's role at the current company?
Ignacio Loyola's current role is Co-Founder.
What is Ignacio Loyola's email address?
Ignacio Loyola's email address is il****@****our.com
What is Ignacio Loyola's direct phone number?
Ignacio Loyola's direct phone number is +141052*****
What schools did Ignacio Loyola attend?
Ignacio Loyola attended Universidad Europea, Tecnológico De Monterrey, Nanyang Technological University, Crehana.
What skills is Ignacio Loyola known for?
Ignacio Loyola has skills like Sporting Goods, Sports Marketing, Footwear, Forecasting, Sports, Logistics, Football, Spanish, Project Planning, Marketing, Teamwork, Retail.
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