Laura Prather

Laura Prather Email and Phone Number

Owner and Editor @ Paola Lane Magazine
Kimberling City, MO, US
Laura Prather's Location
Kimberling City, Missouri, United States, United States
Laura Prather's Contact Details

Laura Prather personal email

About Laura Prather

Over 20 years of being a micro entrepreneur. I love the smallest of businesses and the stories behind them. After some time in product development with a greeting card company, I started a cleaning business as a single mom in order to stay at home with my son. Several years later I opened a women's boutique in Colorado Springs. In 2016, I left the boutique business and worked from home by offering small business services such as blogging, simple web design, graphic design work, social media management, etc. to other microbusiness owners. In 2018, my husband and I started a vintage typewriter business as a fun venture, however it grew quickly. As of 2024, we still actively repair and sell vintage typewriters, though as a side business.All these experiences served to prepare me for my biggest project yet: the launch of PAOLA LANE MAGAZINE. The first issue was digitally published in April 2022 and my first print edition appeared in August 2022. A small, independent and thought-provoking print magazine, I run the business solo, providing most of the written content and responsible for all of the creative direction and design. I utilize outside contributors for photography, art, and other written content.

Laura Prather's Current Company Details
Paola Lane Magazine

Paola Lane Magazine

View
Owner and Editor
Kimberling City, MO, US
Website:
paolalane.com
Employees:
1
Laura Prather Work Experience Details
  • Paola Lane Magazine
    Owner And Editor
    Paola Lane Magazine
    Kimberling City, Mo, Us
  • Paola Lane Magazine
    Owner & Editor
    Paola Lane Magazine Jun 2021 - Present
    Kimberling City, Missouri, United States
    Lifestyle digital magazine and blog
  • Jot & Tittle Typewriters
    Owner
    Jot & Tittle Typewriters Aug 2018 - Present
    Kimberling City, Missouri, United States
    We find vintage and antique typewriters, give them a little TLC to prepare them for a new home for creative writers looking for distraction-free writing, or for those looking for a special item for home decor or weddings.
  • Self Employed
    Writer
    Self Employed Mar 2016 - Present
    Ghostwriter, articles, blogging.
  • Microbusiness Mentor
    Owner
    Microbusiness Mentor Jan 2016 - 2023
    Colorado Springs, Colorado Area
    Microbusiness Mentor, Blogger, Idea Ga. Ruminations and reflections, especially about small business. I'm an advocate for microbusinesses, publishing a weekly email with tips and resources to equip and encourage all the Mom and Pop industries out there. I offer small business services such as email marketing, blogging, social media management, bookkeeping, and website design. I also teach courses on how to start your own small business services venture.
  • Aspen Lasso Boutique
    Independent Business Owner
    Aspen Lasso Boutique Aug 2009 - Mar 2016
    Colorado Springs, Colorado Area
    A western-boho women's boutique in Colorado Springs. (previously Rocky Mountain Cowgirl Co.)
  • Out West Gifts
    Owner
    Out West Gifts Aug 2009 - Jan 2014
    Colorado Springs, Colorado Area
    Fine, handcrafted products from Rocky Mountain artisans that reflect the style, simplicity, & beauty of the West.We added a boutique in Colorado Springs but officially closed the gift division and it's website in 2014.
  • Event Network
    Supervisor, Assistant Director (Gog/Sf)
    Event Network Mar 2008 - Feb 2010
    Served as a supervisor at the Garden of the Gods location then was promoted to Assistant Director at Seven Falls. I returned to Garden of the Gods on a part-time basis to merchandise and serve as a lead cashier/supervisor.
  • Villasport Athletic Club And Spa
    Member Services
    Villasport Athletic Club And Spa Jan 2008 - Jul 2008
    Member Services representative. Worked the front desk handling member requests and assisting in completing new memberships, etc.
  • Carol Anderson By Invitation (Cabi)
    Independent Consultant
    Carol Anderson By Invitation (Cabi) Aug 2006 - Jun 2008
    Marketed designer clothing through private venues.
  • Charles Schwab
    Temp-Hire, Front Desk; Colorado Springs
    Charles Schwab 2007 - 2008
    Worked on a few different occasions as as fill-in for the front-desk receptionist. Handled deposits from clients and assisted the local brokers.
  • Dayspring Cards
    Product Management & Concept Design Assistant
    Dayspring Cards 1990 - 1998
    Coordinated projects on new greeting card designs & gift wrap. Handled thecreative side by developing product design ideas with the Concept Designer, overseeing the artist's workof each design to make sure it fit into the parameters given, selected all color, fonts & other details foreach design, and responsible for keeping each project on schedule. Close communication required withseveral departments. Worked under the supervision of the Concept Designer.*Customer Service Associate: Shortterm position in the customer service center. Served clients inproduct or account issues. Required an indepth knowledge of every product line in the company.*Product Line Planner (Product Management): Extensive responsibilities in creating and maintainingentire card lines. Responsibilities included everything from the beginning concept of each single card inseveral product lines until it's retirement. Conducted focus groups to determine customer needs;analyzed each card line based on sales, exposure of each card, and other factors to determine futureproduct needs; created grids for our clients based on the size of their stores and card racks to create anattractive and wellrounded card system; developed profile sheets, based on research, to give ConceptDesign and Editorial departments the direction they needed to produce great products; determined thecost of each specific card and assigned a retail price accordingly; worked with Advertising to developappropriate & eyecatching merchandising; and with Production to analyze the cost of each card basedon the number of processes, paper type, and other cost factors to keep costs within budget. Alsoforecasted the production quantity of each card, kept track of inventories, and reordered based onforecasted needs. Prepared monthly business reports for senior managers and yearly sales forecasts;prepared reports and presentations for semiannual sales conferences and travelled to yearly trade shows.

Laura Prather Skills

Marketing Customer Service Retail Management Sales Social Media Social Networking Marketing Strategy Merchandising Public Speaking Entrepreneurship Training Budgets Customer Experience Account Management Microsoft Office Team Leadership Creative Direction Time Management Small Business New Business Development Blogging Fashion Email Marketing Analysis Product Development Product Management Sales Management Online Marketing

Laura Prather Education Details

Frequently Asked Questions about Laura Prather

What company does Laura Prather work for?

Laura Prather works for Paola Lane Magazine

What is Laura Prather's role at the current company?

Laura Prather's current role is Owner and Editor.

What is Laura Prather's email address?

Laura Prather's email address is lauraprather@me.com

What is Laura Prather's direct phone number?

Laura Prather's direct phone number is +171996*****

What schools did Laura Prather attend?

Laura Prather attended John Brown University, Career Step.

What are some of Laura Prather's interests?

Laura Prather has interest in Kayaking, Business Startups, Reading, Sunshine, Health, Teaching, Children, Small Business Awareness, Education, Human Rights.

What skills is Laura Prather known for?

Laura Prather has skills like Marketing, Customer Service, Retail, Management, Sales, Social Media, Social Networking, Marketing Strategy, Merchandising, Public Speaking, Entrepreneurship, Training.

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