Macrolibrarsi is the 1st e-commerce in Italy specialised in books and natural alternatives for a self-sustainable living. Since 1997, Macrolibrarsi is constantly contributing to create a healthier and ecological world.

About “Madri Internet Marketing”: Since 1998, the leading company in Italy in the field of web marketing, with more than 10.000 customers and 5.000 students. Main responsibilities:• Business development and opportunity seeker • International relations (business partners)• Team management • Email marketing to over 450.000 contacts • Web Marketing Strategies (SEO, PPC, Squeeze Pages, …) • Event development and management • and more [...]

IULM Innovation Lab is an accelerator of business ideas designed to provide IULM University students training & mentoring to develop a sound basis for the creation of new startups. My role is to provide advice to the board members about these ideas and to support pitching them to VC and PE.

Luca Catania Lab is my personal company/brand. My staff and I have been doing highly qualified digital marketing consulting since 2001. We also launched lots of profitable online projects.Main responsibilities:• One-to-one Marketing and Communication Consulting• Business development and opportunity seeker • Develop new products and services • Web Design and Web Development • Usability testing and User interfaces design • Persuasive Copywriting • Public speaking and event management • and more [...]

It's not a job, It's just a passion.

The only one web redesign service that guarantee you at least 30% more results in 48 hours.

CALISEA Art Animation is the first school in Italy specialised in teaching how to create animation movies to children and teenagers. Thanks to a strong and direct collaboration with artists from Disney (like Tim Allen) and other big firms, CALISEA offers a unique opportunities to learn 2D, 3D, and, in particular, stop motion movie design methodologies from the best talents in the world.

Maximize net of growth Direct to Consumer private health insurance policies via nib’s digital platforms, and those of its white label distribution partners while achieving targets for sales growth and lapse reduction.Key responsibilities:* NIB ONLINE GROWTH STRATEGY Develop and implement nib’s DTC online growth strategy to maximize net growth. Full audit of current state, identifying strengths and weaknesses. Learnings taken from and shared with internal and external stakeholders (including nib Australia). Identify industry best practice and implement to achieve objectives. Plan developed to achieve growth targets – focusing on acquisition of quality customers to minimize lapse.* INFLUENCE KEY PARTNERSImplement plan by building and maintaining professional and productive relationships with key stakeholders e.g. Marketing, Agencies, IT (NZ and Australia), Telesales, Operations, Product Ensure sufficient leads generated and converted to achieve objectives.* ENABLE OUTBOUND TELESALES Create a source of outbound sales leads from abandoned web applications for the telesales team to convert. Join flow structured to create sales across online and telesales. Work closely with Direct Telesales Team Leader to create, monitor and optimise delivery and nature of leads* ADVISE WHITE LABEL DISTRIBUTION PARTNERS ON ONLINE STRATEGIES Proactively identify and advise on ways to increase digital sales for our white label distribution partners, in consultation with Direct Partnership Relationship Managers. Provide timely reporting and insights on digital sales conversion performance by channel and brand, that inform future enhancements and optimisation of activity. * CONTRIBUTE TO FUTURE STRATEGIES Work with GM to ensure digital sales conversion activity is designed to meet not just current needs, but anticipates future needs based on long-term plan.

We are recognised as Australasia’s leading digital conversion optimisation firm. We already helped companies like ANZ, IAG, Air New Zealand, NZTE, AA, Southern Cross Health Society, Spark, Lotto NZ, Immigration NZ, Child Cancer Foundation and Consumer, to get significantly more leads and sales from their digital channels. Catchi is a Google Analytics Certified Partner (GACP) and the only 3 star Solutions Partner for Optimizely and VWO Premium Partner in New Zealand and Australia.My main responsibilities are:* Brand awareness across countries (AU, NZ + Global)* Digital Marketing Strategies and new product development * International opportunity seeker * Managing a cross-functional team across countries* International relations (business partners - USA, UK, IT, FR, MX, JP, DE)* SEO & SEM Managment * Event development and management (NZ, AU, IT)* Conversion Rate Optimisation (CRO) Strategies * Digital Marketing Consulting for key clients

BioRanking is an organic SEO course and a coaching program that teaches solid techniques/strategies not affected by search engine algorithm updates.

About “STMicroelectronics”: a world leader in providing the semiconductor solutions.Main responsibilities [Web & Communication 2000-2004]:• Increase and guarantee a high interface usability level • Ensure a strong communication effectiveness of promotional materials• Develop and update the Intranet Web site • Improve the information architecture according to users’ needs • … Main responsibilities [Product Marketing 2004-2008]:• Coordinate promotional activities (worldwide distribution)• Develop customized promotional tools (Hand-held display case, product promotion CD-ROMs, etc.)• Coordinate technical documentation development and maintenance, guaranteeing, at the same time, data coherence and interaction between • the different Divisional Functions during all product development steps• …