Lauren True Email & Phone Number

Chicago, Il, Us

Chicago, Illinois, United States

*CTPartners was acquired by DHR International in July 2015.

Greater Chicago Area

•Participate in business development strategy and pitch meetings•Execute entire search process from kick-off to offer for senior-level marketing searches across the consumer, retail and financial services industries•Develop and interview candidates for executive level searches across the full spectrum of marketing specialties including marketing strategy, brand, analytics and insights, digital, product, innovation, and PR/communications•Build and maintain relationships with senior… Show more •Participate in business development strategy and pitch meetings•Execute entire search process from kick-off to offer for senior-level marketing searches across the consumer, retail and financial services industries•Develop and interview candidates for executive level searches across the full spectrum of marketing specialties including marketing strategy, brand, analytics and insights, digital, product, innovation, and PR/communications•Build and maintain relationships with senior marketing executives across all industries•Indirectly manage and coach researchers on a project-by-project basis Show less

Greater Chicago Area

•Created search strategies by identifying target markets and high potential executives for searches serving clients with revenues ranging from $100 million to $420 billion•Identified, screened and assessed candidates for qualifications and cultural fit for executive level searches within the Consumer Practice (digital & direct marketing, hospitality & leisure, packaged goods & durables, retail, sports business) across various functions with an expertise in marketing, sales, eCommerce and… Show more •Created search strategies by identifying target markets and high potential executives for searches serving clients with revenues ranging from $100 million to $420 billion•Identified, screened and assessed candidates for qualifications and cultural fit for executive level searches within the Consumer Practice (digital & direct marketing, hospitality & leisure, packaged goods & durables, retail, sports business) across various functions with an expertise in marketing, sales, eCommerce and merchandising•Created and presented market intelligence reports in response to client questions and needs •Promoted the firm’s brand by maintaining high visibility in the marketplace through frequent contact with candidates, clients and high potential executives Show less

Chicago, Il

•Created company target lists and lead name generation for 150+ executive level searches across the various consumer sectors•Conducted source, prospect and reference calls on select assignments•Collaborated on business development initiatives including pitch preparation and strategy, consultant mailings, networking events, and intellectual capital pieces•Led recruiting, on-boarding, and development of part-time/summer internship program for three years (2011-2014); mentored and… Show more •Created company target lists and lead name generation for 150+ executive level searches across the various consumer sectors•Conducted source, prospect and reference calls on select assignments•Collaborated on business development initiatives including pitch preparation and strategy, consultant mailings, networking events, and intellectual capital pieces•Led recruiting, on-boarding, and development of part-time/summer internship program for three years (2011-2014); mentored and managed four interns (2012-2013) Show less

•Conducted quantitative advertising and brand equity tracking research for high profile global companies across various industries including consumer packaged goods, national retailers, television networks, financial services and pharmaceuticals•Interpreted client needs and determined appropriate brand equity tracking products and services necessary to meet client goals within a limited budget •Served as a resource to client, answered general questions and ensured issues were… Show more •Conducted quantitative advertising and brand equity tracking research for high profile global companies across various industries including consumer packaged goods, national retailers, television networks, financial services and pharmaceuticals•Interpreted client needs and determined appropriate brand equity tracking products and services necessary to meet client goals within a limited budget •Served as a resource to client, answered general questions and ensured issues were resolved•Formed relationships with internal and external vendors to streamline projects that met time, quality, and cost expectations•Prepared client deliverables including monthly, quarterly, and specialized ad hoc reports•Provided ongoing analysis of television, print, and online advertising data to measure brand success and identify key growth opportunities•Assisted in recruiting, on-boarding, and training initiatives for new hires Show less

-Selected out of 70 students to compete and present an integrated marketing campaign strategy for new product, Fibersure®. Responsibilities included:•Integrated traditional academic and real life brand marketing experience to develop a holistic campaign for the product launch•Influenced the “real” marketing strategy of Fibersure®, including direct mail and tagline•Produced media prints using Microsoft Power Point and Adobe PhotoShop•Presented formal pitch to P&G brand managers