PROFILE:With over two decades of experience in integrated marketing and business transformation, I have honed a deep understanding of market dynamics, consumer behavior, and advanced technologies, with a focus on Innovation and lately on Artificial Intelligence (AI). My background allows me to uniquely approach business strategy and digital transformation, seamlessly integrating AI to enhance organizational goals.Certified in AI from Northwestern University - Kellogg School of Management, I possess advanced skills in applying AI frameworks and methodologies across various business functions, improving data analysis, operational efficiency, and strategic decision-making.My international work, especially in dynamic markets like China and Saudi Arabia, has given me valuable insights into adapting AI strategies to diverse landscapes. This global perspective helps bridge innovative AI technologies with practical business applications, ensuring digital transformations drive growth and efficiency.