Luca Melis Email and Phone Number
Luca Melis work email
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Luca Melis personal email
I am an on-line-marketing professional with extensive international experience in digital acceleration, strategic planning, and team management.Very passionate about marketing communications and digital production, I lead teams to deliver exceptional Client Experience in every aspect of the client/advisor collaboration. I have lately focused in the Health Care industry with some nice experiences in financial and retail. My focus is on helping organizations to adopt a data-driven approach that delivers outcomes above outputs, planning and executing programs and platforms through Agile and Growth Driven Design to change decision-making processes as opposed to influencing single decisions.Specialties: Account management, team management, strategic planning, Web Marketing, Advertising, Lean and Agile methodologies, Drupal.
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Consulente Indipendente In Marketing Digitale E Strategia InternazionaleLeadem.ItSestu, It -
Head Of Digital MarketingNitro Jan 2019 - Dec 2023International - RemoteResponsibility for business administration of the agency together with the other 3 members of the Management Team.Leadership role in client management for the overall agency with final responsibility for budget confirmation and account development for two Key Accounts.Leadership role in identifying and solving clients’ business challenges through the production of digital strategies.Leadership role in coordination and team guidance for the implementation of the identified tactics.AREAS OF EXPERTISE IN DIGITAL PHARMA:HCPs outreach and engagementRep-less product supportDisease awareness and unbranded commsData-driven and agile pilots (linking business imperatives to digital KPIs to guide the data-driven decisions)Omnichannel and personalised user journeys (circular funnels, A/B testing, touchpoint mapping etc.)Closed-loop marketing and CRM (Veeva, Salesforce.com)Lead Generation and recruitment campaigns (educational programs CPD etc.)Digital lead role across client's teams and third party agenciesMedical Affairs digital platformsPatients programsMedia Planning and campaign coordination on the most authoritative HCP networks (including country-level endemic channels)Digital ecosystem planning and implementationMuch more, please get in touch :-) -
Growth Tribe Leader - Strategy Director Pharmaceutical ClientsNitro Digital Jan 2016 - Dec 2018London, United KingdomCoordination and management of a dedicated team to incubate and grow new clients from the healthcare industry into consolidated accounts.Accountability for tribe P&L and resourcing and CX.Accountability for client development plansAccountability for team coordinationResponsibility of production and optimization of tribe workflows -
Head Of Strategy And AnalyticsNitro Sep 2011 - Dec 2015EuropeResponsibility for the digital strategy and implementation of large global programs for the Pharmaceutical Industry.Responsibility for HCP reach and engagement in different areas.During this time in nitro I managed campaigns for the following TAs:- Mental Health (ADHD digital program focused around patient adherence and HCP education)- Oncology: Launch of new digital programs and destinations- Metabolic: responsibility for digital initiatives involving diabetologists in a complex alliance environment- corporate comms, client management and team coordination to deploy complex platforms for Human Resources, Medical Affairs, and corporate websites. Global coordination and multi-country approach. -
Digital Campaign PlannerNitro Aug 2010 - Aug 2011My job is to make my Client's messages, products and web destinations visible and "findable" online.Planning, buying and managing digital multichannel campaigns for the pharmaceutical industry. -
Sem Manager And Business DevelopmentNixxie Sep 2009 - Aug 2010Managing and optimising large PPC accounts mostly in U.S.Account and campaign structuring, bid and quality scores adjustment to meet profitability (read arb!) -
Web Marketing Consultant / Project ManagerOltremanica.Com Jul 2008 - Apr 2010Web Marketing project management and consulting. Campaign Managemet, Internet Visibility Improvement. SEO, SEM.
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International Account ManagerEllison Communications Nov 2003 - Apr 2008Advertising Account Manager and Media Planner for Direct Response. Generating direct leads and sales through DRTV, Press, Internet.
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Media PlannerMedia Italia - Armando Testa Mar 2001 - Mar 2003Planning Media Strategies across all media, negotiating and booking media plans, monitoring advertising campaigns. Pre and post campaign analysis and reporting.
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Account Executive Jr.- InternshipSoleja (Professionisti Associati) Apr 2000 - Sep 2000Account management of day to day tasks. Briefing creative dep. Client relationships.Main accounts: Tiscali and Gondrand
Luca Melis Skills
Luca Melis Education Details
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Advertising -
Socialogy, Economy And Law
Frequently Asked Questions about Luca Melis
What company does Luca Melis work for?
Luca Melis works for Leadem.it
What is Luca Melis's role at the current company?
Luca Melis's current role is Consulente Indipendente in Marketing Digitale e Strategia Internazionale.
What is Luca Melis's email address?
Luca Melis's email address is l.****@****o.co.uk
What schools did Luca Melis attend?
Luca Melis attended Università Per Stranieri Di Perugia, University Of Cagliari.
What skills is Luca Melis known for?
Luca Melis has skills like Sem, Online Marketing, Digital Marketing, Ppc, Seo, Social Media Marketing, Digital Strategy, Google Analytics, Online Advertising, Digital Media, Conversion Optimization, Media Planning.
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2tiscali.it, indracompany.com
1 +393493XXXXXX
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1poliste.it
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