Luca Magnoni Email & Phone Number

Italy

Milan, It

Milano, Italia

Quidow works on SENSODATA® to add a Qualitative level to Quantitative BigData research, opening a new frontier in the field of scientific research. This allows the creation of a meaningful path that Companies, Public Entities and Institutions can engage with their audience by listening to what people really want from them.

Milano, Italia

We are entering a new Age in which technology is pervasive in every aspect of our lives. Man is living more and more in symbiosis with machines, robots, devices and the Network itself, but their complexity grows at an exponential rate, posing increasingly pressing challenges compared to effective and mutually satisfying ways of interacting. The need for a common language capable of creating EMPATHIC INTERACTIONS with technology and, through the Net, with other people, companies and institutions, is increasingly felt. To be empathic, this common language has to respect the singularity of each one, of his own way of being, of his own culture and specific identity. This is the need Tootoom fulfills through its algorithms, introducing a disruptive approach to Man-Machine-Internet interactions and Artificial Intelligence. We put in place a brand-new kind of dialogue between Mankind, Internet and any device where they will recognize the User according to his specific needs and preferences. Manufacturers, service providers and web companies will be able to design Empathic products and offer the best possible Customer and User Experiences.

Milano, Italia

Hydrogen deals with communication strategy and branding. Just as hydrogen is a basic element supplying energy to the Universe, in the same way Hydrogen builds through branding the strategic code of communication, with a socio-anthropological vision of the projects and choosing overall the best expressive channels. In this process ethics and aesthetics merge together in an accessible language where technology becomes for us the means and never the purpose, always putting communication as the real objective.

Milano, Italia

Communication, as an integral part of language, is always in evolution, and through technology it tells the history of people, companies and products. With digital advert and through the resources of the web, nowadays it is possible to plan and build a more complete path which is also closer to real necessities of clients, realizing integrated campaigns of communication which extend beyond the concept of advertisement in order to embrace the wider context of contemporary communication. I teach Brand Strategy in Milan in courses of Art Direction and Graphic Design.

Milano, Italia

Through stories and literacy programs, Plain Ink Onlus has the objective of helping children and communities to have access to concrete instruments and knowledge to build for themselves the change they would like to see, encouraging them to look for solutions to local problems. Plain Ink works to guarantee basic literacy through books and other instructive materials, promoting education to help children and communities in developing countries to build a different reality. My role in the Onlus consists in helping the Board to define the necessary strategies and actions to reach such objectives and to coordinate every operative phase of the projects.

Milan Area, Italy

Spillover is just a new way of representing and getting to know Science, turning it into video games. It was created in order to interest young people in the world of science, and promote the knowledge and the diffusion of Research. Through play we believe it is possible to cultivate open and inquiring minds, promote scientific Research and encourage people to have a practical approach. Thanks to direct collaboration with the researchers, laboratories and Universities, we have access to scientific discoveries and to the most up to date research, that successively we convert into dynamic and highly interactive content in the shape of App for Smartphones and Tablets. My role consists of defining the marketing-strategic assets of Spillover and in dealing with the conceptual and creative direction of the projects.

Modena, Italia

Ripartirete is created with the purpose of offering new services and instruments to companies in Emilia (Italy), damaged by natural catastrophes in recent years, in order to help them in the market, permitting the development and the national and international repositioning of their business. My role in the Directive Committee consists of helping the Board to identify more suitable strategic creative marketing solutions to meet the requirements of SME companies and of their clients.

Milano, Italia

Ninja LAB is a consultancy and creative company for the Digital Era specialized in Viral, Interactive ADV and Social Media Marketing. It is considered one of the most innovative emergent companies of the last few years. Ninja has realized before others the change in the overview of the Media and it has created successful communication Campaigns for remarkable clients such as Mulino Bianco, Telecom, Heineken and Unilever, being awarded noteworthy national and international recognition. As Creative & Design Director of the group, I have planned and managed all creative and design features of the realized projects.

Milano, Italia

Computer Arts and Computer Arts Special are the best magazines for digital creatives. Their market share in news-stands is the highest in Italy and UK, and I have taken on the management of both magazines for Italy starting from the beginning of 2003 up to number 101 of Computer Arts, leading them to a progressive localization of their contents. From the almost complete translation of the head office UK magazine, the localization in a short amount of time of more than 70% of the articles has been achieved introducing new sections and creating exclusive profiles and interviews for the most important contemporary Italian artists in the market, through an out-and-out talent scouting action. The results achieved in this field, both sales in the news-stand and subscriptions have led Computer Arts to reach significant results on a national scale and to my inclusion in IADAS of New York, which includes the foremost creative talents of the world.