Lucas Conte

Lucas Conte Email and Phone Number

Global Head of Creative Strategy @ Serviceplan Group
munich, bavaria, germany
Lucas Conte's Location
Germany, Germany
Lucas Conte's Contact Details

Lucas Conte personal email

n/a
About Lucas Conte

My background is in creative direction and design, but I've been working in planning for many years now with a wealth of diverse experiences. I'm based and work mainly out of Vienna. Creative agencies I have worked with are DDB (Berlin, Hamburg, Vienna, Milan), Jung von Matt and Saatchi & Saatchi (Berlin, Geneva). Currently I’m working with Saatchi & Saatchi as a Global Senior Strategic Planner across Europe & Asia. One of my last projects from this year was the #HIVHEROES campaign for Vangardist Magazine, which won 9 Cannes Lions, 2 Golds, 5 Silver & 2 Bronze.2015 I have been ranked Number 7 in the DIRECTORY BIG WON worldwide ranking of Strategic Planners. I am keen to work on strategic and creative challenges for brands – thinking and changing them positively. For Awards, Showcase & additional information, please take a look at my Portfolio: www.lucasconte.com

Lucas Conte's Current Company Details
Serviceplan Group

Serviceplan Group

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Global Head of Creative Strategy
munich, bavaria, germany
Website:
serviceplan.com
Employees:
845
Lucas Conte Work Experience Details
  • Serviceplan Group
    Global Head Of Creative Strategy
    Serviceplan Group Oct 2021 - Present
    Global
    Leading a cross national team of brand consultants and strategists on regional and global clients. Strategy Lead on O2 Telefonica Germany and the global SP Ferrero Portfolio.
  • Bern University Of The Arts | Hochschule Der Künste Bern
    Visiting Lecturer
    Bern University Of The Arts | Hochschule Der Künste Bern Jan 2017 - Present
  • Publicis One Touch
    Global Planning Lead, Nivea Men
    Publicis One Touch Mar 2020 - Oct 2021
  • Publicis Communications Schweiz Ag
    Head Of Strategy
    Publicis Communications Schweiz Ag Jan 2018 - Mar 2020
    Zürich Area, Switzerland
    Leading the strategy department across Publicis Communications agencies, such as Publicis Emil(as transition lead and head of planning), Publicis Zurich, Leo Burnett Switzerland, Saatchi & Saatchi and TeamUBS. Helping to restructure the agencies to fuel them with digital expertise, data and technology. Member of the managing board of Publicis Communicatons.
  • Saatchi & Saatchi
    Head Of Strategic Planning
    Saatchi & Saatchi Jan 2017 - Apr 2018
    Milan Area, Italy
    Having the honor to head a department of incredibly talented planners in Saatchi Italy. Apart from that, trying to make everyone around planning better, more strategically and more efficient. Responsible on all main clients and pitches, being global or local ones. Fueling and rolling out a transversal way of planning across Publicis Groupe Italy and fostering transversal ways of working between creatives, planning, data and media. Advocate within the Groupe for consumer-centric experiences. Member of Saatchi Italy's management team.
  • Saatchi & Saatchi
    Strategic Planning Director
    Saatchi & Saatchi Nov 2015 - Mar 2017
    Milan Area, Italy
    - Re-Positioning and global roll-out of ENEL, the world's fifth largest energy provider.- Ongoing Re-structuring of the agency and integration of two digital agencies into the network structure.- Strategic Lead on all major pitches.
  • Saatchi & Saatchi
    Global Senior Strategic Planner
    Saatchi & Saatchi Jan 2015 - Mar 2017
    International brand building for Novartis (now GSK) for several OTC brands: responsible for creating integrated strategy for Product Launches (Russia, Germany, Poland & Canada) and Brand Re-stage, working closely with creative and media teams. Also co-owned consumer insight mining projects for three new GSK brands (Germany, Italy, UK, Australia, Portugal, Russia).- #HIVheroes Cannes Lions winner (http://www.canneslionsarchive.com/winners/entry/594491/the-hiv-issue): led PR & digital strategy and major role in defining storylines, creative content & production.
  • Fh Joanneum
    Guest Lecturer Strategic Planning
    Fh Joanneum Jun 2010 - Jun 2016
  • Brainds
    Creative Director
    Brainds Jun 2014 - Dec 2014
    - Brand Building for German & Austrian Clients, such as the Austrian Federal Railways & Bregenz Opera House.- Positioning and Branding of München Freiham, a new quarter of the city of Munich.- Interim lead of the Creative Team.
  • Ddb
    Senior Strategic Planner
    Ddb Sep 2011 - Jun 2014
    Vienna
    - Strategic brand re-launch of McDonald’s Austria involving corporate re-design of all touchpoints and a pilot for a new business channel. Results: 17% growth in average daily sales after the launch of new online services.- Pilot re-launch for T-Mobile in Austria. Results: 160.000 new customers six months after the re-launch.- Working in DDB’s European Task force for Deutsche Telekom on pan-European campaigns & initiatives.- New Business Strategist resulting in six new clients.
  • Freelance Strategic Planner
    Freelance Strategic Planner & Copywriter
    Freelance Strategic Planner Jan 2007 - 2011
    - Working for several agencies across Europe on branding & communication projects.- Mainly brands in need of rejuvenation, or missing their prime position.- Brands include Lufthansa, MINI, Volkswagen, Generali Group, Kuoni, Samsung, Pattex & many more.
  • Design Hotels
    Brand Communications Manager
    Design Hotels 2004 - 2007
    - Helped to re-position the brand, resulting in 360% more traffic and 62 new clients.- Planned & implemented together with the Head of Communication all major communication strategies.- Established Media- & Brand Co-operations with partners such as Absolute, MINI, Emirates, Prada.- Co-ordinated and Co-operated with all agencies (advertising, PR, media).

Lucas Conte Skills

Brand Development Advertising Integrated Marketing Strategic Communications Strategic Planning Marketing Strategy Strategy Marketing Public Relations Digital Strategy Marketing Communications Brand Management Creative Strategy Online Marketing Market Research Social Media Business Strategy Digital Marketing Customer Insight Brand Architecture Online Advertising Concept Development Corporate Branding Digital Media

Lucas Conte Education Details

Frequently Asked Questions about Lucas Conte

What company does Lucas Conte work for?

Lucas Conte works for Serviceplan Group

What is Lucas Conte's role at the current company?

Lucas Conte's current role is Global Head of Creative Strategy.

What is Lucas Conte's email address?

Lucas Conte's email address is l.****@****lan.com

What schools did Lucas Conte attend?

Lucas Conte attended University Of Vienna, Imk, Ehl.

What are some of Lucas Conte's interests?

Lucas Conte has interest in Communication Strategies, Market Research, Brand Development.

What skills is Lucas Conte known for?

Lucas Conte has skills like Brand Development, Advertising, Integrated Marketing, Strategic Communications, Strategic Planning, Marketing Strategy, Strategy, Marketing, Public Relations, Digital Strategy, Marketing Communications, Brand Management.

Who are Lucas Conte's colleagues?

Lucas Conte's colleagues are Roxanna Stock, Oleksandr Tokar, Lukas Abeln, Joachim Prehn, Nina Rischmüller, Jongwook Chae, Vladislaus Tyszkiewicz.

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