Lubna Inam Email & Phone Number

Singapore

Pakistan

As a Social Media Manager for an IT business that offers a wide range of services including digital marketing, app development, software development, social media management, and CRM customization, my responsibilities include:Developing and implementing social media strategies for the business and its clients to increase brand awareness and engagement.Creating and curating high-quality content for various social media platforms, including Facebook, Twitter, LinkedIn, and Instagram.Managing social media campaigns, including paid advertising, and analyzing their performance to ensure maximum ROI.Collaborating with other teams within the business, such as the digital marketing, app development, and software development teams, to ensure social media campaigns align with business objectives.Staying up-to-date with industry trends and best practices in social media marketing and implementing them in the business's social media strategies.Managing the business's online reputation by monitoring social media conversations and responding to customer inquiries and complaints in a timely manner.Using analytics tools to track social media metrics, such as engagement rate, reach, and conversion rate, and providing regular reports to the business and its clients.Collaborating with the CRM customization team to integrate social media data into CRM systems and track customer behavior across different channels.Building relationships with influencers and other industry leaders to promote the business and its services.Managing the social media budget and working with the business's finance team to ensure all expenses are accounted for and within budget.Overall, as a Social Media Manager for an IT business, my responsibilities are diverse and challenging.