Luca Roselli Email & Phone Number

I am an independent strategic brand management & innovation consultant for public, corporate and private companies and for agile and independent boutique marketing agencies. I’ve aways been attracted by creative thinking and consumption behaviour. Since I was a child, I've been an attentive observer of the social changes. I have a natural talent for capturing the most promising emerging consumer trends and identifying the most effective design paths to develop and strengthen brands.During the years I've acquired a wide professional experience (from brand visual identity to advertising, from experiential marketing to public relations) at the most prominent international communication agencies: Rapp Collins, DDB, Wunderman, Young&Rubicam, VML, Burson&Marsteller, Landor, FutureBrand, McCann Worldgroup.My major commitment is to facilitate the integration of different communication expertises from a strategic point of view thus to boost innovative engagement approaches by exploiting all different disciplines.The most recent professional challenges have encouraged me to explore new fields where I've been able to evolve and enrich my experiences and skills. A special attention has been reserved to the emerging frontier of original editorial contents to strengthen the overall brand reputation.Recently, I have developed dedicated methods and approaches to strengthen and develop the full potential of small-medium companies with high potential and a highly innovative and disruptive attitude (piranha brands and Italian pocked-sized multinationals).

Listed skills include Digital Strategy, Strategic Thinking, Brand Architecture, New Business Development, and 24 others.