Branding Topic is a dynamic podcast focused on marketing and branding in Spain. We dive into the latest trends and effective strategies, offering insights and discussions that are both practical and accessible. Whether you're a marketing professional or manage an online business, Branding Topic provides valuable content that can help elevate your brand and connect with peers in the industry.

Getfluence is the branded content marketplace that enables companies to increase their awareness by making the headlines of the largest outlets in digital media.My missions: Identifying customer personas and crafting the right message and content to enhance brand awareness, boost conversions and growth helping the sales team. Regularly conducting marketing analysis to drive the performance.Developing and creating marketing calendars for the team, ensuring the continuous production and delivery of high-quality conten, PR, communication that resonate with the target audience.Creating and distributing newsletters that effectively communicate updates, promotions, and other important news to subscribers. Also creating sequences of emails to outreach new leads.Adopting a customer-centered approach to sharing success stories, continuously leveraging the positive experiences of clients and customers to drive engagement, loyalty, and conversion.Planning and executing quarterly webinars, using them as a channel to educate, inform, and engage audiences on relevant topics related to the business and industry, touching more than 400 leads in 3 differents webinars.Creating and developing digital strategies for social media, growhing the company page from 2800 to 3600 followers in Linkedin in 5 months.Launching the new website and blog, making SEO strategy from scratch and creating compelling content that aligns with the brand's messaging and marketing objectives, consistently helping to attract and retain users.Managing 3 events (SEO Camp, Emarketing Forum, Brighton SEO), coordinating logistics, marketing efforts, making more than 1k new leads.

Management of the Production Marketing team (12 people)Marketing analysis (Segmentation, targeting, positioning) of the ProjectsCreation of new B2B Products for all websitesCreation and implementation of the annual marketing plan for the Projects: Camping Direct, Ucamping, Mycamping, Ibericamp and AlcampeggioManagement of the inbound strategy and multichannel customer acquisition (Emailing, Social Networks, Google Ads, etc.)Management of the editorial and media production of "Résonance", with the Occitanie RegionCoordination of actions (technical development and communication) with the objective of increasing traffic, improving the conversion rate and the branding of all websitesEvaluation of productivity, reporting of actions and improvement of organizationManagement of the Production Marketing team (12 people) Marketing analysis (Segmentation, targeting, positioning) of the Projects Creation of new B2B Products for all websites Creation and implementation of the annual marketing plan for the Projects: Camping Direct, Ucamping, Mycamping, Ibericamp and Alcampeggio Management of the outbound strategy and multichannel customer acquisition (Emailing, Social Networks, Google Ads, etc.) Management of the editorial and media production of "Résonance", with the Occitanie Region Coordination of actions (technical development and communication) with the objective of increasing traffic, improving the conversion rate and the branding of all websites Evaluation of productivity, reporting of actions and improvement of organization

Founder of the website www.liberopensiero.euDefinition of the marketing strategy and the digital strategyCreation of the editorial line and publication planContent creation for social networks related to the plan (Videos, photos, articles)Creation of new products (Sale of articles, advertising and netlinking)

Creation and development of the digital strategy of social networksCreation of content related to the schedule (videos, photos, contests, animations, programming of posts)Work in collaboration with the campsite's entertainment serviceWeekly performance reviewManagement of paid campaigns on social networks (Instagram, Facebook)