As a full-spectrum marketing researcher and advisor, I've collaborated with more than 30 brand, innovation, operations, and sales teams across CPG manufacturers and retail chains in the U.S., Latin America, and England, as well as within agencies and consulting firms.I’ve also advised on marketing strategy and execution in the healthcare, logistics, consumer telecom, nonprofit, and government sectors.My consulting projects span the entire brand/product path to market and consumer journey:* Exploring & evaluating new business and brand innovation opportunities for MAXIMUM IMPACT* Optimizing brand/product portfolios to DRIVE PROFITABILITY* Product development: From segmentation-based ideas to shelf execution and LOYALTY* Category analysis & performance optimization that BUILDS REVENUE AND PROFITS* Shopper marketing & path-to-purchase: Crafting experiences that truly SERVE CONSUMERS* Sales strategy, development, & planning: Creating WIN-WIN solutions for brands and retailers* B2C, B2B, & D2C revenue stream mapping: Balancing short- and long-term goals* BI dashboard design & development: Leveraging tools with an application-agnostic mindset* Small business management and landscape design: Staying connected to nature is my happy place.This diverse experience fuels expansive, creative thinking—something I bring to everything I do.