Luca Belli Email & Phone Number

Prato, It

Leading and managing the front-end development of many key projects of Gucci e-commerce web site. Establishing UI guidelines and coordinating external contractors. Defining product UX and generating concepts, sketches and mockup design. Conducting A/B testing research and development.Main projects: - 2018: ownership of the Accessibility Project and achievement of AA level of WCAG 2.0 for the Gucci eCommerce website (in progress...) - 2016: e-commerce media process and DAM… Show more Leading and managing the front-end development of many key projects of Gucci e-commerce web site. Establishing UI guidelines and coordinating external contractors. Defining product UX and generating concepts, sketches and mockup design. Conducting A/B testing research and development.Main projects: - 2018: ownership of the Accessibility Project and achievement of AA level of WCAG 2.0 for the Gucci eCommerce website (in progress...) - 2016: e-commerce media process and DAM software - 2015: redesign and re-platforming of Gucci.com in North America, Europe, Japan and Korea. Show less

Member of eBusiness team. I'm responsible for user interface, user experience, graphic design and marketing activities like SEO and email campaign marketing for the network of Kering/PPR eCommerce websites.Main project: - 2012: launch of PPR/Kering Luxury Web sites: Balenciaga, Sergio Rossi, Alexander McQueen.As a design lead of WW eBusiness team, I worked with Digital Director to develop roadmaps and digital strategy presentations for the launch of the redesign of the Kering… Show more Member of eBusiness team. I'm responsible for user interface, user experience, graphic design and marketing activities like SEO and email campaign marketing for the network of Kering/PPR eCommerce websites.Main project: - 2012: launch of PPR/Kering Luxury Web sites: Balenciaga, Sergio Rossi, Alexander McQueen.As a design lead of WW eBusiness team, I worked with Digital Director to develop roadmaps and digital strategy presentations for the launch of the redesign of the Kering eCommerce websites. I worked with project managers and developers to determine the functionalities and the interactions of key components in the websites. Show less

Project management, relationships with clients and coordinating external contractors. Translating requirements into design concepts, producing all the creative visual and front-end design, mocking up interfaces and producting HTML/CSS and PHP coding.

Work included sites architecture definition. UI design and prototyping, HTML/CSS and PHP coding, Flash with AS/XML development, Web App UI and UX.Main Experiences: - Worked as Web designer consultant for Eli Lilly Italia, Menarini and Istituto Fanfani