Luannee Hernandez Email & Phone Number

New York, Ny, Us

The MADE internship program connects the next generation of marketing and advertising professionals with valuable internships and career development opportunities.

Mahwah, New Jersey, United States

Increased attendance to 100+ attendees at Commuter Breakfast by executing targeted social media campaigns to engage commuter students.Expanded social media following by 8% in one month through compelling visual content and consistent branding, amplifying event reach.

Mahwah, New Jersey, United States

- Promoted 5+ campus activities and 2+ growth opportunities while achieving a 10% increase in student attendance and growing social media followers by 200+ in 5 months through targeted content strategy and community building.- Increased user engagement by +25.5% and over 120+ attendees for the 15th-anniversary club celebration by implementing a dynamic marketing campaign, resulting in the 2024 “Program of the Year” award.

Mahwah, New Jersey, United States

- Manage club operations and strategies by coordinating biweekly general and executive board meetings and delivering valuable insights.- Stimulate collaboration and ideation by managing organizational communication with 3 committees, resulting in the successful execution of 5+ impactful events per semester.Formerly Secretary (2023-2024), Apprentice (Spring 2023)

Mahwah, New Jersey, United States

- Facilitated the smooth transition of 2,000+ first-year students and transfers by leading comprehensive orientation programs and familiarizing students with campus offices, academic schools, and meal plans. - Enhanced student engagement and utilization of vital resources for over 200+ Business students by delivering impactful mentorship and raising awareness of on-campus professional development services.

Mahwah, New Jersey, United States

- Secured a 99% satisfaction rate within 4 months by cultivating a harmonious living environment for 100+ residents and offering mentorship to a hall floor of 52 first-year students.- Catalyzed community engagement and recognition by skillfully allocating a $200 event budget for dynamic residence hall events, earning RA of the Month in December and 2024 RA of the Year.

- Achieved a +3,657% increase in social engagement and expanded brand reach to 180,000+ users within two months by planning and executing strategic content.- Boosted brand visibility and ensured consistent messaging across all channels by collaborating cross-functionally with 5 members of the brand design team, resulting in an average attendance of 50+ attendees at both virtual and in-person events.

Mahwah, New Jersey, United States

- Increased student engagement and satisfaction by cultivating strategic partnerships with campus organizations, resulting in two successful co-sponsored events and a 130+ student increase in attendance.- Optimized social media campaigns using marketing analytics, achieving an average engagement rate of 5.4% and driving a 300+ follower increase, contributing to a 0.4-point rise in overall satisfaction.

Philadelphia, Pennsylvania, United States

- Developed and executed a comprehensive content strategy, producing high-quality IGTV/YouTube videos, TikToks, blog posts, and Discord moderation, resulting in over 1.1M+ reel views.- Cultivated a thriving online community of college-bound students on Discord by providing consistent guidance and support with college applications.

Mahwah, New Jersey, United States

- Delivered engaging and informative tours to groups of 50+ attendees by performing in-depth research on campus facilities and programs, showcasing strong public speaking abilities.- Maintained a positive demeanor and seamless cross-functional collaboration with 10 team members by demonstrating outstanding organizational skills, consistently contributing to successful weekly tours and high-impact Open House events.

New York City Metropolitan Area

- Led the development of design research and evaluation frameworks for Selfsea, Summer Bridges, and PHE Staff Training programs.- Partnered with PHE staff to conduct 5 final round interviews for Director and Manager of Youth Engagement roles, contributing to the selection of key leadership positions and the overall success of the youth engagement initiatives.