Luana Varas Bustamante Email and Phone Number
Hi! Thanks for visiting my profile. I'm Luana, a Digital and Interactive Communication professional with a passion for creative problem-solving and a track record of success in sales and marketing. I bring a blend of expertise in sales, paid media, project management, and application campaigns, enabling me to deliver impactful solutions that drive results.At 23 years old, I'm driven by a desire to explore diverse fields, expand my horizons, and make a positive impact on people. I believe in the power of collaboration and am eager to connect with individuals and organizations that share my passion for innovation and creativity.I'm excited to learn more about how we can collaborate. If you have any questions or would like to chat, please feel free to reach out!
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Paid Media SpecialistAgencia Empuje Jan 2024 - PresentI drive business growth by enhancing their digital presence and increasing revenue through comprehensive 360° strategies, including website optimization, effective communication development, and the continuous creation of innovative ad concepts. My approach involves managing and optimizing campaigns on Google and Meta Ads, always aiming to maximize results with a creative and innovative touch. -
Paid Media ManagementProfesional Independiente Jul 2023 - PresentAs a dedicated freelancer specializing in Paid Media, I bring expertise in planning and optimizing impactful campaigns on platforms like Facebook and Google Ads. Focused on delivering results for small and medium-sized enterprises, I operate freelance to enhance your brand's online presence.Key Tasks:- Strategic Campaign Planning- Ad Creatives Development- Bid Management- Targeted Audience Segmentation- Budget Optimization- Performance Monitoring and Analysis- Stay Updated on Industry Trends
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Account ManagerGoogle Jan 2023 - Aug 2023ArgentinaSBS (Small Business Sales):- Drive the adoption of Google products as strategic digital solutions among a quarterly portfolio of 120-200 small businesses, agencies, and freelancers in the Argentine market, with a strong focus on achieving adoption targets.- Conduct performance analysis in Google Ads accounts to optimize campaign effectiveness and ensure the successful adoption of products.- Maximize customer profitability and improve relationships by identifying key stakeholders and developing digital marketing strategies.- Identify growth opportunities and create short-term plans for company success through collaborative efforts.MMS (Mid-Market Sales):- Cultivate strategic relationships with mid-tier clients, engaging with C-Level executives.- Analyze market insights to identify industry opportunities for the development and presentation of Joint Business Plans (JBP).- Devise and execute customized solutions tailored to client needs, including Creative Workshops and measurement strategies, as well as branding strategies using Google solutions.App Development:- Lead the planning, presentation, and execution of advanced App Campaign strategies in Google Ads for high-potential app clients within the LATAM Market.- Focus on unlocking incremental revenue among app-first or non-app-first companies in the Retail and Fintech industries.- Expand the customer base of small and medium-sized app clients seeking accelerated growth. Although their app business may be currently small, their growth potential is substantial. -
Analyst In Paid Media And Online AnalyticsBuppa Sep 2022 - Dec 2022- Creation and management of branding and performance campaigns on Facebook and Google Ads.- Maintenance and optimization of keywords in Google Ads.- Configuration of Google Analytics settings and conversion tracking codes (Gtag).- Configuration of Meta Pixel settings.- Creation of reports for each client, a total of 24 clients (Google Analytics, Meta Business Manager).- Data analysis and presentation of reports based on ad platform metrics. -
Finance TraineePublicis Groupe Jul 2022 - Sep 2022Argentina -
Media TraineeMindshare Jan 2022 - Jul 2022Natura & Co Account: Argentina, Chile, Peru, Colombia, and Mexico.• Optimization of planning strategies.• Media contact and outreach.• Organization of advertising spaces.• Receipt and distribution of campaign materials to the media.• Support for the Planning team.• Adjustments according to order reports and certification.• Post Buy assembly.
Luana Varas Bustamante Education Details
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Social Creative + Marketing Digital -
Copywriting And Art Direction For Social Media With Ai -
Digital Communication And Media/Multimedia -
Specialized Sales, Commercial Promotion, And Marketing Activities. -
Web Development -
10 -
10 -
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Vanesa Galli- Marketing10
Frequently Asked Questions about Luana Varas Bustamante
What company does Luana Varas Bustamante work for?
Luana Varas Bustamante works for Agencia Empuje
What is Luana Varas Bustamante's role at the current company?
Luana Varas Bustamante's current role is Business and Sales | Lic. en Comunicación Digital e Interactiva.
What schools did Luana Varas Bustamante attend?
Luana Varas Bustamante attended Brother Escuela De Creativos, Brother Escuela De Creativos, Pontificia Universidad Católica Argentina, Pulsión Digital, Coderhouse, Coderhouse, Coderhouse, Coderhouse, Vanesa Galli- Marketing.
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