Lu Auckram Email & Phone Number

Sydney, Nsw, Au

LUV marketing specialises in providing brand, marketing and communication services with a core focus in the property sector. We build brands through creative and intelligent marketing and design.+ Development of brand, marketing and sales strategies + Creation and management of paid online advertising (Google Adwords, Linkedin, Facebook)+ SEO, SEM and Google Analytics+ Copywriting and design of digital and print marketing collateral + EDM and web design + Lead generation and pitch development+ Event production and sponsorship management + Stakeholder management+ Content creation and social media management

Us

On maternity leave and working as a marketing consultant part-time.

Sydney, New South Wales, Au

Macrovue is Australia's most innovation online brokerage providing global thematic investing opportunities to retail investors. As Marketing & Brand Manager I am responsible for taking this new award winning product to market.

Surry Hills, Nsw, Au

+ Generation of new business and management of client relationships + Response to tenders and preparing proposals+ Attending client meetings to provide advice during planning of new apartment developments+ Project management of work delivery + Creation of a brand strategy and brand guidelines+ Copywriting and design of company collateral, brand identity elements, advertising and websites + Content creation and management of social media channels+ Management of sponsorship, client events and advertising

Subiaco, Western Australia, Au

+ Generation of revenue from the creation of new services+ Contributor to strategic direction of the organisation + Creation of a brand strategy and marketing plan to gain exposure and maximise memberships+ Development of website, EDM platform and set up of social media channels+ Design and copywriting of company collateral and policy documents + Development of all professional development courses and the acquisition of course enrolments+ Creation and execution of a series of international research tours+ Editor of the annual awards magazine

Sydney, New South Wales, Au

+ Development of a marketing strategy to increase enrolments for financial services and real estate + Creation and management of paid advertising campaigns including Linkedin and Google Adwords+ Management of one direct report + Redesign of course marketing material, advertising and website architecture + Budget management + Management of sponsorship, tradeshows, advertising, and events.

Sydney, Nsw, Au

+ Management of five direct reports - 4 sales, 1 marketing + Project managed the organisation's rebrand including; market research, agency selection, creation of briefs, art direction, traffic management of design studio, copywriting and launch campaign+ Development of a student membership to safeguard future pipeline of members + Project management of website build and campaigns to drive traffic+ Creation of new services to build desirability and relevance of membership + Management of membership acquisition and retention + Developed and marketed inaugural financial services conference

Sydney, Nsw, Au

+ Responsible for acquisition and retention of members through direct marketing channels+ Management of four direct reports+ Key contributor to the value proposition + Creation and management of acquisition and retention campaigns+ Partnership marketing + Data segmentation and CRM integration+ Copywriting and management of print and digital assets+ Responsible for briefs to external creative agency and internal design studio

North Sydney, New South Wales, Au

+ Marketing strategy and execution for three business units - International Trade, Commercial Products & Australian Business Lawyers+ Campaign development+ Product development+ Data segmentation and EDM management + Copywriting and content creation+ Management of advertising, sponsorship and tradeshows + Creation of digital assets+ Collateral development including art direction, photoshoots, copywriting

Sydney Chamber of Commerce is the corporate membership arm of the NSW Business Chamber offering a range a benefits for businesses with a vested interest in Sydney. During this short term contract, I was responsible for the planning, marketing and sales of their first large-scaled conference.

Theme Traders is a creative event management and party planning company which operates worldwide. Theme Traders' provides creative event planning from concept to completion, delivering creative solutions including logistical support, designers, technicians & workshops on-site incorporating production, design, consultancy & installation. As an Account Manager I was responsible for the sales, design conception, and project management of high-end events. + New business acquisition and account management + Event concept design and development + Project management of events, from conception to on-site visual design and production

Metro Entertainment is a music promotions company and venue owner of the St James Theatre and the Power Station. In this role I was responsible for the overall management of the two venues and staff as well as being a key contributor to the sales and marketing campaigns for large concerts with capacity of up to 4500 people. + Managed the operations and staff for three entertainment venues+ Tendered for and promoted both international and national artists + Managed a team of 20 hospitality staff and up to 100 temporary function staff.

Llb, Law

Diploma, Graphic Design

Certificate, Business Studies