Leonardo Corrêa Email & Phone Number

Zurich, Zh, Ch

Zurich, Zh, Ch

Business Development Manager specializing in residential markets. Proven track record in driving growth, fostering client relationships, and optimizing sales strategies.

Zurich, Zh, Ch

Zurich, Zh, Ch

In charge of the development and management of the ABB and GE distribution channel in the residential (B2C) and industrial (B2B) markets in Brazil.Main responsibilities and achievements:Revenue growth above the market in the last two yearsResponsible for the incorporation of the GE distribution channel by ABB (integration workstream).National management and harmonization of volume and regional pricing policy for the distribution channel.Definition, implementation, and management of actions for demand generation (SPIFF)Definition, implementation, and management of the go-to-market strategy, according to the Ideal Customer Profile (ICP).

Zurich, Zh, Ch

Project, define, implement, and manage the Marketplace project – A global pilot project – focusing on market coverage, distribution channel partners, and end-customer experience.Main responsibilities and achievementsExponential sales growth.Responsible for conception, Business Plan, Implementation, Budget Management, and all workflows that form part of this project, including technical teams, management of multidisciplinary teams, and sales results).Development of the initial project and feasibility study (Business Plan, RFP).Analysis and development of SAAS providers implementation for the project (Magento, Vtex, Mirakl, Intelipost, Avalara, Mercado Pago, Wire Card). Management of third-party developers with agile implementation and continuous product evolution such as SaaS integrations (with APIs), new functionality, and platform features.Management and implementation of SaaS tax connection. Responsible for defining the main application tools.Responsible for the development of the UX application (Heat map, usability research).Analysis of legal aspects (Antitrust, Contracts, Consumer Law, LGPD)Definition, implementation, and management of marketplace customer support and financial processes.Marketplace and distributor pricing and tax management.On-Board from distributors partners.Portfolio definition for focus customers.Definition, implementation, and management of digital marketing strategy (Social Ads, SEO, SEM, lead generation, content strategy).Management of marketing agencies (Performance and Social).Customer and sales support team management.Project KPIs management (Sales, Users, NPS, LTV, Adds, SEO, etc.).Implementation and management of sales channel conflicts for digital strategy implementation.Responsible for sharing, with the global board, the objectives, results, and challenges within this project, as well as the transition to business as usual.

Zurich, Zh, Ch

• Datacenter market strategy with high growth rates• Study and identify new opportunities in the segment to increase the business and the customer relationship• Market research and competitor's analysis• Product Management• Strategic account management

Zurich, Zh, Ch

• Products of MCB, RCD, industrial plugs and sockets, home automation.• High sales growth with focus markets recovery• Market research and, competitor's analysis• Sales, revenues, and profit control• Development of new products such as video intercom and wiring accessories• Founder of the relationship program for electricians, ABB + PERTO

Zurich, Zh, Ch

• Starting the business unit of residential products and industrial plugs and sockets• New Product Launch Plan• Implementation of wiring accessories factory in Brazil (supplier development,production cost control and, the start of production)

Zurich, Zh, Ch

• Sales strategy for the west and interior of São Paulo state for the residential line.• Open and develop the main customer business unit and achieve significantgrowth including the implementation of other ABB product lines.• Pull and push strategy with architects, builders, and installers to generatedemand for distributors.

Zurich, Zh, Ch

Initially working at the Din-Rail area, had as main activities the customer service and the analysis of management reports. Later, assisted the market study for the starting of the new business.

Uberlândia, Minas Gerais, Br

Trainee in the Telecommunication area, had as main activities the installation and maintenance of links TCP-IP and afterwards was responsible for administrating the daily tasks of the installation and maintenance team.

Engenharia Elétrica, Engenharia Elétrica E Eletrônica

Specialization Degree In Economics, Economics

Master'S Degree - Marketing Engineering, Marketing

Technical, Electronics

Associate'S Degree, Business Administration And Management, General