Luca Grasso

Luca Grasso Email and Phone Number

Head of Sales - Italy @ BAT
Milan, IT
Luca Grasso's Location
Milan, Lombardy, Italy, Italy
Luca Grasso's Contact Details

Luca Grasso personal email

n/a
About Luca Grasso

Experienced manager with track record results achievement, identifying and generating unprecedented growth opportunities. 20+ years in Italian and International context with proven ability in leading teams operating across countries, both in and above markets. Has worked in two large FMCG multinationals, British American Tobacco and Colgate Palmolive, and Entrepreneurial Companies operating in the Accessible Luxury Market.

Luca Grasso's Current Company Details
BAT

Bat

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Head of Sales - Italy
Milan, IT
Website:
bat.com
Employees:
3
Luca Grasso Work Experience Details
  • Bat
    Head Of Sales - Italy
    Bat
    Milan, It
  • Bat
    Head Of Sales - Italy
    Bat Apr 2023 - Present
    Italy
  • Bat
    Head Of Strategic Planning And Insights
    Bat Jul 2021 - Present
    Rome, Latium, Italy
  • British American Tobacco
    Sea (South Europe Area) Head Of Brand
    British American Tobacco Oct 2018 - Present
    Rome Area, Italy
  • British American Tobacco
    South Europe Area (Sea) Stategic Planning & Business Insight Manager
    British American Tobacco Feb 2018 - Present
    Roma, Italia
  • British American Tobacco
    Strategic Planning Manager
    British American Tobacco Jun 2016 - Present
    Roma, Italia
  • British American Tobacco
    Regional Manager
    British American Tobacco Jan 2013 - Present
    Responsible for the Sales Management Management of the Italian North Western Region.Direct report to Head of TradeManager of 7 direct reports (Sales Area Manager) and responsible for a Sales Force of 48 Headcount
  • Binda Italia Srl
    Italy General Manager
    Binda Italia Srl Oct 2008 - Oct 2012
    Responsible for Italy Business Unit, Key Brands: Breil, Hip Hop, Vetta, D&G, Moschino,Kenneth Cole, Chronotech, Seiko, Lorus.Direct Report to company shareolder.Manager of 4 direct reports: (Sales Director; Retail Mgr; Channel Marketing Mgr; Finance Mgr) Responsible for the whole Sales Dept: 3 sales force (60 comm. agents; 8 Key Acc. Mgrs; 12 customer developer)Responsible for the International Business Development 2010-2011Responsible for Company Retail Flagship Stores (12 point of Sales)Key results: Company restructuring and re-launch, Breil brand repositioning and driven back to Mkt Leadership in 2 years , launch of new brand Hip-Hop , driven P&L back to positive EBT.
  • Weruska & Joel
    Commercial Director
    Weruska & Joel Aug 2007 - Sep 2008
    Turin Area, Italy
    Responsible for the company strategy definition and implementation. Responsible for the definition of Budgeting Process.Key Brands: Pino Silvestre, Compagnia delle Indie, Lancetti, Lotto, Basile, Coveri.Direct Report to Chief Executive.Manager of 5 direct reports: (Mass Mkt Sales Dir.; Selective Channel Sales Dir.; Marketing Dir.; Trade Mktg Mgr; Export Mgr) Indirect Reports: 10 peopleResponsible for Sales Department: 42 headcountKey Results: Driven sales trend from -40% to + 3%; Sales Department Renovation; Development and Launch of Lotto Gravity Power (personal care line-up)
  • Morellato&Sector
    International Sales Director
    Morellato&Sector Feb 2006 - Jul 2007
    Milan Area, Italy
    Responsible for International development in countries without direct Subsidiaries. (40% of the company turnover). Responsible for Bsns Start-Up in Far-East Region. Coordination of Distributors and their Sales Departments.Direct Report to VP Sales.Manager of 6 people Grade: Country ManagerKey Results: Total renovation of International Department; +98% vs 2005; + 8 new countries in portfolio.
  • Hill'S Pet Nutrition
    Customer Marketing Mgr Europe
    Hill'S Pet Nutrition Sep 2005 - Jan 2006
    Responsible for definiton of commercial strategy by retail environment. Coordination of European Countries.Direct Report to VP Sales Europe.
  • Hill'S Pet Nutrition
    Sales Director
    Hill'S Pet Nutrition Aug 2002 - Aug 2005
    Responsible for definition and implementation of commercial and promotional strategy at national level.Responsible for subsidiary P&L. Management and development of Sales Department.European Strategy and Business Plan definition working and reporting to European Management.Manager of 4 people directly, 29 indirectly.Key Results: reached market leadership in petfood (from n°3 to n°1 in 2 years). Renovation of Sales Department. Implementation of Customer Marketing function
  • Colgate Palmolive
    Business Account Manager
    Colgate Palmolive Oct 2001 - Jul 2002
    Milan Area, Italy
    Responsible for RinAuchan-Intermedia Group management . Coordination of multifunctional-international team of 5 Key Account Manager, 2 MH, 1 Logistic Manager; 1 Finance Controller.Key results: Start-up 1° Account Team for Colgate Palmolive Italy. (+5,6% turn-over)
  • Colgate Palmolive
    Customer Marketing Channel Mgr
    Colgate Palmolive Dec 2000 - Sep 2001
    Rome
    Responsible for results and development of Normal Trade at National level.Key Results: start-up of canne marketing and development of analysis by retail environment.
  • Colgate Palmolive
    Business Account Manager
    Colgate Palmolive Apr 1999 - Nov 2000
    Sicilia, Italy
    Responsible for the management of South of Italy Area : Sicily, Calabria e SardiniaDirect Management of 3 Key Account Manager e 5 Merchandisers.Responsible for Drugstore\Normal Trade key clients (CEDAS, CAGIP, IN.PROF).Key Results: top scorer for turn-over increase for 2 years (+ 22% turn-over)
  • Colgate Palmolive
    Key Account Manager
    Colgate Palmolive Dec 1996 - Mar 1999
    Rome Area, Italy
  • Colgate Palmolive
    Merchandiser
    Colgate Palmolive Mar 1996 - Nov 1996

Luca Grasso Skills

Luxury Goods Brand Strategy Sales Management International Development Retail Trade Marketing New Business Development Negotiation Coaching International Sales Strategic Planning Business Strategy Teacher Training Start Ups Leadership Management P&l Management Sales Brand Architecture Business Planning Strategy

Luca Grasso Education Details

  • University Of Naples Federico Ii
    University Of Naples Federico Ii
    106/110

Frequently Asked Questions about Luca Grasso

What company does Luca Grasso work for?

Luca Grasso works for Bat

What is Luca Grasso's role at the current company?

Luca Grasso's current role is Head of Sales - Italy.

What is Luca Grasso's email address?

Luca Grasso's email address is lu****@****ahoo.it

What schools did Luca Grasso attend?

Luca Grasso attended University Of Naples Federico Ii.

What skills is Luca Grasso known for?

Luca Grasso has skills like Luxury Goods, Brand Strategy, Sales Management, International Development, Retail, Trade Marketing, New Business Development, Negotiation, Coaching, International Sales, Strategic Planning, Business Strategy.

Who are Luca Grasso's colleagues?

Luca Grasso's colleagues are Kashif Afzal, Damilola Ajewole, Magno Lemos Gomes, Gaston Gonzalez Padilla, Melissa Segura Ortega, Manoel Rosa, Cleiton Lima.

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