Larry Blum

Larry Blum Email and Phone Number

SVP Growth, Americas, CRM, Marketing Technology & Data Enterprise Solutions @ Merkle
Larry Blum's Location
Ellicott City, Maryland, United States, United States
Larry Blum's Contact Details
About Larry Blum

Sr. Exec. with capabilities in strategic planning, sales force deployment,training, and new business expansion in Auto, Consumer Products, Pharma, Sports Mktg., and Gov't. businesses. Client portfolio includes: Auto OEM, Consumer Healthcare, Retailers, Sports Retail, Pharmaceutical, Gov't Agencies. Have participated in VC transitions in multiple companies. Enjoy high end solutions, both B2B & B2CSpecialties: Multiple industries and clients that sell B2B high value solutions/products. Niche combination of Consumer Healthcare, Pharma, and Government experience that I have been successful in driving incremental reveneue managing numerous sales professionals.As Audience platforms evolve and single ID replaces cookies for marketers, Merkle sits perfectly in the middle as the leading CRM performance marketing partners to lead orchestration across all facets of an organization: IT, Marketing, and corporate governance

Larry Blum's Current Company Details
Merkle

Merkle

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SVP Growth, Americas, CRM, Marketing Technology & Data Enterprise Solutions
Larry Blum Work Experience Details
  • Merkle
    Svp Growth, Americas, Crm, Marketing Technology & Data Solutions
    Merkle Jan 2018 - Present
    Columbia, Md, Us
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  • Merkle
    Vice President, Business Development & Client Relationships; Auto, Healthcare & Retail/Cpg Practices
    Merkle Jan 2009 - Jan 2018
    Columbia, Md, Us
    -Generate new revenue opportunities at new and existing clients for our Auto, Healthcare and CPG Clients.- Focus on consultative approach in integrating relationship marketing platforms for the Consumer, Patient, Physician, and Payer based on client need.-Industry leader in CRM with a suite of services that include: Strategy, Decisioning, Analytics, Cloud based Database Techonology, and Digital development and engagement measurement.
    View
  • Vertical Business Consulting
    Managing Partner
    Vertical Business Consulting Aug 2007 - Oct 2010
    Consulting entity that focuses on Strategic Business Development, Channel expansion, Sales Force integration, and Targeted Marketing Solutions.
  • Catalina Marketing
    Svp, Health Resource Division
    Catalina Marketing 2005 - 2007
    St. Petersburg, Florida, Us
    Head of Business Development/Sales for Health Resource Division, $100MM unit.
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  • Catalina Marketing
    Vp, Us, Business Development, Health Resource
    Catalina Marketing 2004 - 2005
    St. Petersburg, Florida, Us
    View
  • Catalina Marketing
    General Manager, Us, Cpg, Gov'T Business Development
    Catalina Marketing 2002 - 2004
    St. Petersburg, Florida, Us
    View
  • Nestle
    Zone Director, Sales, Us, Powerbar
    Nestle 1997 - 2002
    Vevey, Ch
    Managed multiple business managers and classes of trade including, Mass, Drug, Grocery, C-Store, National sports retail, Natural food, and Universities
    View
  • Smithkline Beecham Products
    Area Manager
    Smithkline Beecham Products 1988 - 1990

Larry Blum Skills

Crm Business Development Marketing Strategy Management Integrated Marketing B2b Leadership Strategic Planning Sales Direct Marketing Marketing Analytics Strategy Database Marketing Multi Channel Marketing Lead Generation Segmentation Strategic Partnerships Customer Insight Consulting Market Research Retail Customer Relationship Management Integration Training

Larry Blum Education Details

  • John Carroll University
    John Carroll University

Frequently Asked Questions about Larry Blum

What company does Larry Blum work for?

Larry Blum works for Merkle

What is Larry Blum's role at the current company?

Larry Blum's current role is SVP Growth, Americas, CRM, Marketing Technology & Data Enterprise Solutions.

What is Larry Blum's email address?

Larry Blum's email address is la****@****zon.net

What is Larry Blum's direct phone number?

Larry Blum's direct phone number is +144374*****

What schools did Larry Blum attend?

Larry Blum attended John Carroll University.

What skills is Larry Blum known for?

Larry Blum has skills like Crm, Business Development, Marketing Strategy, Management, Integrated Marketing, B2b, Leadership, Strategic Planning, Sales, Direct Marketing, Marketing, Analytics.

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