As a Senior Account & Business Development Manager, I am central to establishing Avenga as a trusted partner for enterprise clients across diverse sectors. Following Avenga's merger with Qinshift, I have contributed in developing comprehensive go-to-market strategies and fostering client relationships. My role includes positioning Avenga's 7,000+ experts to deliver transformative, scalable solutions that directly support clients’ strategic objectives and drive sustained business growth.In Sep 2024 Avenga and Qinshift, two leading European IT consulting and engineering companies with a heritage of 30 years, joined forces and shaped a global organization with 7000+ employees across 57 locations in the Americas, Europe and Asia.

In my role with Qinshift, I lead business growth initiatives and account expansion across markets. My focus is on establishing new client relationships while driving solution-based sales strategies and digital transformations. By utilizing a strategic, consultative approach, I facilitate high-impact solutions for global clients, ensuring consistent value delivery and satisfaction.Qinshift is a privately held IT-consultancy and digital transformation leader with a heritage of 30 years. After the merger with Avenga (effective from Sep 2024) our organisation employs some 7,000 talents. We serve our clients globally via our 57 locations over the Americas, Europe and Asia.

As Sales Lead and a regional management team member, I took full accountability for revenue growth by leading cross-functional sales teams, implementing change management strategies, and optimizing consultant occupancy. My leadership ensured alignment on client goals, streamlined the sales process, and secured long-term value for both new and existing clients. Through strong strategic planning and execution, I consistently advanced Nexer's position within the competitive IT consultancy space.Nexer is global IT- and tech company present in 16 countries with 3,500 employees.

At HiQ, I led the business line with an emphasis on scaling service offerings, nurturing new client relationships, and advancing digital transformation projects. Responsible for client growth strategies, I supported major brands in adopting innovative digital solutions that amplified their market impact. My hands-on leadership in digital strategy development and project execution reinforced HiQ’s standing as a top-tier consulting partner.HiQ is a tech consulting company with some 1.600 employees and offices in five countries.

As Business Developer at ustwo, I drove client engagement and account expansion for one of the industry’s leading digital studios. By delivering custom solutions tailored to global brands’ unique needs, I secured critical new contracts, nurtured existing relationships, and developed fresh concepts that underscored ustwo’s competitive edge. My efforts significantly contributed to sustained growth and client satisfaction across diverse industries.Ustwo is a global digital studio with sites in New York, London, Malmö, Sydney and Tokyo. They were blending design and creative technology, centered around human needs.

As Innovation Manager, I oversaw Smurfit Kappa’s Scandinavian innovation department, leading initiatives in new product development and client experience strategy. As a National and Global Innovation Board member, I influenced corporate strategy in areas such as market segmentation, sales development, and process optimization. My contributions led to award-winning product designs and an increase in market share, firmly positioning Smurfit Kappa as a leader in sustainable, innovative packaging solutions.Smurfit Kappa, a world-leader within paper-based packaging, with 355 manufacturing sites in 36 countries and employs over 46,000 people.

Founded a creative agency specializing in retail branding and marketing communication. I provided comprehensive design solutions—including logotypes, visual identities, and packaging—for a range of clients. My expertise in design, combined with a deep understanding of branding and communication strategies, enabled me to deliver compelling, client-centered solutions that drove measurable business outcomes.

As Global Marketing Director, I led VEIDEC’s European marketing strategy and was responsible for the budget and execution of campaigns across key B2B markets. My role included managing the marketing team and establishing strategic alliances, contributing to a significant brand presence and market expansion. I directed product marketing, strategic communications, and high-impact campaigns that effectively positioned VEIDEC as an industry innovator.VEIDEC develops advanced chemical products for repair and maintenance, focusing on the European market of professional users in industries like automotive, construction, industrial, mining and many more.

As Scandinavian Marketing Manager, I pioneered MECA’s brand strategy, launching initiatives that transformed MECA into a market leader. I led a dedicated MarCom agency in-house, crafting a cohesive communication platform and go-to-market plan that contributed to revenue growth from 150 MSEK to 1.2 billion SEK. I was responsible for the entire marketing budget, strategic planning, and day-to-day operations of the MarCom team.MECA was Scandinavia's leading player in automotive spare parts, tools and workshop equipment - with its own wholesale business, stores and workshops.

As an Information Architect I researched and defined core features and information architecture of digital systems, with the ambition to create unique and engaging experiences that attracts and supports users, as well as convert leads to buying clients. I researched key KPIs, immersed into existing ecosystem and market trends, conducted user research, created wireframe prototypes, defined the information architecture in relation to system features and user experience.

I was part of a European project team that created a disruptive IT-platform for the industry, having both Eslöv and London as a base. Main tasks were to plan and lead the UI/UX as well as define the core system features. I ensured that dev-teams worked towards expected time plan and budget, tested beta versions, content administration, prepared project documentation and trained end-users.

Förenade Well was part of the leading European forest- and packaging group, owned by the Swedish government. I worked with global brand owners in all industries to develop eye-catching, cost-effective, sustainable and safe packaging concepts - which had to be optimized for production, client’s packing machines, efficient supply-chain, retail ready sales and recycling. I assessed customer needs, market trends and created crafted prototypes for testing and final full scale industrial production. I also calculated and prepared customer quotes by eg. optimising packaging type/dimensions, production routings and selection of suitable paper qualities.

I worked with financial guidance and transactions over the counter, currency exchange and other common bank services for private customers.