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Passionate leader focused on driving business results and societal benefits through the transformative power of expert and ethical communications. A confident presence on stage, in the office and in board rooms. Thrives on connecting the dots across critical analysis, visionary perspective, broad business experience and strong relationships. High EQ approach to holistic, innovative, data-inspired and values-driven business innovation. Catalyst to create high-performing teams. Accomplishments in: Organizational leadership | Strategic Planning | Business development | P&L Management | Strategic Insights and Brand Marketing | Board Management | Media Ethics and Corporate Social Responsibility | Merged Media strategy and execution | Government Affairs policy, strategy and lobbying | Communications Planning | Analytics, research and measurement | Media and partnership structure and negotiation | Coaching and training | Consumer Behavior |
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Independent AdvisorSpacely MediaNew York, Ny, Us
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Chief Executive OfficerPublic Relations Society Of America (Prsa) Jan 2021 - PresentNew York, Ny, UsThe Public Relations Society of America (PRSA) is the largest membership organization serving the U.S. PR and communications profession. PRSA's mission is to “advance the profession and the professional” through professional development, certification, community-building, peer mentorship and dedication to the Code of Ethics. -
Founding DirectorInstitute For Advertising Ethics Jan 2019 - Sep 2024Washington, D.C., UsThe Institute for Advertising Ethics (IAE) is a 501c3 non-profit purpose built to address the urgent and complex issues of ethical standards and practices across all aspects of advertising communications. The IAE built the only ad ethics training and certification program for advertising practitioners. The Certified Ethical Advertising Executive program is empowering a generation of ethical advertising executives who can promote ethics in the industry, turning ethical frameworks into actionable steps, help organizations detect and mitigate ethical risks and communicate effectively and meaningfully about about ethical challenges. -
Interim Executive And FellowVarious Companies Jan 2020 - Jan 2021Greenwich, Ct, UsInterim Managing Director, Media and Publishing Divisions of SIIA, (Software and Information Industry Association)Strategic and operational role leading industry trade associations through systemic change and enhanced member service model. GOOD Corporate Fellow, Working with executive leadership team to advance key strategic initiatives, using their social impact imperative and mass audience to create powerful results. Mentor, Entrepreneurs Roundtable AcceleratorAdvise early stage companies on both strategic vision and tactical implementation Advocate for media inclusion into Corporate CSR standardsIdentifying and aggregating quantitative resources to help marketers assess the alignment of media spending with their corporate values -
President And CeoMpa - The Association Of Magazine Media Jan 2016 - Dec 2019Enhanced visibility and viability of trade association representing leading multi-platform media brands. Focused on delivering high-multiple ROI to all members by advancing industry issues and opportunities with the publishing community, advertising marketers and ad agencies, and the press and industry influencers. Provided member companies with data-driven brand marketing, business innovation and revenue diversification strategies and tactics. Led government affairs team developing industry strategy and actively lobbying legislative, regulatory and administrative officials. Won numerous industry awards for branding campaign. Developed awareness of media spending on corporate social responsibility. Designed and produced research, reports, white papers and analyses that were modeled and used by other associations.
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Board Of AdvisorsColspace Corporation Oct 2014 - Jul 2015New York, Ny, UsMember of Board as ColSpace was launching and until acquisition. ColSpace gives Chief Marketing Officers the same kind of enterprise and cloud-based solutions that Human Resources, Sales and other parts of the “C-Suite” have with tools like Salesforce.com and PeopleSoft. ColSpace’s technology helps brands and agencies improve the accuracy of their data and the speed at which they can access information. ColSpace’s MMP solution – which is currently managing approximately $11 billion in media plans — gives marketers a cloud-based, collaborative space in which they can manage budgeting, planning and reporting across all parts of the world, including all agency teams and covering all marketing channels. -
PresidentGear Digital 2013 - 2014One of founding executives of omni-channel, full-service agency built with proprietary data platform as its core. Developed capability and process for optimization across all disciplines, which drove improvements as high as 52% in key client KPIs.
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PresidentIngenuity Media At The Martin Agency 2009 - 2013Richmond, Va, UsGuided Planning and Investment Teams working in both national and local media, all channels crossing traditional and digital. Developed robust research function to explore media options, validate impact on our clients' businesses and dramatically improve media effectiveness. -
Executive Director, Media & MarketingTrilogy 2006 - 2008Austin, Tx, UsLed marketing function for privately-held technology company. Developed new product offerings and partnership using database and technology assets. Worked with global product teams to develop and tailor offerings for consumer market in India and China. -
Executive Vice President, Managing DirectorGm Mediaworks 1994 - 2005UsMedia investment and strategy for all brands within GM, including non-auto companies. Our team was partner to brand agencies, and managed both on-line and off-line media investments across the portfolio of brands. Created and maintained long-term partnerships with media owners. Built and scaled capabilities and teams for planning, investment, management and optimization of all digital channels.
Linda Thomas Brooks Skills
Linda Thomas Brooks Education Details
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The Ohio State UniversityJournalism
Frequently Asked Questions about Linda Thomas Brooks
What company does Linda Thomas Brooks work for?
Linda Thomas Brooks works for Spacely Media
What is Linda Thomas Brooks's role at the current company?
Linda Thomas Brooks's current role is Independent Advisor.
What is Linda Thomas Brooks's email address?
Linda Thomas Brooks's email address is lt****@****ail.com
What is Linda Thomas Brooks's direct phone number?
Linda Thomas Brooks's direct phone number is +180469*****
What schools did Linda Thomas Brooks attend?
Linda Thomas Brooks attended The Ohio State University.
What are some of Linda Thomas Brooks's interests?
Linda Thomas Brooks has interest in Civil Rights And Social Action, Education, Health.
What skills is Linda Thomas Brooks known for?
Linda Thomas Brooks has skills like Digital Strategy, Integrated Marketing, Digital Marketing, Strategy, Sem, Marketing Communications, Advertising, Digital Media, Marketing, Analytics, Online Advertising, Social Media Marketing.
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