Luca P. Mazzarini Email and Phone Number
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Digital advertising, integrated marketing, PR and content executive with 20+ years of experience at the world’s most creative and iconic companies including:- MTV (Viacom)- McCANN Milan + New York (Interpublic)- Saatchi & Saatchi NY (Publicis)- Burson-Marsteller BCW Global (Y&R, WPP)- Ferdinando Verderi Studio for PRADA - Look, Inc. for M.A.C Cosmetics (Estée Lauder)- Good Company for Tom Ford, D&G and Tanqueray- Art Partner for Tiffany & Co, Swarovski x Skims, Zara and many more. As an Italian who has worked in Milan, London and New York I thrive to build creative content and marketing strategies that break borders and cross cultures. I love global brands with a focus on digital, technology, storytelling, integrated media, art, music, design, user experience and innovation. Among my top achievements:* 2020-2022: I consistently produced remotely during the pandemic and I got to work with best talent and artists in the industry, including Cher, Saweetie, Rosalia and Austin Butler, among others. * WARC Awards 2019: Judge, Effective Content Strategy. * 2018 Winner Award in DATA DRIVEN INSIGHTS category of WPP creative excellence awards, the WPPed Cream for Vision Zero "Signs" integrated campaign, New York City Department of Transportation.* Gold SABRE Award for the Bank of America "Friends Again" integrated campaign, Best Consumer Marketing, New Product 2018.* The global Generali launch of THSN programme and Chipperfield's restoration of "Procuratie Vecchie" in Venice has been featured in The New York Times, Dezeen and many other top online magazines worldwide.* I helped the Saatchi UK team to prepare and win a global P&G multi-platform content pitch, with presentations in Hong Kong and Singapore. * I produced the IKEA long form video "Life without textiles" to launch their first interactive catalog in 2012. This Ikea project and the 2012 Super Bowl Tide online ads have been shortlisted at Cannes, featured on AdWeek and Creativity Online. Skills: Digital / creative content productions, Budget & Project Management, Online marketing, Team development, Deadline-driven, Design for multimedia background, Entrepreneurial attitude, Flexibility, Strong interpersonal skills.In my spare time I study jazz bass and guitar. I love sailing and everything vintage and classic. CLIENTS & PROJECTS >>> lucamazzarini.com
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Executive Producer, Partner Films NyPartner Films Aug 2023 - PresentNew York, United StatesClients: D&G, Khaite, Golden Goose, Mackage, Tiffany & Co, Marc Jacobs, i-D, Swarovski x Skims, Zara. Teams performance and detail-oriented, results-driven executive. Implementing brand-direct campaigns while identifying budget and timing efficiencies. Strong business acumen and positive approach in working collaboratively with clients, artists and agents at Art Partner. Multitasking on all aspects of various projects with a range of $100K to 4MM+. -
Executive Producer, Branded ContentGood Company Aug 2021 - Jan 2023New York, United StatesClients: Tom Ford, Dolce & Gabbana (both directed by Steven Klein), Urban Decay, Spotify, Tanqueray N.10 featuring Stanley Tucci. GoodCo is a production company for artists, brands and storytellers disrupting the cultural landscape of integrated entertainment. -
Account Management, Head Of ProductionLook Sep 2020 - Aug 2021New York, Los Angeles, LondonClient: Estée Lauder, M.A.C Cosmetics. Head of production and business affairs for global integrated campaigns involving high profile talent such as CHER, Lara Stone, Saweetie and Rosalia. P&L, Productions for digital, social media, OOH and print assets, across global markets and multiple formats. Look, Inc. is a non-traditional creative agency with a focus on storytelling. With editorial backgrounds in digital and print for The New York Times and Vogue, they bring a journalistic sensibility to a broad range of international clients across disciplines and borders. -
Executive Producer | Fashion, Beauty & LuxuryArt Partner Jul 2019 - Sep 2020New York, United StatesClients: PRADA with Ferdinando Verderi Studio (represented by Art Partner and creative director of Vogue, LVMH & Versace).Executive production of multiple Prada campaigns including F/W20 Auction powered by Sotheby’s, S/S20 with Frank Ocean, Austin Butler and Nicolas Windin Refn, Pre-Fall "painted in Prada" shot by David Sims and Linea Rossa. I delivered 250+ videos and images featured on Prada Instagram (30M followers), Vogue, Harper's Bazaar, GQ among many other global publications. Hauser & Wirth "Amy Sherald's In studio" with ABCProjects. I was also part of the judging panel for the WARC Awards, in the effective content strategy category. -
Svp, Sr. Director Of Content, Pr & Corporate CommunicationsBcw Global Mar 2017 - Mar 2019New York, United StatesClients: Bank of America, VA (Veterans Affairs), Novo Nordisk, Generali, NYC Department of Transportation, FedEx. The iconic Public Relations firm Burson-Marsteller (WPP) merged in 2018 with Cohn & Wolfe to form the third largest integrated marketing agency, globally. I managed a team of editors and producers to create social media, online content, commercials and short documentaries for all platforms as well as strategy and management of simultaneous global pitches. New business, financial and operational planning, production lead on integrated communications initiatives. -
Managing Director, Digital MarketingSparkman & Lowell Limited Sep 2014 - Dec 2017London, United KingdomI started S&L in London, a digital marketing, design and content creation studio for mobile, websites and social media initiatives. Production consultant, affiliation marketing and new business pitches for Saatchi & Saatchi (London, Hong Kong, Singapore), Betfair and Bet365 UK, Auge Milan, The Producer International (procurement) for Lavazza featuring Andre Agassi. -
Senior Integrated ProducerSaatchi & Saatchi Jun 2012 - Jul 2014New York CityIntegrated content creation for broadcast and digital initiatives for P&G (Iams, Head & Shoulders, Tide, Dreft, Olay, Duracell), Lenovo, General Mills, Miller Coors, Walmart. -
Creative Content ProducerMccann New York May 2011 - Jun 2012New York CityIntegrated productions for IKEA (support launch of their new digital catalog 2012-2013, with extended mobile content), Nasdaq, General Mills (Nature Valley), Staples, Boehringer Ingelheim. -
Senior Integrated ProducerMccann Worldgroup Oct 2003 - Feb 2011Milan, ItalyBroadcast productions, directors scouting and project management from creative development to completion. Clients: Omnitel & Vodafone, Unilever (Algida, Walls, Findus) Sony Ericsson, SSL Sauber, RCS Media. -
Hfd Kummel Development Program - New YorkMccann Worldgroup May 2009 - Sep 2009New York CityMcCann New York invited me to take part in the 2009 HFD Kummel Program, designed to broaden the experience of the Worldgroup’s promising up and coming executives. Only 15 participants among 20.000 were accepted. Clients: Nasdaq, Holiday Inn, Bisquick, Bertolli and Weight Watchers. -
Mtv | Online Marketing, Digital VjMtv Italy Jan 2001 - Feb 2002Milan, ItalyI have been selected to become the first italian “Web-J”, a new digital VJ role for MTV Italy’s website. I developed editorial content for the communities including in-person interviews with musicians and artists, facilitating customer relations, strategizing growth and development of the web platform with the marketing team. -
Teaching Assistant, Industrial DesignPolitecnico Di Milano Sep 2000 - Jan 2001
Luca P. Mazzarini Skills
Luca P. Mazzarini Education Details
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Industrial Design; Multimedia Communication -
Exeter College Of Art
Frequently Asked Questions about Luca P. Mazzarini
What company does Luca P. Mazzarini work for?
Luca P. Mazzarini works for Partner Films
What is Luca P. Mazzarini's role at the current company?
Luca P. Mazzarini's current role is Executive Producer, Art Partner / Partner Films New York.
What is Luca P. Mazzarini's email address?
Luca P. Mazzarini's email address is lu****@****ail.com
What is Luca P. Mazzarini's direct phone number?
Luca P. Mazzarini's direct phone number is +164669*****
What schools did Luca P. Mazzarini attend?
Luca P. Mazzarini attended Politecnico Di Milano, University Of Plymouth.
What are some of Luca P. Mazzarini's interests?
Luca P. Mazzarini has interest in Civil Rights And Social Action, Politics, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Animal Welfare, Arts And Culture.
What skills is Luca P. Mazzarini known for?
Luca P. Mazzarini has skills like Advertising, Digital Media, Integrated Marketing, Online Marketing, Film, Social Media, Television, Social Media Marketing, Online Advertising, Digital Strategy, Video, Broadcast.
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